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#Laogao E-commerce Newsletter# [November 24 E-commerce Morning News]

2022-11-24

Morning news: Douyin e-commerce Wei Wenwen: All-round interest e-commerce provides authors with a bigger stage; Taobao revised rules for fraudulent products; JD Five Star Electric Appliances 100 cities and thousands of stores launched the "Gratitude Big Brand Day" event; Yimutian beans and beef sells 1 million kilograms of Henan vegetables per month; Sichuan's cross-border e-commerce transaction scale exceeded 80 billion yuan from January to October this year...


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1. Douyin e-commerce Wei Wenwen: All-round interest e-commerce provides authors with a bigger stage


According to November 23, Douyin E-commerce held the second author summit in Hangzhou today. At the scene, Wei Wenwen, president of Douyin e-commerce, said that Douyin e-commerce has an opportunity and prosperous author ecosystem, and entering the stage of global interest e-commerce will bring huge opportunities to authors. Wei Wenwen also said that the shelf scene is not only a merchant, but also an opportunity for the author to obtain business growth. Wei Wenwen emphasized that Douyin e-commerce has always put improving user experience first and is committed to creating a healthy ecosystem of "authors have no worries and users have no confidence to buy". (Tiktok e-commerce)


2. JD Five Star Electric Appliances 100 Cities and Thousands of Stores Launched the "Gratitude Big Brand Day" event


A relevant person in charge of JD Wuxing Electric said that home appliances, as an important bulk consumption, are a key category of consumer procurement. As the end of the year approaches, consumption promotion activities have stimulated consumers' desire to buy and released positive signals to promote green smart home appliance consumption. It is understood that this "Gratitude Big Brand Day" event covers the "10 billion gratitude subsidy" in all categories. From November 22 to November 24, consumers will go to JD Wuxing Electric Appliances and JD Electric Appliances offline stores to pre-deposit 50 yuan to enjoy an exclusive thanksgiving gift voucher of 800 yuan, which can be used for the purchase of heating appliances such as central air conditioners, radiators, skirting boards, wall-mounted boilers, water heaters, etc. (E-commerce News)


3. JD.com becomes the exclusive e-commerce partner of "Avatar: Way of Water"


On November 23, JD.com and Walt Disney Co., Ltd. jointly announced that they will start a comprehensive cooperation with the movie "Avatar: Way of Water". Among them, JD.com will serve as the exclusive e-commerce partner of "Avatar: Way of Water" in mainland China to create a "Super IP Day" event with Avatar as the theme. It is understood that the epic blockbuster "Avatar: Way of Water" produced by Disney Pictures and jointly produced by 20th Century Pictures and American Light and Shadow Storm Entertainment Company announced that it will be released in mainland China on December 16. By then, JD.com will also have a special area page with Avatar theme and related peripheral products to meet consumers. (JD.com)


4. Taobao revises rules for fraudulent products


On November 23, Taobao recently issued a public notice on the revision of the "Taobao Platform Prohibited Information Management Rules" involving the revision of fraudulent commodity rules. The announcement stated that in order to standardize the market management order of Taobao’s online shopping platform, create a safe and secure online shopping environment for consumers, and enhance consumers’ purchasing confidence and satisfaction, Taobao will revise the rules for banning sales in accordance with relevant national laws and regulations and the "Taobao Platform Banned Information Management Rules" that do not comply with national standards, traffic and other bans. The change in the rules will be announced on November 22, 2022 and will officially take effect on November 29, 2022. New rules for stealing violations have been added: mobile phone card copying and serial number modification software. (Taobao)


Internet news


5、京东物流与华晨宝马达成合作 承接宝马沈阳基地短驳运输服务


11月23日消息,京东物流近日与华晨宝马正式达成合作,京东物流承接宝马沈阳生产基地的短驳运输服务。与此同时,京东物流与国家电力投资集团有限公司合作建设的国内首个汽车行业专用充电换电站,实现了电动卡车5分钟电池更换。京东物流相关负责人表示,与宝马集团的合作是京东物流首次将绿色低碳供应链服务场景延伸至汽车整车制造厂内与厂际的物流领域。(京东物流)


6. One mu of beans and beefs sold monthly for 1 million kilograms of Henan vegetables


According to the news on November 23, Yimutian data shows that since November, Yimutian’s bean and cattle sales have helped sell 1 million kilograms of vegetables in Henan through the wholesale market channel, and the sales categories are mainly celery, fresh chili, cauliflower, radish, broccoli, etc. Since November, due to the epidemic, the circulation of goods and personnel in many places has been blocked, and vegetables that are on the market in large quantities in autumn and winter are facing unsalable sales. At present, Yimutian bean and cow sales business has covered nearly 10,000 stalls in dozens of markets across the country, covering 249 categories of various types of products that can be sold. (Yimutian YMT)


7. Suning.com and Konka signed a strategic agreement for 2023 to finalize targets of 2 billion


On November 23, Suning.com and Konka recently held a signing ceremony for the 2023 strategic cooperation framework agreement, setting a cooperation target of 2 billion yuan in 2023, and the overall sales target of 400,000 sets of customized products for TVs, refrigerators, washing machines and air conditioners. Among them, both parties will focus on the color TV category, launch super brand days online, focusing on the popular color TV models; promote the comprehensive improvement of user consumption scenario experience offline, and strengthen the utilization of Suning.com retail cloud, offline professional stores, community and other channels. (Suning.com Blue Microphone)


Cross-border information


8. Sichuan's cross-border e-commerce transaction scale exceeded 80 billion yuan from January to October this year


According to the news on November 23, data from the Sichuan Department of Commerce showed that from January to October this year, the scale of cross-border e-commerce transactions in Sichuan Province was 82.045 billion yuan, a year-on-year increase of 41.0%. Cross-border e-commerce imports and exports declared through public service platforms were 7.458 billion yuan, an increase of 2.6 times year-on-year. The event focuses on keywords such as cross-border e-commerce and live e-commerce, explores the digital path of quality Sichuan goods to transform overseas, and promotes the high-quality development of foreign trade with the vigorous development of new foreign trade formats. With the brand cultivation model of "cross-border e-commerce + advantageous industries + international anchors", a group of professional international anchors have been incubated. (Sichuan Business)


9. Huakai Yibai: Not directly affected by the Amazon account ban, it will follow up on the "Account Guarantee Plan"


On November 23, Huakai Yibai disclosed the investor relations activity record on November 23, showing that last year, some high-quality cross-border export e-commerce companies did have accounts blocked and their products were removed from the shelves on Amazon. This situation was mainly caused by order brushing and reviews, which touched Amazon's bottom line. Recently, Amazon launched an "Account Guarantee Plan" to appropriately correct the simple and rough account ban behavior in the past. Officials say that once “the seller’s account joins this plan, as long as they work with Amazon to resolve the problem, the account will not be deactivated.” (E-commerce News)


10. The total value of cross-border e-commerce imports and exports at Guangzhou Nansha Port exceeded 100 billion yuan for the first time in the first 10 months of this year


On November 23, the media learned from the Guangzhou Customs Office that in the first 10 months of this year, the import and export transaction volume of cross-border e-commerce at the Nansha Port in Guangzhou exceeded 100 billion yuan for the first time, a significant increase of 3.7 times year-on-year. Among them, the export of cross-border e-commerce products covers 116 countries and regions, and exports to countries along the "Belt and Road" exceed 39 billion yuan, a year-on-year increase of 7.5 times, and exports to RCEP countries at RMB 30.36 billion, a year-on-year increase of 9.1 times. Guangzhou Nansha is located in the geographical geometric center of the Guangdong-Hong Kong-Macao Greater Bay Area. Nansha Port is located in Guangzhou Port, the fifth largest port in the world. It has complete logistics infrastructure and up to 150 foreign trade routes, radiating to more than 400 port cities around the world. (Tencent.com)


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