Evening information: Tmall has added a "Kin Baby" channel: providing consumer guidance; Douyin e-commerce upgrades fast refund rules for unshipped goods. Flagship store cancels the amount limit; Mogujie adjusts the rules for initiating returns and refund disputes and behavioral complaints; the first Amazon offline service site in the country is located in Nanhu District, Jiaxing; eBay acquires myFitment: optimizes the auto and motorcycle parts category publishing experience for eBay sellers...
Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.
E-commerce newsletter
1. Alibaba releases 2022 ESG report: Continuously create value above business
According to August 29, on August 29, Alibaba Group officially released the "2022 Alibaba Environmental, Social and Governance Report", showing its thoughts and actions on a series of issues such as environment, balanced development, and corporate governance. He hopes that in the future, the outside world can understand and understand Alibaba through two reports: one is the financial report and the other is the ESG report. (E-commerce News)
2. Douyin e-commerce upgraded without shipping speed refund rules. Flagship store cancels the amount limit
On August 29, recently, Douyin e-commerce issued a temporary announcement on the upgrade of the "No Shipment Speed Refund" rule stating that the "No Shipment Speed Refund" service will be upgraded to: In addition to special product orders such as virtual and customized, for buyers with good transaction integrity records, those who apply for refunds (according to the display of the Doudian merchant backend system) and the actual payment amount of the order does not exceed 500 yuan (non-flagship stores or non-official flagship stores are limited to 500 yuan; flagship stores and official flagship stores do not limit the order amount), and the unsold fast refund will be performed. It is reported that the Douyin e-commerce "Security Refund Service Specification for Merchants Not Delivery" is applicable to all merchants on the platform. Merchants cannot open or close independently. Merchants can view it in the "Shop-Equity Center-Security Refund" backend of the Douyin store. (Yibang Power)
3. Mogujie adjusts the rules for initiating returns and refund disputes and behavioral complaints
On August 29, Mogujie issued a public announcement on the adjustment of the "Mogujie Return Refund Disputes and Conduct Complaints Initiation Rules". The rule will officially take effect on September 5, 2022, and the online logic will gradually switch to the new process. It is reported that the Mogujie return refund process is that the buyer applies for a return refund, the application amount is correct, and the order is within the unreasonable return time. The application types include: 7/15/30 days without reason, poor materials/accessories, cracks/holes, inconsistent with the graphics and text, inconsistent with the size and description, dirty, fading/dying, too heavy, too much thread head, no trademark/tag, shrinkage, broken/small pieces/wrong delivery, slow delivery of the merchant, poor effect/inappropriate. The processing process is as follows: the product meets the Lightning Return, and the system directly agrees to the return application; the official customer service reviews and processes it; after agreeing to return, the buyer can fill in the return logistics form number within 7 days (and multiple products with the same return address in the same order can be combined into the return logistics form number), and the return has not been filled out for an outage. (Yibang Power)
4. Tmall has added a new "Kind Baby" channel: providing consumer guidance for consumers
On August 29, it is reported that Tmall mother and baby will go further in content and launch the "Kind Baby" channel to facilitate consumers to buy one-stop purchases for having children and raising babies. In 2021, Tmall's maternal and infant sales reached 278 brands with sales of over 100 million yuan. From transactions to consumption, serving 1 billion consumers is Taobao and Tmall’s strategy this year. At the same time, Tmall operates various industries vertically according to different industry rules to better serve consumers. The "Kind Baby" channel is the implementation of this strategy in the maternal and child industry. It is reported that the Qibaobei Channel will serve parents under the age of 6 in a completely content-based and scenario-based form, provide grass planting and parenting knowledge, and provide consumer guidance. At the 2022 Tmall Golden Baby Awards, Tmall also released 12 major trend tracks in the maternal and infant industry, including fine feeding, functional technology, safe travel, and electronic education. (Yibang Power)
Internet news
5. August AppStore China Free List (Travel and Travel) TOP100: Hello, Ctrip, Fliggy, etc. are shortlisted for the TOP10
On August 29, on August 23, the top 10 influential social think tank in my country's "Belt and Road" - the Internet Economics and Social Services E-Commerce Research Center and the Internet Economics and Social Mobile Travel Station jointly released the "Top 100 Free AppStore China List for August 2022". The list is compiled based on the download data of iPhone terminals. The data is as of 11:10 am on August 23. In addition, the popular APPs on the list include Muniao B&B, Didi Qingju, Ctrip Travel, Tujia B&B, Rental Car Rental, Miaoyouji, Xiangdao Travel, Liandongyun Car Rental, Mafengwo, Tuniu Travel, hitchhiking, e-driving, Airbnb Airbnb, Uber, Elong Travel, Meituan Taxi, Wukong Car Rental, Meituan B&B, etc. (E-commerce News)
6. Meituan: From January to July, the transaction volume of husband-and-wife stores on the platform increased by 110%
On August 29, Meituan released multiple sets of data on August 26, involving Meituan flash purchases, consumption coupons, rider care, merchants, unmanned delivery, Meituan charity, etc. Data shows that driven by new businesses such as Meituan flash sale, from January to July this year, the transaction volume of convenience stores and supermarkets on Meituan platform increased by 54% year-on-year, of which the increase of husband-and-wife stores reached 110%. From April to August, Meituan participated in cultural and tourism consumption coupon projects in more than 20 provinces, cities, districts and counties, and the relevant consumption coupons leveraged an average of about 5 times the direct related transaction volume. (E-commerce News)
Cross-border newsletter
7. The first Amazon offline service site in China is located in Nanhu District, Jiaxing
During the event, the Jiaxing workstation on Amazon Global Store City Sharing Day was officially unveiled. In the future, the site will provide 24-hour year-round service. Amazon staff will work at the site on weekdays to provide offline guidance, and online answers will be provided through the official account on non-working days. Up to now, the Nanhu Park of China (Jiaxing) Cross-border E-commerce Comprehensive Pilot Zone has introduced more than 120 cross-border e-commerce industry projects, and the cross-border regulatory export transaction volume has increased by 25% year-on-year. (E-commerce News)
8. Cross-border e-commerce SaaS service providers completed A+ round of financing of 132 million yuan
In this financing, Jijia will continue to increase investment in product research and development and technological innovation, continue to deepen product function iteration and service upgrades, accelerate the construction of omni-channel SaaS ERP products, and jointly build a full closed-loop cross-border e-commerce ecosystem with partners. According to the public information on the official website, Jijia was established in 2017 and is a well-known cross-border e-commerce digital infrastructure service provider in China, focusing on providing cross-border e-commerce sellers with a full closed-loop e-commerce solution. (E-commerce News)
9. Amazon Europe and Japan launch compliance reference tools
August 29th news, recently, Amazon's European and Japanese websites issued an announcement stating that it has launched compliance reference tools to help sellers manage compliance obligations and keep abreast of changing compliance requirements. Currently, this new tool does not include compliance requirements for all products, such as hazardous goods, chemical products or food products. Over the next six months, Amazon will continue to add new compliance-required products to the tool and will be updated as new categories are added. (E-commerce News)
10. eBay acquires myFitment: Optimize the auto and motorcycle parts category publishing experience for eBay sellers
August 29th news, eBay and myFitment Group recently announced that eBay acquired myFitment. myFitment is an industry leader that provides online technical support to auto and motorcycle distribution online sellers to help their business grow. myFitment's technology and platform provide powerful, easy to use, affordable solutions to help sellers drive sales and avoid expensive returns and exchanges. This acquisition is an important step for eBay to develop key categories of auto and motorcycle parts. eBay promotes further technological innovation on the platform by introducing these technology-oriented valuable tools to ensure eBay sellers and buyers continue to benefit. myFitment's tool can optimize the adaptability of the model published for eBay sellers, ensuring that buyers purchase auto and motorcycle spare parts that match their vehicles, thereby reducing returns and improving buyer satisfaction. (Yibang Power)
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