#Laogao E-commerce Newsletter# [E-commerce Morning News on August 17]

Morning News: Alibaba International Station: The growth rate of foreign trade in the central and western regions rose by 19.4% year-on-year in the first half of the year; Douyin announced the launch of the co-creation function to support contributors to add up to 5 co-creators; Yanjinpuzi's revenue in the first half of the year was 1.21 billion yuan, which is expected to increase by more than 150% year-on-year in Q3; Amazon's new page: it can manage all store returns settings; Russian e-commerce giant Wildberries changed the website name to "Berries"...

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E-commerce newsletter

1. Alibaba International Station: The growth rate of foreign trade in the central and western regions rose by 19.4% year-on-year in the first half of the year

According to customs statistics on August 16, my country's total exports in the first half of 2022 were 11.14 trillion yuan, an increase of 13.2%. Among them, the total export volume of the central and western regions was 1.98 trillion yuan, up 19.4% year-on-year, 6.2 percentage points higher than the national average, leading the country. Data from Alibaba International Station also shows that in the first half of the year, the top three industries in the online export transaction volume of merchants in the central and western regions (16 provinces and cities) were: machinery, beauty and personal care and health care. Among them, the average monthly number of overseas inquiries by merchants is 16.7% higher than that of the national average. Wang Tiantian, general manager of Alibaba International Station's Chinese supplier and cross-border supply chain, said, "Traditional foreign trade business relies on estuaries in the geographical sense. China's major foreign trade provinces, without exception, are all in the southeast coastal provinces and cities. The "digital estuaries" services provided by Alibaba International Station are no longer limited by geographical location. The "digital estuaries" can be built in fields and opened at the factory gate, allowing private small and medium-sized enterprises to better utilize the digital dividends and sail to sea to find new growth." It is reported that enterprises in the central and western regions have traditionally produced orders for foreign trade companies, and the development of digital estuaries allows domestic trade companies to directly connect to overseas orders more easily. At the same time, the central and western regions have many small and beautiful industrial belts. In recent years, thanks to the accelerated development of characteristic leading industries under the guidance of local governments, they have begun to continue to show their latecomer advantages. In the future, foreign trade merchants in the central and western regions should focus more on high-quality customer conversion and make good delivery of orders. Alibaba International Station launched the "Digital Exit Exit" plan this year, helping merchants cope with uncertain challenges through certain digital products and services, allowing merchants to receive orders, ship goods, and receive payments. (Yibang Power)

2. TikTok announced the launch of the co-creation function to support contributors to add up to 5 co-creators

On August 16, TikTok announced today that it will launch a co-creation function to support joint contributions between creators and creators. After other creators confirm, the work will appear on the homepage of all users participating in the creation. Currently, a work supports contributors to add up to 5 co-creators. Douyin has opened this function to some individual creators, organizational accounts, and enterprise accounts. In addition, the platform recently launched a #TikTok Co-creation Call for Papers. As of 12 noon on August 16, the number of views of related videos exceeded 1 billion. (E-commerce News)

3. Yanjinpuzi's revenue in the first half of the year was 1.21 billion yuan, which is expected to increase by more than 150% year-on-year.

According to the news on August 16, Yanjinpuzi's 2022 semi-annual report shows that as of June 30, 2022, the company achieved operating income of 1.21 billion yuan, a year-on-year increase of 13.73%; net profit of 129 million yuan, a year-on-year increase of 164.97%, and basic earnings per share was 1.03 yuan. During the reporting period, the company's total assets at the end of the period were 2.079 billion yuan and its operating profit was 135 million yuan. Yanjinpuzi expects to achieve a net profit of RMB 200.8338 million to RMB 214.8338 million in the first three quarters of this year, an increase of 159.85% to 177.96% over the same period last year; basic earnings per share of RMB 1.55 to RMB 1.66. The net profit in the third quarter is expected to be RMB 72 million to RMB 86 million, a year-on-year increase of 151.15% to RMB 199.99%; the basic earnings per share are RMB 0.56 to RMB 0.66. (E-commerce News)

Internet news

4. The total number of views of the Douyin summer photosynthesis season has exceeded 6 billion times

According to August 17, yesterday, Douyin’s “Summer Photosynthesis Season” officially concluded. Up to now, the total number of views of the event has exceeded 6 billion times, the cumulative viewing of live broadcasts has exceeded 10 million, and multiple single videos have received more than one million likes, and have been on the hot searches on Douyin many times. It is reported that the "Summer Photosynthesis Season" event links many universities such as Peking University and Fudan University, as well as institutions such as the National Grand Theater, the Chinese Academy of Sciences, etc. to spread interesting knowledge to the public through video or live broadcast. In addition, the event also invited more than 70 celebrities and scholars to present the professional content to all users by dividing it into "interesting, useful, and in-depth". At the same time, "Summer Photosynthesis Season" also helped netizens gather various interesting tutorials to help users discover new hobbies through new learning and new knowledge. (Yibang Power)

5. Yuantong: Yunnan Yuantong actively builds terminal stations, with a storage and cabinet entry rate of nearly 80%.

8月16日消息，在派送成本攀升与疫情防控的双重影响下，提高快件入库入柜率、积极建设终端驿站、做好“快递+”成为快递企业总部和分公司的“共识”。目前，在圆通云南省区，终端建设正在这里开展得如火如荼，入库入柜率近80%，拥有妈妈驿站近3000家，已实现在云南165家分公司的全覆盖。据悉，在2年前，云南圆通的终端入库入柜率仅为50%，妈妈驿站数量不到现在的一半。截至目前，云南曲靖市社区妈妈驿站达到50家，其中不少经营者都是由此前的业务员转化而来。终端入库入柜率提升至82.35%，有效解决末端配送一公里的时效问题。此外，曲靖圆通建立了驿站模式之后，每月配送成本减少约1万元左右，景洪圆通业务员从原来的100人降到60人，在降本增效取得了显著效果。（电商报）

Cross-border information

6. New page added to Amazon European website: All store returns settings can be managed

On August 16, Amazon Europe Station recently issued an announcement stating that it has launched a new return settings page for sellers, and sellers can use the new page to manage the return settings of all stores sold. It is reported that sellers can set and view returns settings, return address, return instructions, no return resolution rules and return plan settings for each store in a single location in the seller center. In the future, sellers do not need to browse the return settings of each store separately, which greatly simplifies the process. At the same time, the seller does not need to do anything, as the settings selected by the seller will remain the same and be visible on their return settings page. (Yibang Power)

7. Australia Post raises prices and receives 5% discount on eBay delivery of international parcels

August 16th news, recently, eBay Australia Station issued an announcement stating that starting from September 5, 2022, Australia Post will increase the prices of some products and services, including domestic parcels, international parcels, international letters, addressless mail, prepaid products and bills of exchange. Among them, eBay can enjoy a 5% discount when delivering international parcels. (Yibang Power)

8. Dunhuang.com’s 18th Anniversary Celebration Promotion Launches Preheating for Businesses to Promote Traffic Conversion

According to August 16, Dunhuang.com will launch the 18th anniversary promotion event on August 16, and the event will last until August 30. August 16 to August 23 will be the pre-heating publicity period for the event, and August 23 to August 30 will be the ultimate explosion period for the event. It is reported that during this event, Dunhuang.com will adopt a super-large-scale platform linkage mechanism to provide full financial support, coupled with social marketing traffic diversion and off-site traffic increase investment, bringing multiple gameplay to merchants and promoting traffic conversion. (Dunhuang.com)

9. Amazon will charge third-party sellers for holiday logistics surcharge for the first time

According to foreign media reports, in order to cope with soaring inflation, Amazon plans to raise logistics costs during the holidays, passing some of the increased costs to millions of merchants relying on their website to sell products. For merchants using FBA, Amazon handles the process of picking, packaging and shipping goods. Amazon said additional holiday surcharges will be implemented for the first time as spending has reached new heights, making it harder for companies to digest costs associated with peak shopping seasons. (E-commerce News)

10. Russian e-commerce giant Wildberries changed the website name to "Berries"

According to August 16, the name on the website of Russian e-commerce giant Wildberries has been changed from English to Russian "Berries". Now there is a new Russian name on the homepage of the website. Wildberries' representative explained that "Berries" is part of the Black Friday promotion. Wildberries said the change changed the name and logo. The site names and site addresses in other languages ​​remain unchanged, and the company has not registered the same or similar trademarks. Regarding whether the company will officially change its name, the company said it is "uncertain and not deny it." (E-commerce News)