#Laogao E-commerce Newsletter# [July 11 E-commerce Morning Newsletter]

Morning News: Luo Yonghao officially announced the new startup Thin Red Line targeting the AR industry; Alibaba and Tencent were administratively punished by the State Administration for Market Regulation; Twitter hired a heavyweight merger and acquisition law firm to sue Musk; Kuaishou officially announced that Jay Chou will start an exclusive live broadcast on July 18; Yunda: Adjust the total amount of funds raised to no more than RMB 2.45 billion...

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E-commerce newsletter

1. Taobao releases the "2022 Taobao Live Annual New Consumption Trend Report"

July 11th news, recently, Taobao Live ON MAP and iResearch Consulting released the "2022 Taobao Live Annual New Consumption Trend Report". The report shows that the per capita viewing time of Taobao Live in 2021 increased by 25.8%, and the number of goods on the platform increased by 53.0%; in 2021, the number of Diantao entry personnel increased by 15 times year-on-year, PV increased by more than 240% annually, and GMV increased by more than 100% annually. With the help of short-term and direct linkage, Diantao not only helps anchors establish their personality, but also promotes the development of vertical ecology. For example, the "Second Luxury" related products have achieved an annual growth of 162.8% on Taobao live broadcasts. (E-commerce News)

2. Kuaishou officially announced that Jay Chou will start exclusive live broadcast on July 18

On July 10th, Kuaishou issued an official announcement on his official blog at noon today that Jay Chou will exclusively broadcast on Kuaishou on the 18th and start live broadcast reservations. It is reported that since Jay Chou’s new album "The Greatest Work" pioneering song MV was posted by his account on Kuaishou, the number of views and likes has soared. Data on Kuaishou’s website shows that more than 3.4 million netizens have made wishes for Kuaishou’s wish pool for 5 days, of which more than 1.3 million people have made wishes on Kuaishou’s wishes. And looking forward to “traveling the world with Jay Chou”, “Jay Chou plays the piano for me” and “Jay Chou’s filming “The Secret I Can’t Say 2”” are all popular wishes. (E-commerce News)

3. Daily Youxian closed 9 cities in 3 days, and long-term losses were unsolvable.

At the end of June this year, MissFresh had forward warehouse sites in 13 cities across the country, and closed its business in nine cities in the following three days. They are: on June 30, Suzhou and Nanjing are closed; on July 1, Hangzhou, Qingdao and Shenzhen are closed; on July 2, Guangzhou, Jinan, Shijiazhuang and Taiyuan are closed. In 2019, the daily Youxian business covered about 20 cities, and at its peak it had about 5,000 forward warehouses. Currently, the only four cities of MissFresh’s site are Beijing, Shanghai, Tianjin and Langfang, and there is only one forward warehouse location in Langfang. (Eleven persons in finance)

Internet news

4. Xiaomi MIUI International Edition xAndroid13 full open test application

July 10th news, after the Google I/O 2022 event in May, Xiaomi announced that it will start releasing a MIUI beta version of the DP2 version of Android 1 for Xiaomi 12, Xiaomi 12Pro, Redmi K50Pro and Xiaomi Tablet 5. According to Xiaomiui, Xiaomi's Android 13 MIUI testing plan will be launched for more models. Currently, recruiting personnel for the international version of Android 13 MIUI must fill out the questionnaire. Specifically, the conditions for users to apply for the Android 13 MIUI International Edition test mainly include: they should own and use the mentioned smartphone; they can actively participate in testing, feedback and suggestions. Ability to restore your phone when the flash fails and willing to take risks for failed updates. The applicant should be at least 18 years of age. (E-commerce News)

5. Yunda: Adjust the total amount of funds raised to no more than RMB 2.45 billion

On July 11, Yunda Co., Ltd. held the 23rd meeting of the 7th Board of Directors and the 23rd meeting of the 7th Supervisory Board on July 10, 2022, and reviewed and passed the "Proposal on Adjusting the Amount of Funds Raised in This Public Issuance of Convertible Corporate Bonds". After the adjustment, the total amount of funds raised will not exceed RMB 2.45 billion. Except for the above adjustments, other contents of the issuance plan for convertible corporate bonds in this public offering remain unchanged. (E-commerce News)

6. Uber has been exposed to use the "one-click destruction" function to evade data review

According to thousands of documents leaked on July 10, Uber has lobbied top politicians including French President Macron in its global expansion and tried to evade legal sanctions. The leaked documents include 83,000 emails and nearly a thousand conversation records, and the time span is from 2013 to 2017. Uber spends about $90 million a year on lobbying and PR, the documents show. At the same time, in order to prevent the police from obtaining relevant data, Uber invented the "one-click destruction" function to avoid supervision. (E-commerce News)

7. Luo Yonghao officially announced the new startup Thin Red Line targeting the AR industry

According to July 11, on the evening of July 10, in the live broadcast room of making friends, Luo Yonghao officially announced that his new startup company was called "Thin Red Line", and was preparing to recruit people to recruit product managers and designers. The company associated with the official website is "Beijing Xihong Line Technology Co., Ltd.", which was established on July 25, 2018, with a registered capital of RMB 100,000, and the legal representative is Xu Han. Regarding the name of Thin Red Line, the nut phone launched by Luo Yonghao previously had a "Thin Red Line Edition". It is not known whether the new company is named here. (E-commerce News)

8. Twitter hires heavyweight merger and acquisition law firm to sue Musk

According to Fox News on July 11, after Tesla CEO Musk announced the termination of the acquisition of Twitter, Twitter has hired a heavyweight merger and acquisition law firm - Wachtell, Lipton, Rosen & Katz LLP, preparing to sue Musk. It is reported that the lawyer team representing Musk sent a lawyer's letter to Twitter on the 8th, saying that in Musk's acquisition agreement worth 44 billion, Twitter "made false and misleading statements" and "violated" several terms of the initial agreement, and Musk announced the termination of the acquisition agreement. (E-commerce News)

Cross-border information

9. Xining’s cross-border e-commerce transaction volume reached 250 million yuan in the first five months of this year

According to statistics, in the first five months of this year, Xining’s total import and export value was 1.54 billion yuan, a year-on-year increase of 53.1%, accounting for 84.2% of the province’s import and export. In the first five months, Xining's cross-border e-commerce transaction volume reached 250 million yuan, accounting for 16.2% of the city's foreign trade imports and exports. Cross-border e-commerce has become an important force in Xining's foreign trade stabilization. (E-commerce News)

10. AliExpress launches the "self-send pre-network" function

According to July 11, in order to solve the problem that self-send delivery merchants have been affected by abnormalities such as the epidemic and extreme weather, AliExpress has further improved the Internet access rate of merchants and launched the "self-send pre-send Internet access" function. At present, AliExpress has provided more than 100 mainstream express delivery companies, and will select better ones for merchants based on the delivery speed of the express delivery company in the future. It is worth mentioning that recently, AliExpress issued a public announcement on the adjustment of the "Search Cheat Cases Analysis and Punishment Rules". (E-commerce News)