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#Laogao E-commerce Newsletter# [June 23 E-commerce Morning Newsletter]

2022-06-23

Morning news: Douyin e-commerce adjusts merchant shipments and services under the influence of natural disasters; Babycare sends 618 battle report: 2.8 billion exposed multi-platform sales rank first in the category; Shentong Express daily orders have reached 45 million orders, a year-on-year increase of 30%; Amazon's latest announcement: Prime membership day supports the development of small sellers' business; Dunhuang.com adjusts seller customer service service hours...




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E-commerce newsletter


1. Kuaishou announced an announcement on strengthening factory inspection control in the platform’s invited categories


According to June 22, Kuaishou today issued the "Announcement on Strengthening Factory Inspection Control for the Platform Invitation Categories". The announcement stated that Kuaishou has established a flight inspection mechanism for merchants and factories that have passed the targeted invitation category, and at the same time upgraded the daily factory inspection form for high-risk categories such as food, health food, and medical devices that are accepted for designated invitations. (Yibang Power)


2. Douyin e-commerce adjusts merchant shipment and services under the influence of natural disasters


On June 22, Douyin E-commerce today issued an announcement on delivery and service adjustments under the influence of natural disasters. The announcement stated that recently, some areas in China have been affected by natural disasters, logistics has been restricted, and some merchants have encountered difficulties in production and operation. The announcement shows that if the merchant cannot ship the goods due to natural disasters and has not been voluntarily exempted by the platform, he can choose to report independently. After the report is approved, the delivery time can be extended, and the penalty for collection timeout and shipping timeout will be exempted. The corresponding orders will not be included in the experience score calculation. The specific adjusted scores shall be based on the display of the experience score page. (E-commerce News)


3. JD.com 618 brand interest-free ranking list is released


6月22日消息,京东618品牌白条免息排行榜出炉。据了解,参与2022年618分期免息活动的商户数量同比增长52%;店铺参与免息前后数据对比发现,分期免息后用户转化率提升,商户交易增长显著,有效拉动店铺客单价增长11%,单量增长26%。京东618白条免息排行榜显示,Apple、小米和vivo排名手机品牌前三,排名前十的还有荣耀、OPPO、华为、三星、一加、黑鲨、摩托罗拉。平板电脑品牌中,Apple、华为、小米排名前三。(电商报)


4. Babycare posted 618 battle report: 2.8 billion exposed multi-platform sales ranked first in the category


On June 22, the maternal and infant brand Babycare released a 618 battle report, and also won the first place in the Tmall diapers category, the top 1 in JD high-end diapers category, and the first in the Douyin diapers (5.21-6.20). Babycare is an omni-channel designer maternal and child brand. This year, 618 has made efforts from multiple channels such as online channels, live broadcasts, private domains and offline. Among them, offline brand direct-operated stores sales increased by 230% year-on-year, brand live broadcast room GMV ranked among the top two items of Tmall and JD Mother and Baby Channel, Douyin Kuaishou and other interested e-commerce channels reached 263% year-on-year, and private domain ecosystem mini program mall GMV increased by 93% year-on-year. In addition to increasing the number of channels and broadening the types of channels, the brand promotes multi-channel integration and innovation through innovative projects such as "super stores", improves operating efficiency, breaks the store's customer acquisition radius and business hours restrictions, and provides users with better service and experience. As of now, Babycare's entire domain exposure has exceeded 2.8 billion during the entire 618 period, and more than 350,000 users have participated in the interaction, achieving a double harvest of sales and brand. (E-commerce News)


5. Shentong Express's daily order volume has reached 45 million orders, an increase of 30% year-on-year


6月23日消息,据申通快递内部人士消息,日前受618大促、疫情缓解、产能及品质提升等推动,全网近几日单量连续站上4500万单,同比增长达到30%,增幅保持领先。该人士还表示,申通“超级产能年”各项工程进度总体符合预期,投资5亿元建设的新沈阳转运枢纽将于近期投产,极大程度提升东北地区转运能力。申通将在不刷单、不刷评、不打恶性价格战的基础上,继续夯实基础设施建设,保持可持续发展态势。(电商报)


Internet news


6. ZTO Express and Douyin e-commerce reach cooperation to fully use privacy orders


According to June 23, in order to reduce the risk of user information leakage, users' information security is ensured in the express delivery transfer and delivery process. Recently, ZTO Express and Douyin e-commerce have reached a cooperation to jointly promote the protection of consumer personal information. ZTO Express will provide all privacy form service for consumers who use Douyin electronic form lists, desensitize the personal information of consumers on the express form lists, and use asterisk symbols to replace some segments of the consumer's mobile phone number. (E-commerce News)


7. JD.com announces the control and governance of existing SPU products


According to June 23, JD.com has launched inspections on the property binding of existing products from June 6, and merchants are provided to illegally bound SPUs every week, and will start the control and governance of existing SPU products from July 4. For products that obviously have different characteristics but are associated with one SPU, control measures such as "illegal products are removed from the shelves" will be taken. It is reported that starting from June 23, the scope of governance will include some categories of fashion, sports, outdoor, beauty, and home building materials. JD.com will conduct existing illegal SPUs on June 6, June 13, June 20, June 23, June 27 and June 30; conduct self-inspection, self-correction and governance rhythm live broadcast on June 21, June 23, June 27 and June 30; issue an early warning notice for illegal removal of the shelves on July 4; unbinding and removal of illegal products on July 10; and merchants will answer questions from June 6 to July 10. (Yibang Power)


Cross-border information


8. Sichuan's cross-border e-commerce transaction scale reached 35.518 billion yuan from January to May


According to reports on June 22, from January to May, the scale of cross-border e-commerce transactions in Sichuan Province was 35.518 billion yuan, a year-on-year increase of 67.3%, of which 839 million yuan was imported, a year-on-year decrease of 39.4%, and exports were 34.679 billion yuan, a year-on-year increase of 74.6%. The cross-border e-commerce import and export volume declared through the cross-border e-commerce public service platform is 2.505 billion yuan. At the same time, from January to May, Sichuan Province achieved market procurement and trade exports of 15,046 orders, with a value of US$1.461 billion, equivalent to RMB 9.499 billion, an increase of 2.4 times year-on-year and a value of 5.3 times year-on-year. (Sichuan Business)


9. Dunhuang.com adjusts the seller’s customer service time


On June 22, Dunhuang.com released a notice on adjusting customer service service time for Dunhuang.com sellers today (hereinafter referred to as the announcement). The announcement stated that based on the upgrade and optimization of the Dunhuang platform intelligent service robot and the continuous supplement and improvement of the help center, the sellers' ability to solve problems by themselves has been greatly improved. Therefore, the platform service time will be adjusted from June 30, and will be adjusted from 7*15 hours to 7*9 hours, that is, the manual service during the 18:00-24:00 period will be cancelled. If the seller has any questions, please consult customer service from 9:00-18:00. At other times, you can still contact the platform's intelligent robot Tang Tang or leave a message to the platform. The message will be processed within 2 working days. (E-commerce News)


10. Amazon’s latest announcement: Prime membership day supports small sellers’ business development


June 22 news, today, Amazon's US, UK and European stations issued an announcement stating that in order to support the business development of small sellers, promotions will be launched in the United States, UK, Canada, Mexico, Germany, France, Spain and Japan sites from June 21, 2022 to July 11, 2022 to provide prizes for buyers who purchase small sellers' products. Specifically, buyers around the world buy items sold by eligible small sellers on Amazon.com from June 21, 2022 to July 11, 2022, and will have the opportunity to win Amazon gift cards worth up to $5,000 per Amazon gift card. (E-commerce News)


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