#Laogao E-commerce Newsletter#[E-commerce Evening News on June 16]

Evening information: 1688 platform will unbind the store that did not perform website domain name unbinding operations in the early stage; Douyin e-commerce revised the "Tik Tok Box" Platform Management Specifications; JD.com released the 618 government consumption quarterly report; Dunhuang.com will punish illegal operation of goods related to eBay's US site to add a "fast payment" option...

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E-commerce newsletter

1. JD.com released the 618 government consumption quarterly report

6月16日消息，今日，京东官微发布618政府消费季战报 ，并宣布京东19周年庆“巅峰28小时”将于明晚8点正式开启。战报显示，京东联合北京、深圳、雄安、太原、成都、郑州、长沙、昆明、沈阳、烟台、中山等15地发放超7亿消费券，有超千万用户在京东领券下单。（电商报）

2. Douyin e-commerce revised the "Tiktok Box" Platform Management Specifications"

According to June 16, today, Douyin E-commerce issued a public notice on revision of the "Tik Tok Box" Platform Management Specifications, with the public notice period from June 16 to June 23, 2022. The rules are expected to come into effect on June 23, 2022. The platform will issue formal effective rules separately after the public announcement period expires. The rules apply to small store merchants, global shopping platform merchants and creators in the "Tik Tok Box" APP. Specifically, the core changes in this rule are adjustments to commodity access requirements and the addition of new commodity control standards. (E-commerce News)

3. The 1688 platform will unbind the store without unbinding the website domain name in the early stage.

According to June 16, today, the 1688 platform issued a notice on unbinding the enterprise's official domain name. The announcement stated that from January 1, 2021, "Enterprise Official Website Technical Service" will no longer be provided. To avoid the loss of merchant information, the platform has announced that merchants should migrate and save the data in their website. After the "Enterprise Official Website Technical Service" is offline, the top-level domain name needs to be rebinded to the Wangshou for analysis and setting before accessing. The announcement also stated that in order to ensure the merchant experience, 1688 will unbind stores that did not perform website domain name unbinding operations in the early stage on June 30, 2022. (E-commerce News)

4. The 1688 platform will be offline for the "Boom Shop Decoration-Mini Program" entrance

The announcement shows that due to business adjustments, from June 23, 2022, 1688 will gradually remove the PC "Merchant Workbench-Wangpu-Wangpu Decoration Mini Program" entrance. Users who have generated Alipay mini program Wangpu through this entrance will not be affected. The Alipay mini program's popular shop function will also be gradually arranged to be offline, and the specific offline time shall be subject to 1688 notice. (E-commerce News)

Internet news

5. Ctrip: This week's summer travel product search popularity increased by more than 9 times compared with the same period last month

According to reports on June 16, data from Ctrip platform showed that the popularity of summer travel products this week continued to increase by 60% compared with last week, and more than 9 times compared with the same period last month. It is worth mentioning that in order to adapt to the users' growing enthusiasm for summer travel, Ctrip officially launched the 2022 "Summer Tour Festival" summer marketing activity. During the event, Ctrip will link destinations, hotels, and scenic spots to form the "Resurgent Alliance", and launch a variety of gameplay with the theme of "Summer Tour Festival". (E-commerce News)

6. Huge amount of arithmetic releases TikTok user's autumn insights

June 16th news, today, the "Magic Arithmetic" public account released Douyin users' autumn insights, from the three major content dimensions of autumn - welcome, gathering, and play, covering seven major marketing scenarios including the school opening season, recruitment season, Mid-Autumn Festival, and National Day travel, presenting the autumn content that Douyin users pay attention to. According to the analysis of the huge amount of arithmetic, on Douyin, the number of video views on topics related to "School Opening" reached 140 billion in September 2021, an increase of 317% compared with the same period in 2020. In September, "School Opening" is a common topic that everyone is concerned about. (E-commerce News)

Cross-border newsletter

7. Dunhuang.com will punish illegal operation of goods related to

June 16th news, today, Dunhuang.com issued a penalty announcement regarding illegal operation of goods, saying that the platform recently discovered that some sellers used various cheating methods to evade the platform's product review system. This platform will continue to patrol and focus on governance. In terms of specific punishment measures, if one method of infringement and cheating is used, the fine is $100 per time, and if two or more infringement and cheating is used at the same time, the fine is $150 per time. It should be noted that if merchants are concentrated and cheating and violations occur in large quantities, the platform does not rule out higher-level penalties, including but not limited to store blocking, deadline freezing, account closure, etc. (E-commerce News)

8. 2022 Amazon Prime Member Day will be held from July 12 to 13

According to the official account of "Amazon Global Store Opening" on June 16, the 2022 Amazon Prime Member Day will be held worldwide from July 12 to 13. The number of sites covered by this membership day reached 24, the largest number in history. Specifically, this year, Swedish, Poland and Egyptian sites participated in Amazon Prime Member Day for the first time. Among them, Swedish and Poland sites have been opened to Chinese sellers in 2020 and 2021 respectively. (E-commerce News)

9. EBay US site adds "fast payment" option

On June 16, eBay's US website recently issued an announcement stating that the platform will add a "fast payment" option to allow sellers to have more flexible payment services. In addition to the "daily" and "weekly" payment time options, eBay has also added "two-week" or "monthly" payment options for sellers, the announcement said. If the seller selects the monthly payment time option, available funds will be issued to the seller's bank account on the first Tuesday of the month. If there is a holiday, the payment will be made on the next working day. In addition, after eBay payment, the bank usually takes 1-3 working days to process the seller's deposit. (E-commerce News)

10. SHOPLINE launches one-stop intelligent customer service platform SaleSmartly

According to reports, SaleSmartly is an independent website tool for cross-border sellers, including four major modules: online chat, customer service center, marketing automation, and marketing data insight. It connects new customer subscriptions, online sales, and secondary marketing to comprehensively help sellers improve the conversion rate of independent website customers. In addition, SaleSmartly can also record and analyze EDM marketing situation, and basic email information, transaction data, email funnel conversion view, and customer behavior analysis can also be recorded by SaleSmartly. It is worth noting that according to statistics, the average customer complaint rate of merchants using SaleSmartly has been reduced by 50%, revenue has increased by 30%, customer service efficiency has been improved by 100%, and merchant operating costs have been reduced by 40%. (E-commerce News)