#Laogao E-commerce Newsletter# [June 8 E-commerce Morning Newsletter]

Morning news: Tmall launched a new logistics function to automatically identify and deal with abnormal logistics abnormalities; Douyin’s internal testing of grass planting function like button is replaced with grass planting button; Luo Yonghao announced that he had officially withdrawn from the management of "Make a friend"; JD International: The year-on-year growth rate of pure skin care and micro-ecological skin care transactions was 135%; Shopee Polish site SLS has added logistics channels...

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E-commerce newsletter

1. Automatic identification and disposal of logistics abnormalities on Tmall

According to June 7, Tmall announced today that it will launch a series of new logistics functions. Merchants do not need to operate. The platform will identify the merchant/product historical delivery location and automatically disclaim the corresponding orders. In addition, for small-scale logistics abnormalities but not reaching urban-level abnormalities, the platform will automatically identify the affected orders and push them to the merchants. Merchants can realize one-click reporting and approval is not approved. The platform will produce the affected order details based on the operation of express delivery outlets, the product warehouse information filled in by merchants, local management policies, etc.; merchants can select all or part of the orders to initiate one-click reporting based on actual needs. (E-commerce News)

2. Suning.com's online air conditioner sales increased by 135% year-on-year

Suning.com's sales of new first-level energy-efficient air conditioners increased by 68% year-on-year. It is reported that on June 6, Suning.com's online fresh air conditioner sales increased by more than 12 times in a single day. In response to the layout of fresh air products, Suning.com has deepened cooperation with brands such as Haier, Gree, Midea, TCL, Hisense, Aux, Xiaomi, and Kelon to form a fresh air air conditioner product library. Suning.com data shows that the online "energy-saving air-conditioning cabinet + 2 hanging machine" purchase sales volume has increased by 2.3 times. Central air conditioners are the first choice for large-scale housing users. Suning.com’s channel’s “one to four” central air conditioners sales increased by 128% year-on-year. (E-commerce News)

3. Change the like button to plant grass in the internal test of Douyin to use the like button

According to Tech Planet, after launching the "graphic and text grass planting" function and testing the "grass planting" channel, Douyin tried several new grass planting methods, and replaced the "like" button of the short video with the "grass planting" button. In addition, Douyin has also tested the function of hanging product links for graphic and text grass planting content to help creators or merchants better sell goods. A person close to bytes told Tech Planet that at present, Douyin's senior executives still feel that iteration process of grass planting is too slow, which means that Douyin will continue to make efforts in the research and development of grass planting functions in the future. (E-commerce News)

4. ByteDance considers selling Dewu Minority Shares

It is reported that ByteDance is negotiating to sell lower single-digit percentage shares and is more willing to sell them to existing investors. Dewu is a trendy online shopping community launched by Shanghai Shizhuang Information Technology Co., Ltd., with a valuation of more than US$10 billion. ByteDance's potential transactions to divest Dewu's equity after restructuring the investment sector earlier this year have been slow. At present, the negotiations are still in its infancy, and ByteDance may still decide to retain the minority equity of Dewu. ByteDance and Dewu representatives have not commented yet. In February this year, ByteDance agreed to sell its trading app to a local brokerage firm. (E-commerce News)

5. Tencent is testing the "Penguin Huibu" grass planting platform

According to Tech Planet, Tencent is testing a grass planting project called "Penguin Huimai". The project is a grass planting platform linked to Tencent's cooperative brands by Tencent, integrating "local, grass planting, community" and other attributes. "Penguin Huimai" has in-depth cooperation with Tencent Ecosystem, links to product alliances, and creates a new generation of grass planting and traffic diversion platform through private domain marketing and operation tools. (E-commerce News)

Internet news

6. BOSS Direct Recruitment: The scale of talents who hope to enter the cybersecurity field in the first quarter increased by 12% year-on-year

June 7th news, recently, BOSS Direct Recruitment released the "2022 Network Security Talent Trend Report". In the first quarter of 2022, the new crown pneumonia epidemic once again had a certain impact on the recruitment market. The demand for cybersecurity talents continued to grow, but the growth rate declined, with a year-on-year increase of 5%. The scale of talents who hope to enter the cybersecurity field in the first quarter of 2022 increased by 12% year-on-year. Recruitment demand in the field of cybersecurity is mainly concentrated in large and medium-sized enterprises, and despite the impact of the epidemic, the salary level is still relatively stable. (E-commerce News)

7. Luo Yonghao announced his official withdrawal from the management team of "Make a Friend"

According to June 7, in an internal speech held today, Luo Yonghao announced that he had officially withdrew from the management of "making friends", but he would still participate in the live broadcast as an anchor. Luo Yonghao said that he will change from a "chief good product recommendation officer" who makes friends to a "chief brand supervisor" and will continue to pay attention to product selection quality and consumer feedback. At the same time, Luo Yonghao said that he would devote more energy to starting a business in the AR field. It is reported that shortly after the end of the speech, Luo Yonghao immediately joined the live broadcast arranged by making a friend. Many insiders said they were not very clear about how Luo Yonghao's income as an anchor settled after the withdrawal. (E-commerce News)

Cross-border information

8. Shopify shareholders approve the 1:10 share split plan

According to reports on June 8, shareholders of Canadian e-commerce platform Shopify reportedly voted to approve the company's plan to split the common stock 1:10 and a proposal to strengthen the company's founder and CEO Toby Ruttke's control over the company. Add to Class B shares held by its immediate family and affiliates with entitled beneficiaries, Rutec will own 40% of the total voting rights of all Shopify's issued shares. It is reported that in April this year, Shopify announced plans to split the common stock by 1:10; and revise its complex equity structure to strengthen CEO Rutec's voting rights proposal. (E-commerce News)

9. JD International: The transaction volume of pure skin care and micro-ecological skin care increased by 135% year-on-year

According to June 7, during JD.com, during JD.com, JD.com International announced the trend of imported beauty and personal care consumption. Data shows that as of May 2022, the year-on-year transaction volume of related categories on JD International has reached 135%. In addition, in May 2022, JD International's imported personal care categories increased by more than 100% year-on-year, of which scalp balanced maintenance-related products accounted for more than 70% of the new increase. (E-commerce News)

10. Shopee Polish site SLS adds logistics channels

According to June 7, Shopee recently announced that Shopee Polish site has added a new SLS logistics channel: Paczkomat Inpost Ekonomiczny at 15:30 on 7th of 2022. Currently, this channel is only suitable for packages with a length, width, height, no more than 41cmX64cmX8cm and a weight of ≤0.5KG. The seller must accurately declare the weight and size of the product, and confirm the weight and size of the package when shipped. If the declared weight or size does not match the actual measurement of the Shopee warehouse, resulting in the failure to meet the channel size and weight requirements, the logistics freight will be billed according to the actual weight of the package "delivered to express cabinet" channel rate, and the resulting freight difference shall be borne by the seller. In addition, the new channels only affect the buyer's freight, and the seller's storage price does not need to be changed. (E-commerce News)