Notice! Taobao and Douyin rules are adjusted, and e-commerce merchants in these areas recommend collecting them!

During the epidemic, for the e-commerce industry, maintaining the balance between optimizing the industry and platform is the greatest help to the normal operation of society. At present, Taobao has announced the latest trends and functional services of the platform, and has once again launched rules and regulations during the epidemic in the same period as the Douyin platform.

Connectivity - Taobao grayscale test WeChat payment

Recently, after the relevant departments ordered the Internet platform to "interconnect" last year, some netizens discovered that WeChat payment payment has been added to the order page of Taobao App. However, automatic jump has not been achieved yet, and the user still needs to take a screenshot and manually open WeChat to scan the QR code before completing the payment.

It is worth mentioning that since this function is still in the internal beta stage, it is not open to everyone for experience.

As time goes by, the interconnection between major platforms is getting closer and closer to us. While this sharing is convenient for consumers to use, will it open up traffic barriers between Taobao and WeChat and build a bridge of exchange between private and public domains? Let's wait and see.

"Selected Sources" for Small and Medium Merchants to Distribute Products with One-click

On March 25, Taobao merchant business platform Qianniu has recently opened the "selected source of goods" service to small and medium-sized merchants for free. E- commerce novice merchants can quickly find powerful suppliers through this service and can place goods in their own stores with one click.

It is reported that all the sources of goods involved in this service come from certified suppliers of the 1688 platform, and meet at least three capability standards:

1. The yield rate of the supplier within 48 hours (whether it is guaranteed to be delivered in a timely manner);

2. Wangwang’s response rate within 3 minutes (whether it has complete pre-sales and after-sales capabilities);

3. Product experience points (whether the product is of good quality and is recognized by the purchaser), etc.

In addition, the "Selected Source" service also has functions such as "7-day no-reason return, free credit, and free shipping".

Taobao first upgraded the platform rules for instant refunds without shipping, and then upgraded the store’s homepage dynamic card Live Card function, plus the current “selected source” service. It has to be said that in the "post-traffic era" of e-commerce, Taobao is providing merchants with various content forms to create differentiated stores, providing merchants with more certainty growth while serving consumers well.

New adjustments to merchants who reduce burden on Taobao

Under the pressure of the epidemic, local epidemics have occurred in provinces across the country to varying degrees, resulting in logistics restrictions in some areas, which has hit the pain points of merchants.

To this end, Taobao recently launched two adjustment announcements, which adjusted the refund transactions and invoice billing times in areas affected by the epidemic.

Adjustment of invoice issuance time:

The seller is located in an area affected by the epidemic. The buyer and the seller have disputes or complaints due to invoice issues. Taobao determines that the seller should have issued an invoice during the impact of the epidemic, and will uniformly extend the invoice issuance until April 8, 2022. Complaints and penalties for the above-mentioned extended invoice timeout [Break Commitment] can be temporarily exempted.

The announcement refers to the time affected by the epidemic from March 24, 2022 to March 29, 2022. The recognition of areas affected by the epidemic is subject to the "Announcement on the Adjustment of Shipping Time Requirements in Areas Affected by Taobao Epidemic".

Announcement link: https://rule.taobao.com/type=detail&ruleId=20000125&cId=1162#/rule/detail?ruleId=20000125&cId=1162

Adjustment of the refund transaction time limit in areas affected by the epidemic:

The buyer's receiving address is within the epidemic control area or the merchant's return address is within the epidemic control area. When the buyer initiates a return refund application and the merchant agrees to the return agreement between March 12, 2022 and April 8, 2022, the timeout for waiting for the consumer to fill in the return information is adjusted to 21 days.

The merchant’s return address is within the epidemic control area. When the buyer fills in the return logistics information from March 12, 2022 to April 8, 2022, and waits for the merchant to confirm the receipt to be adjusted uniformly to 21 days;

TikTok solves the problem of merchants affected by the epidemic

Following the release of the "Merchant Waiver and Response Plan during the Epidemic", on March 26, Douyin E-commerce issued an announcement on the adjustment of shipping and service in areas affected by the epidemic.

The announcement stated that the platform will adjust the assessment indicators such as shipment and service, open a two-way channel for platform proactive exemption and merchant reporting exemption, set up an exclusive logistics complaint channel, and try its best to provide practical and effective assistance to reduce the impact of the epidemic on operations.

At the same time, the shipping time limit in areas affected by the epidemic will also be dynamically adjusted according to the epidemic situation, and the adjustment areas will be determined based on the current epidemic situation. The adjustment rules are:

For cities with medium and high-risk areas, the shipping time will be extended by 14 days;

There are no medium- and high-risk areas, but more than 5 local cities where express delivery has been suspended, extending for 14 days;

There are no medium- and high-risk areas, but 1-5 local cities where express delivery is suspended, extending for 7 days.

When an enterprise becomes the backbone of social development, it also needs to assume social responsibilities, and providing support for businesses to reduce the burden is an indispensable part.

"loosen the soil" for merchants so that their rhizomes can grow in a better direction, and it is profitable for merchants themselves and for merchants.

For merchants, relying on these factors, making their brands, products and services the first choice in the minds of consumers has become a necessary part of the development of most e-commerce people and is also a bottleneck that is difficult to break through.

So at this moment, e-commerce people urgently need a dose of "good medicine"!