#Laogao E-commerce Newsletter# [February 22 E-commerce Evening News]

Evening information: Alibaba Wangwang group chat service will be officially offline at the end of February; Douyin data report: Bingdundun related video playback volume exceeds 26.1 billion; Tencent responded to the closure of Xiaoe Pinpin: business adjustments, employees can reselect positions; AliExpress's sales of heated ski gloves in Q4 2021 increased by 78,000% year-on-year; Dunhuang.com added a new Fedex-DB (Photo + Special)-XYH line...

Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.

E-commerce newsletter

1. Alibaba Wangwang group chat service will be officially offline at the end of February

According to the official announcement of Alibaba, the group chat service provided by Alibaba Want Want in the original 9 series version of Alibaba Want Want is expected to be officially offline by the end of February 2022. Users who still use group chat services in the old version of Alibaba Wangwang need to back up data in a timely manner. If you are a merchant user, you can use the Qianniu Tribute function in Qianniu products. It is understood that Alibaba Want Want released this version of the group chat service in 2009. As of the time of shutdown, the service has been in operation for nearly 13 years. (E-commerce News)

2. TikTok data report: Bingdundun related video playback volume exceeds 26.1 billion

According to the news on February 22, the "2022 Ice and Snow Sports Data Report" released by Douyin today showed that during the Winter Olympics, the number of videos about the mascot Bingdun on Douyin exceeded 26.1 billion, and the number of followers exceeded 500 million. Faced with the dilemma of "hard to find a pier", Douyin creator "Han Busan" made a bgm "I only want one Bingdundun", which resonated with netizens. At present, Gu Ailing’s total Douyin video playback volume exceeds 12.3 billion times, receiving a total of 280 million likes and having exceeded 18 million fans. (E-commerce News)

3. Yangmai: More than 2,000 illegal buyer accounts were handled in the past six months.

On February 22, Yangmaidou recently announced that the self-inspection and compliance action launched for platform accounts has entered a critical period. In the past six months, Yangmaidou has handled more than 2,000 illegal buyer accounts. The person in charge of Yangmatou Platform Compliance said that this round of self-inspection compliance action will be expected to last until August 2022. After the self-inspection is completed, it is expected that the platform operation and transaction standardization will be greatly improved, and it will further comply with the requirements of high-quality development of cross-border e-commerce. According to relevant regulations, the direction of the self-inspection of Yangmatou this time includes self-inspection of overseas shops, self-inspection of overseas fund accounts, self-inspection of historical order transactions, self-inspection, etc. (E-commerce News)

4. Tencent responded to closure of Xiaoe Pinpin: Business adjustments, employees can reselect positions

On February 22, according to the Paper, when Tencent PCG's social e-commerce product Xiaoepin stopped operating, Tencent responded, "Based on strategic focus, PCG has adjusted the new business Xiaoepin, which is incubated internally, and the relevant teams will be able to re-select matching positions within the group through the 'living water' system." It is reported that "living water" is Tencent's internal talent flow market mechanism, and the two-way choice of the employing department and intending employees, so that employees can freely find development opportunities within the company, and at the same time quickly solve the employment needs of the business department. The product has been removed from the app store. (E-commerce News)

Internet news

5. Qunar: Macau’s hotel bookings doubled in 2021 compared with 2020

According to reports on February 22, it is reported that at 0:00 on February 23, 50% off coupons for Macau hotels will be opened on Qunar platform, with a total of 107 Macau hotels participating in the event. For users who meet the usage rules, the entire order can be 50% off within the limit. Big data from Qunar shows that in 2021, the average price of five-star hotels in Macau will be about 40% cheaper than the average price of five-star hotels in Beijing, Shanghai, Guangzhou and Shenzhen, and the number of hotel reservations in Macau doubled compared with 2020; the number of air tickets to Macau during the Spring Festival in 2022 will double compared with the Spring Festival in 2021. (E-commerce News)

6. Future without worries. The supply and demand market trend after the Spring Festival in 2022: The average daily social recruitment position exceeds 4 million

According to February 22, recently, Qiancheng Wuyou released the "Top Market Supply and Demand Market after the Spring Festival in 2022". "Quotes" shows that from February 7 to February 16, the average daily social recruitment position in Qiancheng Wuyou has exceeded 4 million. It is understood that private enterprises provide more than 83.5% of job opportunities, compared with 86.1% in the same period of 2021, while the proportion was 75.2% in the same period of 2019 before the epidemic. Foreign enterprises and state-owned enterprises accounted for 11.9% and 4.6% of the new increases after the holiday, respectively. (E-commerce News)

Cross-border newsletter

7. UnionPay International supports Malaysia Wallet to launch international health code service

On February 22, UnionPay International announced today that it will cooperate with Malaysia Yinfeng Group to support the latter's wanna App to launch an international version of health code service through the UnionPay International Scenario Service Platform. Malaysian travelers to China can apply online and pass the test. This is also the first local app to launch the service. It is reported that after this cooperation, Malaysian residents only need to upload a negative nucleic acid test and serum IgM antibody test certificate in the wanna App and fill in the relevant information to apply for an epidemic prevention health code. wannaPay will also support users to scan UnionPay QR codes for payment locally and across borders by issuing UnionPay virtual cards. (E-commerce News)

8. AliExpress's sales of heated ski gloves increased by 78,000% year-on-year in Q4 2021

According to AMZ123, data shows that in the Q4 quarter of 2021, the sales of winter sports equipment on AliExpress increased by 60% year-on-year. Ski products with technical functions are popular, and sales of AliExpress on Heated Ski Gloves increased by 78,000% year-on-year in Q4 2021. In addition, the best-selling winter sports gear on AliExpress includes ski helmets, ski sets, ski pants, ski gloves and ski goggles. Sales of AliExpress ski helmets increased by 1,500% year-on-year in Q4 2021. On AliExpress, the Russian, US, South Korea, France and Spain markets lead the sales of winter sports equipment. (E-commerce News)

9. Dunhuang.com adds Fedex-DB (P+T)-XYH line

On February 22, Dunhuang.com issued an announcement today, announcing the launch of an international express high-quality specialty line - Fedex-DB -XYH. The product has a reference transportation time (natural day) of 7-15 days, and the weight limit is 4kg. In terms of goods delivery attributes, this line does not accept any watches; it does not connect to live products such as mobile power supplies; Items that do not carry include but are not limited to: liquids, powders, food, fresh goods, medicines, corrosive items, flammable and explosive arms and weapons and other prohibited products. (E-commerce News)

10. Walmart launches its own clothing brand spring series to continue to focus on the fashion field

According to reports on February 22, Walmart continues to focus on the fashion field and will launch the Free Assembly and Scoop spring series designed by fashion designer Brandon Maxwell. Free Assembly and Scoop are two of Walmart's own brands, and last year Walmart appointed Brandon Maxwell as creative directors. It is reported that the spring collection includes clothing and accessories and will be available on Walmart website and selected stores in the coming weeks, with prices ranging from $8 to $75. There are signs that the company's strategy to enter the fashion market is achieving results. (E-commerce News)