#Laogao E-commerce Newsletter# [February 11 E-commerce Morning News]

Morning News: During the Spring Festival, JD.com’s “Bingdundun” mascot search volume accounted for 90%; Alibaba launched the 2022 Beijing Winter Olympics Digital Personnel Promotion Officer “Dongdong”; China UnionPay: UnionPay’s online transaction volume reached 2.03 trillion yuan in 7 days of the Spring Festival; Report: Amazon’s global tax exemption amount in the past ten years reached US$4.7 billion...

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E-commerce newsletter

1. During the Spring Festival, JD.com's "Bingdundun" mascot searches account for 90%

According to news on February 11, JD.com's consumption trend shows that the search volume of "Bingdundun" mascot during the Spring Festival accounts for 90%, and a total of more than 10 million people searched for "Bingdundun". It is reported that ice and snow sports are no longer exclusive to the north. More and more southern "duns" are actively rushing to the ice and snow acres to enjoy the joy of ice and snow sports. Under the influence of the Winter Olympics, many southern "Duns" are full of enthusiasm for ice and snow sports. In addition, JD.com's consumption situation shows that between ice and snow, the proportion of ski users accounts for a larger proportion, and it maintains a slow upward trend year by year. Among all ice and snow sports users, the proportion increased from 88% in 2018 to 90% in 2021. (E-commerce News)

2. Alibaba launches the 2022 Beijing Winter Olympics Digital People Promotion Officer "Dongdong"

On February 10, Alibaba Group announced on February 10 that as the International Olympic Committee’s global Olympic partner, it has launched a new digital person Winter Olympics promotion officer to assist in promoting the 2022 Winter Olympics. The advanced digital figure "Dongdong", driven by cloud technology, can interact with Olympic fans. "Dongdong" was developed by the Alibaba Group's global scientific research institution, DAMO Academy. The role is set as a 22-year-old girl born in Beijing. She has a passionate and straightforward personality and loves ice and snow sports. In addition, she can also introduce interesting stories to the audience on the spot, show dances along with the Olympic theme song, and cheer up the Olympic athletes. (E-commerce News)

3. China UnionPay: UnionPay’s online transaction volume reached 2.03 trillion yuan in 7 days of the Spring Festival

According to the news on February 10, China UnionPay recently announced that from New Year's Eve to the 7-day Spring Festival holiday from New Year's Eve to the sixth day of the Chinese New Year, the amount of UnionPay online transactions was 2.03 trillion yuan and the number of transactions was 3.005 billion, an increase of 22.4% and 18.4% respectively compared with the 2021 Spring Festival holiday. Consumptions such as retail shopping, catering, film and television entertainment, which are closely related to residents' daily lives have increased significantly. By field, the number of consumption transactions in retail shopping scenarios increased by 23.3% year-on-year compared with the 2021 Spring Festival holiday, and the amount increased by 26.8% year-on-year. By region, the consumption transaction volume during the Spring Festival in Shanghai, Guangdong and other places has a significant growth trend. Among them, the consumption amount during the Spring Festival in Shanghai increased by 37.4% year-on-year compared with the 2021 Spring Festival holiday. (E-commerce News)

4. Ministry of Commerce: Will promote mature experience and practices in the cross-border e-commerce comprehensive pilot zone and support vigorous exploration and innovation

According to the website of the Ministry of Commerce, recently, the State Council issued the "Approval on Agreeing to Establish a Comprehensive Pilot Zone of Cross-border E-commerce in 27 Cities and Regions including Ordos." The head of the Foreign Trade Department of the Ministry of Commerce interpreted the "Approval". He expressed that he would work with relevant departments and localities in accordance with the requirements of the "Approval" to ensure the implementation and effectiveness of the "Opinions", continue to improve support policies, and effectively promote the construction of comprehensive experimental zones in an orderly and effective manner. In conjunction with relevant departments, we will guide the newly established comprehensive experimental zones to improve specific implementation plans and organize and implement them well. (E-commerce News)

Internet news

5. Douyin cracks down on marketing and hype Bingdundun’s behavior and deals with illegal sales of 265 users  

On February 10, today, the Douyin Security Center issued an anti-fraud reminder: Refusing to "purchase" private transactions such as special products for the Winter Olympics, and beware of being deceived. Douyin said that the Winter Olympic mascot "Bingdundun" has become a new top star. A few scammers have had their brains and began to use "low-priced authentic products" and "large-spot stock" as gimmicks to steal pictures of the Winter Olympics surroundings on the Internet and create fake purchasing links or pages. It is called purchasing agent, but it is actually a fraud. (E-commerce News)

6. Tencent adjusts content business segment Tencent Film will be incorporated into CDG

On February 11th, on the 10th, the main part of the film industry will be adjusted from PCG (platform and content business group) to CDG (enterprise development business group), and will continue to be led by Cheng Wu, vice president of Tencent Group and CEO of China Literature. It will focus on the development of melody works and assume more social responsibilities; the IP development work with strong commercial attributes will be handed over to New Classics Media, China Literature Film and Television, a subsidiary of China Literature Group, and Tencent Animation, a subsidiary of PCG. (Global Network)

Cross-border information

7. Swiss e-commerce sales reached 15 billion francs in 2021

It is reported that the social welfare of the elderly in Switzerland is at the leading level in the world, and the purchasing power of the elderly is very strong. This trend is also reflected in the online shopping trend of the elderly. From the beginning of 2019 to the end of 2021, the proportion of online shopping for people aged 55-65 in Switzerland increased from 14.1% before the epidemic to 15.1% at the end of 2021; the proportion of online shopping for pensioners increased from 13.3% to 14.1% during the same period; Swiss aged 40 to 55 accounted for the highest proportion of online shopping consumers, reaching 28.7%. (E-commerce News)

8. NielsenIQ: The proportion of online grocery sales in the UK rose to 13.1% in January

According to the latest data released by NielsenIQ, online retail's share of UK grocery sales rose to 13.1% in January 2022 from 11.3% in December last year, the largest increase since July 2021. Overall, in January 2022, the number of online shopping in the UK decreased by 14% year-on-year because more people went to the store to spend. Nielsen IQ director Mike Watkins said that UK consumer spending is expected to decline in the next three months, and retailers' revenue will also decrease in the first quarter of 2022. In addition, consumer purchasing confidence is expected to resume growth before Easter. (E-commerce News)

9. Twitter's 2021 financial report: revenue was US$5.08 billion and increased by 37% year-on-year

According to February 10, today, the fourth quarter and full year of 2021 ended on December 31 were announced. According to the financial report, Twitter's revenue for the whole year of 2021 was US$5.08 billion, a year-on-year increase of 37%; a net loss of US$221 million, while a net loss in 2020 was US$1.14 billion. (Yibang Power)

10. Report: Amazon's global tax exemption amount in the past decade has reached US$4.7 billion

According to a new report by regulators and labor worldwide, at least $4.7 billion in tax relief has been received in projects around the world over the past 10 years, including warehouses, data centers and production projects. According to incomplete estimates, Amazon received tax subsidies in 407 facilities in 13 countries. "There is good reason to believe that the real amount is higher than the existing data disclosed by Amazon," the report's authors said, however, due to weak disclosure laws and practices, the complete data has not been obtained. (Yibang Power)