Recently, Micro-choice, which is known as a rare encounter in 15 years, has caused a stir in the e-commerce industry. Based on WeChat's 1 billion monthly active users, a wave of traffic dividends will inevitably explode after being empowered by e-commerce. With the strong support of WeChat, the living space of Weixuan merchants will be greatly increased, but the competition will become increasingly fierce. As of now, there are still many merchants who have not yet understood the specific gameplay of Weixuan, and they are behind one step at a time. Today, the editor will introduce the relevant gameplay of Weixuan, hoping it will be helpful to you.
1. How to charge for micro-select codes?
In the first issue, a QR code resource bit only costs 1,000 yuan, which theoretically can attract 3,000-5,000 WeChat fans, which means that a WeChat fan is as low as 0.2 yuan! (Currently, 1 fan attracted at least 2 yuan per person on the market) Starting from April 1, 1,500 yuan per person.
2. Can the QR code be transferred to WeChat public accounts, mini program QR codes, etc.?
No, it only supports the introduction of personal WeChat accounts, and cannot use service accounts, subscription accounts, QR codes or other QR codes!
3. What are the quality of fans?
There are two layers of filtration to improve the accuracy of powder conduction:
The first layer of filtering: Entering through the WeChat first-level shopping portal means that users with clear purchase intentions have a high conversion rate for scanning codes.
The second layer of filtering: Weixuan Front Desk will use operational means to organize goods and guide shopping around the consumer needs, scenarios, activities, themes, etc. of the crowd, so as to ensure that fans who enter a certain store and click on the store's pictures are accurate, and they must have a strong tendency towards the product/service."
4. After buying the code, can these 5,000 fans definitely help the merchants attract it?
It depends on whether the merchant’s products and services are distinctive and whether they can impress users, and then drive users to scan the code and add friends.
5. After purchasing the micro-select code, what should I do next? How to do it?
1. After purchasing the WeChat code, the background can be started and uploaded after the New Year.
2. As much as you buy micro-select codes, you need to prepare as many personal QR codes. Personal QR code, you can maintain it during this period. For example, interaction, posting on Moments, and posting on Fans. Otherwise, the zombie code will be easily blocked. The uploaded personal QR code is recommended that you have few fans. A QR code can be scanned up to 5,000 times
3. For a store, it is recommended not to have only one micro-select code. WeChat also has restrictions on the number of QR code scans per day. The backend needs to have a backup personal WeChat ID QR code, and the front-end QR code is displayed randomly.
The future has arrived, and 2018 is destined to be the most disruptive year for the e-commerce industry. Information is comparable to gold, and information aberration will be your well-known mistake. How to obtain first-hand information in the industry and how to be at the forefront of the industry?
Laogao E-commerce Club will hold the 40th e-commerce people's regular meeting. At this regular meeting, Mr. Maitre, vice president of Weixuan Platform, will share with you the development trends of e-commerce from Weixuan, and more than 20 Alibaba waiters and e-commerce celebrities to share with you the methods of using it.
One of the guests of the 40th session of Laogao E-commerce Club: Mail
The e-commerce industry is fighting for "fast"! When the times eliminate you, I won’t even say a word of goodbye! If you want to know the details of the regular meeting, click "Read original text" at the bottom to register!
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