#Laogao E-commerce Newsletter# [November 12 E-commerce Morning News]

Morning News: The total transaction volume of Tmall Double 11 in 2021 reached 540.3 billion yuan; the cumulative order amount of JD.com 11.11 Global Love Season exceeded 349.1 billion yuan; Taobao Merchant Platform Business Department Xuande: Traffic has not dried up; Weibo: revenue in Q3 2021 was US$607.4 million, a year-on-year increase of 30%; State Post Bureau: From November 1 to 11, the national processing of 4.776 billion express parcels increased by more than 20% year-on-year...

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E-commerce newsletter

1. The total transaction volume of Tmall Double 11 in 2021 reached 540.3 billion yuan

According to November 12, at 0:00 on November 12, 2021, the total transaction quota of Tmall Double 11 was fixed at 540.3 billion. In the first hour of the sale, the transaction volume of more than 2,600 brands exceeded the entire day of the first day of last year; as of 23:00 on November 11, the transaction volume of 698 small and medium-sized brands reached a leap from one million to tens of millions; the transaction volume of 78 brands with a transaction volume of tens of millions last year exceeded the 100 million yuan mark this year. (E-commerce News)

2. JD.com's 11.11 Global Love Season has accumulated orders of more than 349.1 billion yuan

According to the news on November 12, the latest data shows that from November 1, 2021 to 23:59 on November 11, JD.com's 11.11 Global Love Season has accumulated orders of more than 349.1 billion yuan. (E-commerce News)

3. E-commerce Chinese stocks listed in the United States rose collectively on "Double 11": JD.com rose more than 8%, and Pinduoduo rose more than 7%.

According to news on November 12, US stocks closed on Thursday, November 11, Chinese e-commerce stocks rose collectively, JD.com rose more than 8%, Pinduoduo rose more than 7%, Alibaba rose more than 2%, Vipshop rose more than 6%, and Mogujie rose more than 3%. In addition, ZTO Express rose by more than 4%, while Manbang rose by more than 6%. (E-commerce News)

4. Taobao Merchant Platform Business Department Xuande: Traffic has not dried up

On November 11, according to the WeChat public account of "Taobao Education Merchant Growth", at the Tmall Double 11 Merchant Live Broadcast, Taobao Education talked to Xuan De, general manager of Taobao Merchant Platform Business Department. Among them, when asked what the merchants have in doing private domains in Taobao, Xuan De said: Traffic has not dried up. From traffic operation to user operation, the concept of "private domain" has emerged. He believes that in Taobao’s private domain, the first advantage is the public domain, the second advantage is the strong data application capabilities, and the third is the platform to build a mature product operation system. (E-commerce News)

Cross-border newsletter

5. Lazada Singapore site sales increased 10 times in the first hour of Double 11 sales

On November 11, the latest data from Southeast Asian e-commerce platform Lazada shows that the first-hour sales of Singapore sites on Double 11 increased by 10 times compared with usual hours, and the first-hour sales of Vietnam sites doubled year-on-year compared with last year. According to reports, a total of about 800,000 brands and merchants participated in this year's Lazada Double 11 promotion, doubled year-on-year. It is worth mentioning that in 2020, Lazada sold more than 180,000 items in 11 minutes, which means that more than 16,000 items were sold per minute. (E-commerce News)

6. The US version of "Huabei" Affirm expands its partnership with Amazon

On November 11, according to foreign media reports, Affirm, a fintech company known as the US version of "Huabei", announced on Wednesday that it would expand its partnership with Amazon. The partnership will allow eligible U.S. consumers to purchase more than $50 on Amazon and use installments, previously the service is only available to Affirm-specific customers. Amazon will also acquire multiple warrants for AffirmA common stock, the company said, adding that as part of the revised agreement, Amazon will become the e-commerce giant's only third-party, non-credit card, BNPL service provider in the U.S. by January 2023. (E-commerce News)

7. Amazon Türkiye Station will hold live shopping activities

According to foreign media reports, Amazon Turkey announced that it will hold the "Smiling Friday Live" live shopping event every Friday from November 12 to December 3. It is understood that Amazon will invite well-known actors Gonca Vuslateri and Gürgen z to participate in this live broadcast event, bringing consumers a variety of products on Instagram, sharing shopping experiences, and establishing interactions with consumers. Amazon will also provide lottery rights for customers who purchase goods worth more than 100 lira and their multiples between November 15 and 29. 10 lucky people will receive invitations to live events and 2 lucky values ​​will receive gift certificates from Amazon. (E-commerce News)

8. Russian e-commerce platform Yandex will invest tens of millions of dollars to develop fashion business

November 11th news, Russian e-commerce platform Yandex announced on Wednesday that it has begun selling clothing, footwear and accessories on its Yandex.Market e-commerce platform months after termination of its acquisition of online fashion retailer KupiVIP. The e-commerce platform said in a statement that it will invest tens of millions of dollars in 2022 to grow its fashion business. It is understood that Yandex, known as Russia's Google, provides users with services ranging from advertising and search to ride-hailing and food delivery, after it said it would invest about $650 million in e-commerce this year. (E-commerce News)

Internet Information

9. Weibo: Revenue in Q3 2021 was US$607.4 million, a year-on-year increase of 30%.

According to November 11, Weibo released its third quarter financial report for 2021. According to the financial report, Weibo's revenue in the third quarter was US$607.4 million, a year-on-year increase of 30%, higher than the market's expectations of US$593 million; GAAP's net profit was US$182 million, compared with RMB33.8 million in the same period last year; Non-GAAP's net profit was RMB209.6 million, market expected US$190 million, compared with US$152.9 million in the same period last year. In the third quarter, Weibo advertising and marketing revenue was US$537.6 million, a year-on-year increase of 29%; advertising and marketing revenue was US$516.8 million, a year-on-year increase of 33%. The financial report also showed that the monthly active users in September were 573 million, a net increase of 62 million year-on-year. (E-commerce News)

10. State Post Bureau: From November 1 to 11, 4.776 billion express parcels were processed nationwide and increased by more than 20% year-on-year.

According to the official official account of the State Post Bureau, monitoring data of the State Post Bureau showed that from November 1 to 11, postal and express delivery companies across the country handled a total of 4.776 billion express parcels, an increase of more than 20% year-on-year. Among them, a total of 696 million express parcels were processed on November 11, a steady increase, setting a new record high. The State Post Bureau pointed out that since November 6, rain and snow have occurred in many places in my country, and snow has occurred in some areas, which may affect the express delivery time. To this end, the State Post Bureau issued a service consumption reminder for peak season express business, and users are advised to pay attention to the relevant service reminders of express companies in the region. (E-commerce News)