​#Laogao E-commerce Newsletter# [March 9 E-commerce Evening News]

      #Laogao E-commerce News# [E-commerce Evening News on March 9] Evening News : National People's Congress Representative Chen Wenfu: The production warehouse model established by e-commerce such as Alibaba is worth learning from; Ant Forest will plant "protect the happy forest of the Yellow River" in provinces along the Yellow River; Vipshop Spring Sale Festival: The demand for outdoor sports consumption increases; In 2020, the general export value of cross-border e-commerce in Hunchun was 810 million yuan, an increase of 1.5 times year-on-year.

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E-commerce newsletter

1. The most expensive item sold in Li Jiaqi’s live broadcast room: 10 carat diamonds are sold at 11.76 million yuan

      On March 9, at 10 o'clock last night, Li Jiaqi sold the most expensive item ever in his life, selling 10 carats of diamonds for 11.76 million yuan. It is understood that the live broadcast invited actress Zhang Yuqi to participate, and an industry insider explained diamond knowledge. That night, the total live broadcast viewing exceeded 30 million. During the live broadcast, Li Jiaqi sold a total of 3 10-carat diamonds, with the highest unit price of 11.76 million, and the total price was close to 30 million. After that, 101 one-carat diamond rings were quickly exhausted. (E-commerce News)

2. National People's Congress Representative Chen Wenfu: The origin warehouse model established by e-commerce such as Alibaba is worth learning from

      On March 9, Chen Wenfu, a member of the National People's Congress and a "rice academician of the Chinese Academy of Engineering" said in an interview with the media during the National People's Congress and the Chinese Academy of Engineering that the production warehouse model established by e-commerce companies such as Alibaba have promoted the flat circulation of agricultural products and narrowed the distance between farmers and consumers. Such exploration experience is worth learning from. He believes that the biggest problem that blocks the internal circulation of Chinese agricultural products at present is that the "first kilometer" of leaving the village and the "last kilometer" of the dining table are "bottlenecks". Chen Wenfu suggested that agricultural technology and digital technology should be strengthened, from the "first kilometer" to the full-link digitalization, vigorously develop order agriculture, "one is farmers and the other is consumers, connecting with the Internet and big data." (E-commerce News)

3. Jinniantang, a new noodle brand, completed A+ round financing, led the investment of Xiaohongshu

      On March 9, recently, Jinniantang, a new instant noodles brand, completed a round of A+ financing led by Xiaohongshu and followed by Xinshixiang. This round of financing will be used for investment in brand building, team expansion, R&D and supply chain. It is understood that Jinniantang was established in February 2019 and landed on Tmall in March 2020. As of February 2021, Jinniantang has sold more than 1.8 million boxes of products. (E-commerce News)

4. Dingdong Maicai: The sales of flowers on March 8 doubled

      According to the news on March 9, Dingdong Maicai data showed that the sales of flowers on the March 8th Festival increased by more than 100% compared to usual, and the sales of festival flowers such as roses and carnations were the highest. It is reported that the prices of flowers in offline flower shops on Women's Day this year have increased by three or four times compared with the past, but the prices of flowers on e-commerce platforms such as Dingdong Maicai are relatively stable. In addition, the person in charge of Dingdong Maicai's flower procurement said that Dingdong Maicai made big data predictions and market estimates for holiday flowers before the Women's Day, and made communication and response strategies in advance, so that the flower prices on the platform remained stable. (E-commerce News)

5. Alipay Spring Milk Tea Consumption Report: Guangdong’s No. 1 in the country

      On March 9, the spring milk tea consumption report released by Alipay Digital Life Platform shows that southerners love to drink milk tea more than northerners, and among the top 10 provinces for milk tea consumption, the south occupies eight seats. Among them, Guangdong Province ranks first in the country in milk tea consumption, and Guangdong people drink 2.5 cups of milk tea per week than Northeastern people. The survey shows that most young people can drink up to 3 cups of milk tea a week on average. As the weather picks up in March, the increase in shopping and going out, the per capita consumption of milk tea stores also increased by 2 cups, and 1.5 cups of milk tea are purchased online. The report also pointed out that this year's middle-aged and elderly people are gradually falling in love with milk tea. Data shows that in early March, the overall consumption of milk tea for middle-aged and elderly people on Alipay increased by 10%, of which the middle-aged and elderly people who received coupons and ordered drinks online in Alipay mini-program increased by 25%. (E-commerce News)

Internet news

6. Ant Forest will plant “protect the happy forest of the Yellow River” along the Yellow River provinces

      On March 9, Ant Forest announced its latest planting plan today: it will plant "protect the happy forest of the Yellow River" in provinces along the Yellow River to help protect the ecological protection of the Yellow River. From March 9 to March 21, netizens across the country can "water" this forest on their mobile phones. The gathered "green energy" will become a corresponding number of real trees and planted in relevant plots along the Yellow River province. It is reported that the Yellow River Happiness Forest will be planted on site in mid-to-late April, and preparations for specific planting areas and tree species are underway. (Yibang Power News)

7. Vipshop Spring Sale Festival: Outdoor sports consumption demand increases

      According to reports, Vipshop released the spring sale data yesterday showed that outdoor sports and maternal and child products consumption is increasing. It is reported that the three major categories that have firmly ranked among the top three sales in this Vipshop spring sale are women's clothing, maternal and child products, and outdoor sports, and the weight loss boom is one of the major reasons for the growth in outdoor sports consumption demand. Vipshop Spring Sale Festival consumption data shows that many categories of outdoor sports increased by more than 100% year-on-year, of which cycling equipment increased by 332.3% year-on-year; the growth of national sports brands was obvious, Huili sports shoes increased by 1218.41% year-on-year, and Li Ning sports shoes increased by 126.29% year-on-year. (E-commerce News)

8. Youzan Enterprise WeChat Assistant launches public testing

      On March 9, Youzan announced the official launch of the "Youzan Enterprise WeChat Assistant" private domain operation solution. From now until April 1, Youzan Enterprise WeChat Assistant will launch a public beta. Merchants who apply for public beta review can enjoy a one-year free trial period. It is understood that "Youzan Enterprise WeChat Assistant" is a private domain traffic operation and management solution based on enterprise WeChat. During the internal testing stage, nearly 100 merchants including Three Squirrels, Wufangzhai, New Zealand Mystery, Urban Beauty have been connected to trial. Data shows that as of December 31, 2020, the total annual transaction volume of Youzan service merchants reached 103.7 billion yuan. Youzan has become a "100 billion-level" enterprise in the domestic online retail field. (E-commerce News)

Cross-border newsletter

9. In 2020, Hunchun cross-border e-commerce general export value was 810 million yuan and 1.5 times year-on-year

      On March 9, the E-commerce Daily learned that in 2020, Hunchun took advantage of the only land port advantage of domestic cross-border e-commerce with Russia, and seized the "window period" of temporarily closing the port travel inspection channel to achieve counter-trend growth in trade. In 2020, the general exported goods of Hunchun cross-border e-commerce were 810 million yuan, an increase of 1.5 times year-on-year.

It is reported that just after the Spring Festival, the cross-border e-commerce supervision center of Hunchun Comprehensive Bonded Zone was busy. The staff placed cross-border e-commerce parcels one by one on the conveyor belt, and sorted them after passing the "9610" export goods supervision model. These 3C electronic products, daily necessities, clothing and other goods that are loved by Russian consumers can be exported to Russian consumers after customs inspection after the Russian front of the car arrives at the Hunchun port. (E-commerce News)

10. AliExpress: The official first-class system of the caiiao has been upgraded recently

      On March 9, the E-commerce Daily learned that AliExpress announced that in order to provide better first-class services to merchants, the official first-class system of Cainiao has been recently upgraded and will be launched on March 8, 2021.

      The announcement stated that the new system will provide a number of more convenient services. The system will automatically generate import and export customs clearance documents such as box list invoices for merchants through the information issued by merchants, and the merchant does not need to manually create relevant documents.

      Secondly, the customs filing is online, and you can go to the official headline system in advance to register the goods customs (please note that the country that is registered must be consistent with the target warehouse country, and detailed registration information can be downloaded and uploaded in batches). Each product only needs to be submitted and reviewed once in the corresponding warehouse, and there is no need to repeatedly provide product information and wait for review every time the order is placed.

      When creating a first-time fulfillment order, a new first-time "Import/Exporter Information" column is added to the "Contact Information" module for invoice box information. When the user successfully creates the importer information, the system will save the importer information to the commonly used contact person so that the merchant can then ship it and select it again. (E-commerce News)