In the era of lazy economy, sales of these foods that liberate their hands will increase by 5 times a year!

      Tmall has released the top ten trends in food consumption: ultimate taste, healthy ingredients, fresh short-term care, quality ingredients, exquisite lazy home, decompression and healing, circle of interests, heart-chosen food gifts, new national trends, low-carbon and environmental protection.

      It is reported that in 2020, the number of merchants whose annual sales of fresh food exceeded 100 million yuan increased by more than 30% year-on-year. Among them, sales of trend-based products such as 0 sugar beverages, functional snacks, low-grade trendy drinks, meal replacement milkshakes, fine coffees, and semi-finished dishes increased by 500% year-on-year.

      If you count these foods in detail, most of them can be linked to keywords such as health, weight loss, convenience and speed. Snacks are no longer just focusing on deliciousness and taste, but more and more people paying attention to combining with health. This will be a new trend.

01.0 Sugar Beverage

      You can find many categories by typing the word "0 sugar" on Taobao. 0 sugar, 0 fat, 0 sugar yogurt, 0 sugar coconut milk, 0 sugar ice cream, etc., all kinds of foods starting with 0 sugar are numerous, all of which are waving, "Look at me, I am sugar-free and healthy."

      Speaking of 0 sugar beverages, Yuanqi Forest, which has been in the limelight in the past two years, focuses on sparkling water with more than 0 sugar, 0 fat, 0 calories, and Jane Eyre yogurt, etc., are using these concepts to win the love of young people.

02. Functional snacks

      0 sugar, 0 fat, 0 calories are not only popular in beverages, but many snacks are also constantly playing this slogan. In the era of "losing weight without stepping on your legs, just wanting to move your mouth", then start looking for ways from your diet, which not only satisfy your desire to eat, but will not gain weight. The best of both worlds, why not do it?

      Some functional snacks focus on trace elements that enhance physical fitness and supplement the elements needed by the body. They also have both delicious, convenient and "good-looking" elements, which is not difficult to attract consumers' attention. From functional foods with specific nutritional and health functions, functional foods are gradually snacked.

03. Low-grade trendy drinks

      Low-grade trendy drinks refer to low-grade wines with alcohol content below 15 degrees and outstanding sweetness, as well as some sugar-free soda wines, which generally contain fruit elements. It is currently becoming an important alcohol choice that distinguishes liquor and beer in the minds of young consumers.

      It has a rich product category line, which meets the different needs of different young people for taste. There are many categories such as beer, rice wine, fruit wine, wine, sake, pre-mixed wine, spirits, punk health and wine dishes to meet different needs.

04. Semi-finished dish

      Today's young people are busy with work, which reduces the time spent in the kitchen. But occasionally cooking, semi-finished dishes are a good choice and can be eaten through simple processing and cooking. There are many types of semi-finished products, and there is a lot of choice. It is easy to process and enjoy delicious food quickly.

Online operation models such as semi-finished dishes online malls and takeaway platforms. Just click on the phone and the semi-finished dishes will be delivered to the designated location soon.

      Today's snacks and food are constantly being updated and replaced, moving towards healthier and more convenient, keeping pace with the trend of the times to innovate and change, and cater to the ideas of young people more. In this trillion-level market, there are many opportunities for e-commerce people to enter.