#Laogao E-commerce Newsletter# [February 23 E-commerce Morning News]

　　#Laogao E-commerce Newsletter# [E-commerce Morning News on February 23] Douyin is considering an IPO in the United States, and it is not ruled out that it will go public again in Hong Kong; Suning.com has added the "2021 315 National Renewal Festival Investment Rules"; JD affiliated companies apply to register the "Jingyuzu" trademark; news says Amazon will enter the mobile wireless network market; Huawei Yu Chengdong: Huawei's mobile phone and wearable market share will be the first in China in 2020...

　　E-commerce newsletter

　　1. TikTok is considering IPO in the United States. It is not ruled out that the second listing in Hong Kong is

　　According to an early morning news on February 17, Beijing time, according to people familiar with the matter, TikTok's parent company "ByteDance" is considering TikTok's listing in the United States. The person familiar with the matter said that the discussion is still in its early stages, but ByteDance investors are supportive of the plan. Analysts said that TikTok's listing in the United States is not mutually exclusive to its listing in Hong Kong, because ByteDance can follow other technology companies such as Alibaba, JD.com and NetEase to conduct a secondary listing in Hong Kong. (Cross-border knowledge)

　　2. Suning.com adds the "2021 315 National Renewal Festival Investment Rules"

　　On February 22, the E-commerce Daily learned that Suning.com issued a notice to add the "2021 315 National Renewal Festival Investment Rules" (hereinafter referred to as the announcement).

　　The announcement stated that in order to better serve consumers and provide consumers with high-quality shopping options, according to relevant regulations of Suning Yuntai, the "2021 315 National Renewal Festival Investment Rules" are now added. The new rule was announced on February 22, 2021 and will take effect when it is released. Acts that occur before the date of the entry into force of these rules shall be subject to the rules at that time; if they occur after the date of the entry into force of these rules, these rules shall be subject to the date of the entry into force of these rules.

　　The announcement shows that the overall activity cycle is 00:00:00 on February 27, 2021-23:59:59 on March 15, 2021, the first wave of outbreak is 00:00:00 on March 1, 2021-23:59:59 on March 1, 2021, and the second wave of outbreak is 00:00:00 on March 12, 2021-23:59:59 on March 15, 2021.

　　In terms of investment promotion requirements, Suning.com will prioritize merchants that can better serve consumers based on the overall strategy of 315 National Renewal Festival (optional conditions include but are not limited to brand awareness, event fit, consumer needs, store opening time, honest operation status, freight insurance and service guarantee status, etc.); the choice between Suning.com and merchants is two-way, and either party has the right to decide independently whether to cooperate with the other party before a consensus is reached.

　　In terms of shopping subsidy requirements, the "2021 315 National Renewal Festival Shopping Subsidy" is a general discount product of Suning.com platform developed for Suning.com consumers, and consumers can enjoy discounts through shopping subsidies. In order to better fit the theme of the event, merchants who sign up for the 2021 National Renewal Festival need to support the use of the "2021 National Renewal Festival Shopping Subsidy". (E-commerce News)

　　3. JD affiliated companies apply for registration of the "Jingyuzu" trademark

　　According to the news on February 22, Tianyancha App showed that on February 9, JD's affiliated company Beijing JD Sanbai Lushidu E-Commerce Co., Ltd. applied to register the "Jingyuzu" trademark, with an international classification of 06-metal material, and the trademark status was displayed as "Trademark registration". (E-commerce News)

　　4. Social e-commerce Peanut Diary was fined 9.04 million yuan in pyramid schemes

　　On February 22, the recent case of social e-commerce Guangzhou Huasheng Diary Network Technology Co., Ltd. suspected of pyramid schemes has been "put on the ground". An administrative penalty letter issued by the Haizhu District Administration for Industry and Commerce of Guangzhou recently showed that for suspected pyramid schemes (direct sales) illegal acts, Peanut Diary was fined and confiscated for more than 9.04 million yuan, of which the illegal income was about 7.54 million yuan and the fine was 1.5 million yuan. It is understood that Guangzhou Huasheng Diary Network Technology Co., Ltd. was established in July 2017. The company has been administratively punished three times, and two of the reasons for the punishment were illegal acts of pyramid schemes (direct sales). (E-commerce News)

　　Cross-border newsletter

　　5. Suning International: Food sales during the New Year Festival increased by 825.2% year-on-year

　　On February 22, the E-commerce News learned that on February 18, the latest data from Suning International showed that during the New Year's Festival, the sales of beauty, health products, food and milk in imported goods grew rapidly. Compared with last year's New Year's Goods Festival, Suning International Beauty and Beauty increased by 150.38%, health products increased by 101.87%, food increased by 825.2%, and milk increased by 475.8%. Among them, in addition to SK-II Shenxian Water, Kerun Moisturizing Cream and Whoo Houshui Cream six-piece set, more and more new brands and industry hot products have become the most popular beauty products during the Spring Festival, such as Xiulike Essence, ITO thick foam facial cleanser, PDC Bidixi Wine Mask, etc. In recent years, the popular French brand Mama & Kids baby face protection moisturizing cream has also become the choice of many mothers.

　　It is reported that Suning International's overseas direct purchaser team is distributed in Europe, America, Australia, New Zealand, Japan and South Korea. At the same time, Suning International Group has a global warehousing and logistics network, 7 domestic bonded warehouses and 5 overseas warehouses.

　　On January 20, Laba Festival, Suning.com launched the online New Year’s Festival in Xuzhuang, Nanjing. In Qunwangnong store, from January 20th to 26th, Qunwangnong New Year’s Goods Festival will broadcast 6 live broadcasts every day, recommending New Year’s Goods Goods. (E-commerce News)

　　6. News says Amazon will enter the mobile wireless network market

　　According to reports on February 22, Boost mobile America founder Peter Adderton revealed that Amazon is likely to test the potential mobile wireless network market outside the United States and may eventually cooperate with US satellite TV operator Dish Network in the United States. Adderton said Amazon appears to be considering testing a service in Europe, and Adderton also said that Amazon is conducting tests overseas to enter the U.S. market, but overseas operators have a lot of talk about this potential development. (E-commerce News)

　　7. Middle East fashion e-commerce Namshi Saudi market revenue increased by 50% in 2020

　　On February 22, Dubai retail company Emaar Malls released a report saying that in 2020, the company's fashion e-commerce company Namshi, its revenue in the Saudi Arabian market increased by 50%, and will expand its new warehouse facilities in Yadh in the future. Emaar Malls said that company revenue fell by % to Dh100 million in 2020, but Namshi's sales increased by 28% to Dh100 million in the same period, Saudi Arabia is its largest market, and the Saudi market usually accounts for more than 70% of Namshi's total revenue. (E-commerce News)

　　8. In 2020, the GMV of Russian e-commerce platform Ozon exceeded 195 billion rubles

　　Russia's leading e-commerce platform Ozon recently released its performance in the fourth quarter of 2020. Data shows that Ozon's GMV in the fourth quarter exceeded 74 billion rubles, and its GMV in 2020 exceeded 195 billion rubles, an increase of 140% year-on-year. In addition, its order volume in 2020 reached 73.9 million, an increase of 132% compared with last year's 31.8 million orders. (Cross-border knowledge)

　　Internet news

　　9. Ctrip sets up a rotating system Xiong Xing serves as the first rotating COO

　　According to reports on February 22, Ctrip Group CEO Sun Jie issued an internal letter today saying that the rotating system will be established from now on, with the rotation period from one to two years. Xiong Xing serves as the first rotating COO, responsible for air tickets, hotels, business travel, IBU, and technology. In addition, the internal letter announced several personnel appointments. Tan Yudong was appointed as the CEO of air tickets, Fang Jiqin was appointed as the chairman of business travel, Zhang Yong was appointed as the CEO of business travel, and Chen Danmin was appointed as the financial VP. (E-commerce News)

　　10. Huawei Yu Chengdong: Huawei's mobile phone and wearable market share will be the first in China in 2020

　　On February 22, at the launch of the new generation of folding flagship held by Huawei today, Huawei Consumer Business CEO Yu Chengdong revealed that Huawei's smart connected devices have exceeded 1 billion, HiLink ecosystem users have exceeded 50 million, and HMS monthly active users have exceeded 580 million. At the same time, he also said that Huawei's mobile phone and wearable market share reached the highest in China in 2020, and TWS headphones achieved an 80% growth. Up to now, Huawei has more than 10,000 authorized experience stores nationwide, more than 2,000 authorized service centers, and consumer service satisfaction is as high as 99%, ranking first in the Chinese market for six consecutive years. (E-commerce News)

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