#Laogao E-commerce Newsletter# [November 2 E-commerce Morning News]

　　#Laogao E-commerce Newsletter# [November 2 E-commerce Morning News] Alibaba's Central China headquarters is located in Wuhan, and the park is expected to be completed in 2026; Cainiao backbone network brings new logistics speed, and 337 cities across the country have received Tmall Double 11 parcels; Suning's 10 billion subsidy is the first to go to the countryside on Double Eleven, and sales of 7,000 stores doubled; JD Supermarket's 10-minute transaction volume increased by more than 700% year-on-year; domestic mobile phone manufacturers such as Xiaomi, OPPO, and vivo are fully engaged in increasing equipment and parts orders...

　　E-commerce newsletter

　　1. Alibaba Central China headquarters is located in Wuhan, and the park is expected to be completed in 2026

　　36Kr learned that recently, Alibaba officially announced the launch of the Central China headquarters project in Wuhan, Hubei, with a site selected by Wuchang District, with an above-ground construction area of ​​about 300,000 square meters. The park is expected to be completed in 2026. (36Kr)

　　2. Ant Group’s online subscription winning numbers are about 700,000

　　On November 2, Ant Group issued an announcement yesterday evening to disclose the preliminary online allocation results of the Science and Technology Innovation Board IPO and the online winning results. The announcement shows that there are about 701,700 winning numbers for Ant Group online subscription, and each winning number corresponds to 500 shares of Ant Group stocks. After the callback mechanism was launched, the final winning rate of Ant Online issuance was 0.12670497%. In terms of offline issuance, Ant Group disclosed that a total of 348 offline investors managed 6,084 valid quotation and allocation targets have been subscribed offline according to requirements, and the number of valid offline subscription shares is 75.993 billion shares. (E-commerce News)

　　3. Cainiao backbone network brings new logistics speed, and 337 cities across the country have received Tmall Double 11 packages

　　On November 1, this year's Double 11 changed from "Single's Day" to "Nunchaku", and the first phase of the sale officially started on November 1. On the morning of that day, the Tmall Double 11 logistics order volume sent by Cainiao exceeded 100 million early, which also allowed consumers to start receiving packages 10 days earlier than in previous years. As of 18:00 on November 1, 337 cities across the country (excluding Hong Kong, Macao and Taiwan) have received the Double 11 packages purchased on the same day.

　　Cainiao introduced that the acceleration of Double 11 express delivery is mainly due to the improvement of digital collaboration between Cainiao and merchant supply chains and express logistics companies, and has innovated new supply chain gameplay such as "Presale Speed ​​Delivery", delivering pre-sale products to consumers in advance, and shipping them nearby after paying the final payment.

　　As of 18:00 on November 1, the top ten provinces with the largest express delivery volume in the country are Zhejiang, Guangdong, Jiangsu, Shanghai, Fujian, Shandong, Hubei, Anhui, Henan and Hebei. It can be seen that the vitality of small and medium-sized enterprises and businesses is still concentrated in the coastal areas of the Yangtze River Delta and the Pearl River Delta.

　　From the perspective of cities, the largest shipments in the country are: Guangzhou, Shanghai, Jinhua, Suzhou, Hangzhou, Shenzhen, Jiaxing, Quanzhou, Ningbo, and Dongguan. Among them, Zhejiang's four cities were shortlisted and Guangdong followed closely.

　　Judging from the receipt of goods in each region, the top ten provinces for parcel signing are: Guangdong, Zhejiang, Jiangsu, Shanghai, Shandong, Henan, Hubei, Beijing, Sichuan and Anhui, indicating that these regions are the core markets of China's domestic consumption. (Titanium Media)

　　4. Suning’s 10 billion subsidy is the first to go to the countryside on Double Eleven, and sales of 7,000 stores doubled

　　On November 1st, this year's Double Eleven, Suning.com shared 10 billion yuan of subsidies online and offline. The scope of subsidies was expanded to offline store formats for the first time, and the offline terminals were used to achieve the sinking from cities to counties and towns, from business districts to communities.

　　On November 1, offline sales in Suning County and Town increased by more than 100% year-on-year, and sales of non-electric products increased by more than 4 times. Multiple gameplay such as "double pre-sale", "full subsidy reduction", and "old-for-new" will bring truly affordable products and services to county and town consumers on this Double Eleven.

　　For consumers in the sinking market, nearly 7,000 stores have set the banner of "pay more than you want". At the same time, Suning.com County and Town Stores will simultaneously link Suning's massive online products and enjoy Suning's Double Eleven "10 billion subsidy" plan.

　　It is worth mentioning that during Double Eleven, the popular products for home appliances will enjoy 10 years of extended warranty service for main parts. On the first day, the sales of extended warranty products and services in the store increased by 400% year-on-year. (Titanium Media)

　　5. JD Supermarket’s 10-minute transaction volume increased by more than 700% year-on-year

　　According to the news on November 1, JD.com's "good start" data showed that the transaction volume of JD supermarkets in 10 minutes increased by more than 700% year-on-year, JD fresh food increased by more than 600% year-on-year; the transaction volume of high-end quality home appliances increased by more than 10 times year-on-year; JD live broadcast exceeded 100 million in 10 seconds. Among them, the core categories of JD Supermarket showed a booming growth trend, with the transaction volume of dry goods, maternal and infant, and alcohol exceeding 100 million in one minute. Within 5 minutes, the transaction volume of personal care and home cleaning increased by 10 times year-on-year, the transaction volume of pets and toys and musical instruments increased by 15 times year-on-year, and the transaction volume of fresh food increased by 6 times year-on-year. (E-commerce News)

　　Internet news

　　6. B station: The peak popularity of S10 live broadcast exceeded 300 million, and the number of views of UP main articles exceeded 2 billion

　　According to news on November 1, 1 Bilibili ("B Station") revealed that on the night of the 2020 League of Legends Global Finals ("S10"), the peak popularity of the live broadcast room exceeded 300 million, which is 160% of the peak of S9 live broadcast. (Titanium Media)

　　7. Ctrip Liang Jianzhang: Deeply cultivate content, quality products, supply chain and quality

　　On November 1, at the Ctrip Global Partner Summit held recently, Ctrip co-founder and chairman of the board of directors Liang Jianzhang, Ctrip CEO Sun Jie and other executives made their debut. Liang Jianzhang clarified four directions for deepening the domestic market: content, quality products, supply chain and quality. The content can be said to be the focus of Ctrip's efforts. Liang Jianzhang emphasized that deepening the domestic market does not mean giving up the overseas market. Ctrip's globalization journey will continue, but the focus will change. (E-commerce News)

　　8. Xiaomi: More than 100 patents have been applied for in the field of full-screen technology

　　Titanium Media reported on November 1st, Xiaomi's official Weibo reported on the 1st that Xiaomi issued a preview of the MIDC 2020 Xiaomi Developer Conference, and said that the full screen that has been popular today was the earliest invention of Xiaomi. In the field of full screen technology, Xiaomi has applied for more than 100 patents. (Titanium Media)

　　9. Domestic mobile phone manufacturers such as Xiaomi, OPPO, and vivo are fully engaged in full swing to increase equipment and parts orders

　　Industry insiders analyzed that it is difficult for Huawei to obtain product components after September 15. OPPO, vivo and Xiaomi have been actively preparing stocks recently, dividing Huawei's market share vacant due to being clamped down. (36Kr)

　　Cross-border newsletter

　　10. Amazon predicts that sales and costs will increase in the fourth quarter

　　According to news on November 1, Amazon recently predicted that sales will increase in the fourth quarter of this year due to the increase in online shopping during the new crown pneumonia period, but at the same time, the costs related to the new crown pneumonia epidemic will also increase. According to an Amazon executive, costs related to the epidemic will continue to rise, and increased spending on commodity delivery infrastructure may continue for several years. Overall, Amazon is still in the profitable stage due to the increase in online shopping. The company expects net sales to reach $112 billion to $121 billion in the fourth quarter, marking the first time the company's net sales will exceed the $100 billion mark. (E-commerce News)

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