#Laogao E-commerce Newsletter# [October 27 E-commerce Morning News Brief] Ant Group’s strategic allocation results: Tmall has an allotment amount of 50.224 billion yuan; Tmall: 200,000 cars participated in this year’s Double 11 subsidy activities, with a minimum of 50% off; SF Express prepares for Double 11 and increases drone transportation mode; Jiangxi’s 100 million-level “Taobao Village” ranked first in the middle; Fortune released the world’s most influential woman in 2020: Liu Qing and Dong Mingzhu on the list...
E-commerce newsletter
1. Ant Group’s strategic allocation results: Tmall’s allotment amount was 50.224 billion yuan
On the evening of October 26, Ant Group announced the strategic allocation results of its initial public offering and listing on the Science and Technology Innovation Board, with Tmall being allocated 50.224 billion yuan; Temasek, Abu Dhabi Investment Bureau and other institutions allocated 1.476 billion yuan; CATL being allocated 787 million yuan. The strategic allocation results released by Ant Group show that the national social security fund has invested an additional 7 billion yuan and subscribed to more than 100 million new shares of Ant, becoming the strategic investor with the largest subscription amount except Alibaba Group. (E-commerce News)
2. Tmall: 200,000 cars participated in this year's Double 11 subsidy event, with a minimum of 50% off
36Kr learned that the Tmall spokesperson's official WeChat post stated that 200,000 hot-selling cars participated in this year's Double 11 subsidy event, with a minimum of 50% off. Tmall said that starting from 200,000 units, the maximum subsidy for a single unit is 80,000, covering 50 brands such as Audi, Honda, and Xiaopeng. The subsidy for 120 models starts at 50% off, with a minimum of 24,900 yuan. (36Kr)
3. Wandashan joins Pinduoduo's maternal and infant product traceability project
On October 26, the "E-commerce Daily" learned that Wandashan, a well-known domestic dairy company, recently joined the Pinduoduo's "maternal and infant product traceability" project and started live sales at the production site. On that day, 450,000 yuan of parents witnessed the whole process of "making" of a can of domestic good milk powder. At the same time, the entire series of milk powder in Wandashan in the live broadcast room was presented at the lowest price on the entire network. The sales of star products such as Jingcai increased by nearly 2 times on the same day, driving the platform's domestic milk powder sales to increase by 195% on the same day. Data shows that Wandashan entered Pinduoduo at the end of 2018. As of now, orders cover 31 provinces across the country, and most of them were bought by the post-90s. (E-commerce News)
4. Suning launches Double 11 sports marketing plan
According to October 26, in order to attract more users to join the Double 11 promotion, Suning announced its major sports marketing plan today. From October 26 to November 12, PP Sports will prepare for live broadcasts of more than 200 football matches. In addition, on November 11, the SN team will start its Tiger Ya live debut. When users pay attention to sports events, they will have the opportunity to get 100 million red envelopes and 50% off products in Suning.com APP, and may get free tickets to the finals when helping the team. It is understood that the "2019 Suning.com Sports Consumption Report" released by Suning shows that Suning's retail sales increased by 112.3% year-on-year, and the overall number of buyers increased by 54.9% year-on-year. (E-commerce News)
5. SF Express prepares for Double 11 and adds drone transportation mode
According to reports on October 26, during this year's Double 11, SF Express will not only serve the peak transportation of Double 11, but also add drone transportation mode. In some islands, remote mountainous areas and other areas with inconvenient transportation, SF Express's delivery time will be increased by at least 24 hours; in terms of high-speed rail capacity, SF Express plans to use 863 high-speed rail lines during Double 11, and the maximum capacity of some high-speed rail lines can reach 4 tons. SF Express has differentiated the processing of goods, and has developed and delivered innovative products such as single-piece separation systems, small-piece unmanned supply, wrong-segment detection, AGV automation processing, and intelligent loading and unloading platforms. At the same time, at some major customer headquarters, SF Express building distribution robots have been invested in trial operation to improve collection and delivery efficiency. (E-commerce News)
Internet news
6. Apple raises the price of apps in some countries based on exchange rate and tax rate
According to reports on October 27, Apple announced today that the prices of App Store app stores in many countries around the world will rise due to changes in taxes or foreign exchange rates. (Titanium Media)
7. Fortune released the world's most influential woman in 2020: Liu Qing and Dong Mingzhu are on the list
On October 26, Fortune magazine recently released the ranking of "The World's Most Influential Business Women" in 2020, with Ping An Group co-CEO Chen Xinying, Gree Electric Appliances Chairman Dong Mingzhu and Didi Chuxing President Liu Qing all on the list. (Titanium Media)
8. Convenience Bee: The number of elderly people serving on Double Ninth Festival increased by 15% month-on-month
According to the news on October 26, the summary data of the Double Ninth Festival released by Convenience Bee shows that based on the statistics of nearly 1,600 stores across the country, on October 25 (Double Ninth Festival), the number of people serving the elderly during the peak period increased by nearly 15% on the Sundays of the previous week, and sales also showed a growth trend month-on-month. According to consumption, in addition to some conventional daily necessities, fresh fruits and vegetables, facial masks, hand creams, razors, foreign wines, etc. have become the top hot-selling categories with the highest month-on-month growth rate that day. (E-commerce News)
9. Jiangxi ranked first in the center of the 100 million yuan "Taobao Village"
According to the news on October 26, the "2020 China Taobao Village Research Report" recently released by Alibaba Research Institute shows that this year, the number of "Taobao Villages" in Jiangxi Province reached 34, an increase of 15 year-on-year. Among them, there are five "Taobao Villages" with annual transaction volume exceeding 100 million yuan, all of which are in Ganzhou and ranked first among the six central provinces. As of June this year, 5,425 "Taobao villages" have emerged in my country, accounting for about 1% of the total number of administrative villages in the country, absorbing 8.28 million people to find employment. From a national perspective, there are 745 Taobao villages with annual transaction volume exceeding 100 million yuan. (E-commerce News)
Cross-border newsletter
10. eMarketer: US spends $17.37 billion on e-commerce websites and applications this year
October 26th news, recently, according to the forecast of the US market research firm eMarketer, the United States will spend $17.37 billion on e-commerce websites and applications in 2020. In 2020, Amazon, as a platform, will obtain advertising revenue of US$13.18 billion through e-commerce channels, accounting for 75.7% of the total advertising expenditure in e-commerce channels in the US market. It is expected that by 2022, Amazon will occupy nearly 77% of the market share. (E-commerce News)
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