#Laogao E-commerce Newsletter# [E-commerce Morning News on September 15]

　　#Laogao E-commerce Newsletter# [E-commerce Morning News on September 15] Taobao mobile phone may usher in a revamped homepage to fully streamline information; Pinduoduo launches the "Hi Maternal and Baby Day" event; Google will hold a virtual press conference at the end of the month: It plans to launch a new Pixel mobile phone and other latest products; Xiaomi Group: Vice Chairman Lin Bin promises that he will not sell his shares within five years; AliExpress 2020 Double 11 gameplay is exposed: the weight of the linkage Black Friday live broadcast is increased...

　　E-commerce newsletter

　　1. Taobao mobile phone may usher in a revision of the home page to fully flow information

　　On September 14, the E-commerce Daily learned that according to LatePost, Taobao Mobile will usher in a major revision on the eve of Double 11. Specifically, the homepage of Taobao mobile phone will be fully information flowed, and the top focus image display advertisement will be changed to vertical version, moving to the top of the algorithm recommendation information flow below the page. In addition, after the revision, the information flow "Guess You Like" will become the protagonist of Taobao's first screen. The Juhuasuan, 10 billion subsidies, Taobao Live, Youhaocai and other sectors that were originally located in the middle of the page will also be integrated into the information flow. (E-commerce News)

　　2. Pinduoduo launches the "Hi Mother and Baby Day" event

　　36Kr learned that on September 13, Pinduoduo's "Limited-Time Flash Sale" and "Global Shopping" launched the "Hi Mother and Baby Day" event. According to Pinduoduo, more than 160 maternal and child products including A2 milk powder, Aetami, Mey Johnson, Pampers, and Curiosity have all received the lowest prices in all channels. (36Kr)

　　3. Vipshop staff responded to Aikuan report: hype about the problem of hype, no longer respond

　　On September 14, the E-commerce Daily learned that today, Aikucun stated that in response to Vipshop's forced merchants to "choose one of two" behavior, it has reported to four institutions including the State Administration for Market Regulation in China. In response, Vipshop had previously publicly responded that Aikucun’s accusations were not true. Today, a staff member from Vipshop told China News Service that Aikuan is a "shocking hype" and does not want to occupy public resources anymore to respond. (E-commerce News)

　　4. Daily Youxian signed a strategic cooperation agreement with Anjing Food

　　September 14th news, recently, MissFresh and Anjing Food officially signed a strategic cooperation agreement in Beijing. The two parties will carry out in-depth cooperation in the fields of channel expansion, brand building, consumer construction and other fields in the future.

　　It is reported that the strategic cooperation between MissFresh and Anhui is part of MissFresh’s “10 billion club” plan. In April this year, MissFresh released its new five-year "10 billion club" plan, which will invest 10 billion to support 10 billion suppliers and invest in incubating 100 new fresh brands. (E-commerce News)

　　5. CITIC Group reached strategic cooperation with Alibaba Group and Ant Group

　　On September 14, the E-commerce Daily learned that today, CITIC Group, Alibaba Group and Ant Group signed a strategic cooperation agreement in Hangzhou. According to the agreement, the three parties will upgrade their business cooperation and establish an inclusive finance and industrial Internet cooperation ecosystem. In addition, this strategic cooperation will achieve real-time connection between the three parties’ scenarios and financial services. The three parties will jointly build an intelligent marketing, products, services, risk control system, etc. based on their own data. According to the E-commerce Daily, as early as 2011, Alibaba Group signed a strategic cooperation agreement with CITIC Bank in Beijing, announcing comprehensive cooperation in many fields such as bank card quick payment, credit card authorization and installment payment, and online financing of small and medium-sized enterprises. (E-commerce News)

　　Internet news

　　6. Google will hold a virtual press conference at the end of the month: plans to launch new Pixel phones and other latest products

　　September 15th news, Google said on Monday that it will launch a series of latest consumer devices at a virtual launch scheduled for September 30, including a 5G Pixel 4A and Pixel 5 phone, a new Chromecast streaming device and a smart speaker that supports voice capabilities. (Titanium Media)

　　7. Industrial chain: Huawei currently has no plan B, and it may be "dimensionality reduction" from high-end mobile phones to automobiles in the future.

　　News obtained from Huawei's industrial chain shows that Huawei currently has no plan B. In the future, Huawei may "dimension reduction" from high-end mobile phones to cars, OLED screen drivers, etc., and use software and peripheral products of mobile phones to make up holes. The situation conveyed by dealers is "It is difficult for Huawei to get goods now, unless it is synchronized with watches, bracelets, glasses, tablets, audio, headphones and other products. If you get goods from the outside, the price will range from several hundred to several thousand yuan higher." (Securities Times)

　　8. Xiaomi Group: Vice Chairman Lin Bin promised not to sell his shares within five years

　　36Kr learned that Xiaomi Group announced that Lin Bin, the company's vice chairman and executive director, voluntarily promised that in accordance with the terms of the letter of commitment given to the company, within five years from the date of the announcement, Lin Bin and all entities controlled will not sell the shares of the company directly or indirectly beneficially owned by him at his discretion, except for no more than 120 million Class B shares that have been arranged before. (36Kr)

　　9. TCL Technology: TCL Huaxing's orders are in short supply in the first half of the year, and it is expected that the supply shortage in the second half of the year will continue.

　　TCL Technology stated on the interactive platform: TCL Huaxing’s acquisition of the Suzhou Samsung project is in the integration stage of the industry structure, achieving high-scale growth through external expansion. Capacity expansion can ensure order supply and strengthen customer confidence. At the same time, it is conducive to Huaxing's rapid adjustment of its product portfolio and achieving optimal production line efficiency. TCL Huaxing's orders were in short supply in the first half of 2020, and the supply shortage is expected to continue in the second half of the year. (Cailianshe)

　　Cross-border newsletter

　　10. AliExpress 2020 Double 11 gameplay is exposed: Linked Black Friday live broadcast weight increases

　　On September 14, today, Alibaba's cross-border e-commerce platform AliExpress held a Double 11 merchant linkage conference and released the gameplay for this year's Double 11. It is reported that AliExpress will make a preview for Double 11 starting from October (Double 10 event) this year, and will unite "Double 11" and "Black Friday" throughout November.

　　According to official information, in terms of investment promotion, this year's AliExpress Double 11 will officially start investment promotion from September 18; September 21 is the platform shortlisted event, and the price control will be started; venue/channel activities will start to start investment promotion and discount activities for large-scale promotions; investment promotion will end on October 18; venue/channel activities/shopping coupons/shop activities will end on October 21. The entire promotion will start warming up from October 28, be officially sold on November 11, and end on November 12. (Yibang Power)

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