"#Laogao E-commerce News# [E-commerce Evening News on December 4]" JD Big Data: In 2018, the number of users placed on WeChat increased by 42% year-on-year; Jack Ma: We need to quickly change the KPI of education, don't always take exams; two companies under JD have undergone industrial and commercial changes, and Liu Qiangdong resigned as manager; Tencent introduced Nintendo Switch to start pre-sales on JD and Tmall today; Aladdin report: The number of active users of online shopping mini programs reached 302 million during Double 11...
E-commerce newsletter
1. JD Big Data: In 2018, the number of users placing orders on WeChat increased by 42% year-on-year
According to December 4, recently, China Economic Information Service and JD Big Data Research Institute jointly released the "2019 Social E-commerce Development Trend Report" based on the consumption data of JD's three-year 11.11 promotion. The report shows that from 2017 to 2019, the number of users placing orders on JD.com's WeChat shopping side achieved continuous growth, of which the year-on-year increase in 2018 reached 42%. In addition, the report shows that judging from the changes in the number of WeChat shopping users in various cities with the 11.11 promotion in the three-year 2011, the number of WeChat shopping users has increased significantly in sixth-tier and first- and second-tier cities. (E-commerce News)
2. Jack Ma: We need to quickly change the KPI of education, don’t always take exams
Recently, at the "World Education Forum" in Paris, Jack Ma suggested changing the KPI of education. He said, "We need to quickly change the KPI of education. Don't always take exams and tests. We need to change the exams. If you think the exams are the only method and standard, I don't think education will go in the right direction." In addition, Jack Ma also promised on the spot, "My first job is a teacher, and I hope my last job is also education." (China Radio and Television)
3. Two companies under JD.com have undergone industrial and commercial changes, and Liu Qiangdong resigns as manager
According to the release of the "China Small and Medium Enterprises Cross-border E-commerce White Paper". According to the content of the white paper, cross-border e-commerce of small and medium-sized enterprises has reached the 3.0 stage. By providing one-stop marketing, transactions, payment and settlement, customs clearance, tax refunds, logistics, finance and other services, it has created a digital comprehensive foreign trade service system and has become the main body in China's foreign trade exports. (E-commerce News)
4. Kai-Fu Lee: The growth of Meituan, Didi and Pinduoduo has slowed down
On December 4, Kai-Fu Lee, Chairman and CEO of Innovation Works, said at the forum today that the biggest bonus period for mobile Internet has ended, and the growth of unicorn products such as Meituan, Didi, and Pinduoduo has slowed down, so VC (VC) needs to find the next growth point. Kai-Fu Lee believes that the next opportunity comes from technology-driven and back-end innovation. Among them, the backend is the logistics, enterprise services, factory supply chain, retail education, and medical industries in relatively traditional industries. (Beijing News)
5. Tencent introduces Nintendo Switch to start pre-sales on JD.com and Tmall today
On December 4th, Tencent and Nintendo announced today that Tencent’s introduction of Nintendo Switch will be officially released on December 10th, with an official suggested retail price of 2,099 yuan. At the same time, Nintendo Siwtch's official flagship stores of JD.com and Tmall have started pre-sales at 12 noon today. It is reported that with the support of Nintendo, Tencent has optimized the "Nintendo e-store" built-in Nintendo Switch, and users will be able to purchase their favorite games through WeChat payment. (E-commerce News)
Internet Information
6. Aladdin report: The number of active users of online shopping mini programs reached 302 million during Double 11
On December 4th, recently, the Aladdin mini program statistics platform and the Aladdin index jointly released the "Insight into the Different "Double 11" in Mini Program Big Data". According to the report data, during Double 11, online shopping mini-programs ranked first, with 302 million active users, a year-on-year increase of 47%, of which 85.12 million new users, 1.825 billion visits, and 202 million shared times. It is reported that due to the impact of e-commerce promotional festivals, the online shopping mini-programs have ranked first in October. (E-commerce News)
7. iQiyi Gong Yu: Asian culture will become Hollywood and the next global popular culture
At the opening ceremony of the 20th Asian TV Forum, Gong Yu, founder and CEO of iQiyi, said that the next culture that can popularize the world will be the Asian culture of the East. In addition, Gong Yu said that technological innovation has provided a huge driving force for the rapid development of the online video industry and the expansion of the video-led entertainment industry. With the further development of 5G and AI technologies, further innovations will be achieved in the production of top professional content, user content creation and next-generation video experience. (Sina Technology)
8. National Bureau of Statistics: Internet retail growth is fast
On December 4th, today, the website of the National Bureau of Statistics released the "Fourth National Economic Census Series Report III". Report data shows that the overall scale of my country's wholesale and retail industry continues to expand and the industry structure continues to be optimized. At the end of 2018, there were 2.957 million legal entities in retail enterprises, with a total assets of 11.3 trillion yuan, and an annual operating income of 15.9 trillion yuan. From the perspective of industry, small-scale non-physical retail formats such as stalls without stores and other retail industries are developing rapidly. At the end of 2018, the number of legal entities in the stalls without stores and other retail enterprises increased by 308.4% compared with the end of 2013, with an average annual growth of 32.5%. (E-commerce News)
9. Blue Book: 5G will bring $1.3 trillion in revenue to the media and entertainment industry in the next decade
On December 4, the third CGTN Global Media Summit was held in Beijing. At the meeting, the "Global Communication Ecological Blue Book" published by the Social Sciences Documentation Press was officially released. The Blue Book notes that, according to research forecasts, 57% of global wireless media revenue will be achieved by using ultra-high bandwidth capabilities of 5G networks and devices running 5G. 5G will bring $1.3 trillion in revenue to the media and entertainment industries over the next decade. It is estimated that 5G networks will account for US$335 billion in global wireless media revenue in 2028, accounting for nearly 80%. In the next decade, the average monthly traffic of 5G users will grow 7 times, and 90% of it will be consumed by video. Users will be further affected by 5G, and mobile Internet application services are developing towards the trend of "video streaming". The depth, popularity, frequency and duration of users' personal participation in information dissemination will be improved to a greater extent. At the same time, 5G will fully promote the development of ultra-high-definition video services and provide a feasible technical foundation for the development of ultra-high-definition video services such as 8K. The "golden age" of 5G ultra-high definition is approaching. (Europe)
Cross-border e-commerce
10. Southeast Asian cross-border e-commerce Shopee launches advertising gold rewards program
On December 4, on the eve of Double 12, Southeast Asia's cross-border e-commerce Shopee issued an announcement stating that the platform has launched the latest advertising gold reward plan for all sites. The plan lasts from December 1 to December 15, 2019. Shopee has set a four-level rebate ratio for different advertising spending amounts. Among them, the average daily advertising spending requirements for sites in Singapore and Vietnam are different from those in other sites, and the cost is less than US$4, while the remaining sites and stores require less than US$8. (E-commerce News)
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