For a women's shoe product, the main picture is closely related to the click-through rate of the product. In other words, a good product main picture can bring us a higher click-through rate, which will have a direct impact on the sales of products in our store. Therefore, for Taobao women's shoes and even for most products on Taobao, the main picture of the product is very important. So today, the editor of Kaitao will teach you how to optimize Taobao women's shoes?

1. Background
The background of the picture is closely related to the optimization of Taobao women's shoes main picture, because your products are placed in a certain background for sale. If the background does not match or is overwhelming, it will have a negative effect on the selling points of your shoes. In addition, Taobao women's shoes are also in a competitive market environment as a whole, so your main picture must refer to the background pictures of the best products sold in the industry, develop through reference, and be better than the best. Compared with women's shoes on Taobao, if solid color or white can be used as the background, the outstanding effect of the product will be very good. Therefore, when it comes to optimizing the main picture of Taobao women's shoes, you must pay attention to the background of the main picture.
2. Highlight selling points
The second point that should be paid attention to when optimizing the main picture of women's shoes is whether the selling point of the main picture of women's shoes is prominent? We must understand what the advantages of writing in our store are? It is price, quality, brand, style and other factors. If the products in our store have different selling points from other sellers, then you can show the selling points to the buyer. If the products in your store are the same or similar to those in other store products, then you can look for their shortcomings and attract buyers as your selling point. In fact, for women's shoes on Taobao, the style, color, price, material of the shoes, and the effect of the shoes on the feet are some of the selling points that attract buyers. You need to design the selling points of women's shoes in the store based on the main people in your store. You can express the characteristics of your women's shoes vividly through some model displays, so as to directly match the selling points of your products with the buyer's psychology.
3. The activity is clear
In addition, if your store has some discount activities on shoes, then the main picture design of the product must be optimized and the activities in your store are marked on the main picture of the product. If you have discounts on price, you can attract more buyers. We also know that price is an important factor affecting buyers' shopping after all. So if we design some discount activities on the main picture, or compare the current price with the previous price, it can arouse the shopping desire of buyers, which is also an aspect that we need to pay attention to when optimizing the main picture of women's shoes.
4. Logo on the main icon
Nowadays, most of the women's shoes on Taobao have their own brands, so when you are designing the main picture, you can place the logo of your shoes in a corner of the page of the main picture. This not only prevents the main image we produce from being stolen, but also can attract the interest of buyers, because now some buyers have brand superstitious mentality. The logo of the women's shoes logo will increase the trust in the quality of shoes in your store in the buyer's subconscious, so that the sales of women's shoes in your store will naturally increase.
Of course, we can start with many other aspects for optimizing the main picture, but today we will share some tips with you from these aspects. At the same time, I remind everyone that when optimizing the main picture, you also need to pay attention to the optimization method and time selection to avoid being demoted by Taobao official. The above are the tips for optimizing the main picture that I shared with you today. I hope it can bring some help to you.