November 4th E-commerce Evening News

　　#Laogao E-commerce News# [November 4 E-commerce Evening News] Tmall Double 11 Classified Trash Can pre-sale increased by nearly 200% year-on-year; Li Jiaqi responded to the non-stick pot live broadcast overturn: no operation according to the instructions, welcome supervision; Guilin Airlines responded to "female passenger entering the cockpit of the plane": the captain involved was grounded for life; Youzan and Kuaishou standardized the live e-commerce ecosystem and launched the product review system; Taobao adjusted the life service specifications: four categories of access requirements...

　　E-commerce newsletter

　　1. Taobao adjusts life service standards: add four categories of access requirements

　　Taobao plans to adjust the "Taobao Life Service Industry Management Standards", and the main changes have added the entry, clearance, re-entry threshold requirements, product release requirements, and service requirements for four categories: "digital recycling, computer recycling, luxury goods recycling, and home appliance recycling". The rules require that the entry threshold must be for corporate stores and do not include individual industrial and commercial stores. Sellers must have a registered capital of more than or equal to 5 million yuan when recycling mobile phones, digital computers, computers, home appliances, and luxury accessories. (Yibang Power)

　　2. Youzan and Kuaishou standardize the live e-commerce ecosystem and launch the product review system

　　On November 4, SaaS service provider Youzan recently issued an announcement saying that it had launched the product review system on October 25, 2019 to assist the Kuaishou platform in product review. The review dimensions include store type, category qualifications, product description, SKU specifications, product details pages, etc. If the merchant receives a prompt "the product cannot be recognized" when the product is listed, it means that the product review fails.

　　According to the official announcement, the key points of Youzan's store review of Kuaishou merchants include: the merchant's micro-mall store is in the "ordered" state and has passed the main certification; the store type is a micro-mall store, not a micro-shop (Note: Weizan is a free store opening product for individual sellers under Youzan); video merchants need to upload a "Food Business License"; publishing merchants need to upload a "Publishing Business License", etc.

　　The key points of product review include: the title is consistent with the actual product sold, the main image product is consistent with the title description, the addition of a valid return address, and the information irrelevant to the product shall not be added within the SKU specifications.

　　In addition, for products for products for special categories such as beauty, maternal and infant, 3C, import and export trade, fresh food, special formula, etc., Youzan will also conduct multi-dimensional reviews. (Titanium Media)

　　3. Tmall Double 11 classified trash can pre-sale increased by nearly 200% year-on-year

　　Data released by Tmall shows that within 10 days of pre-sale (October 21 to 30), the pre-sale transaction volume of energy-saving air conditioners and environmentally friendly building materials and coatings increased by 41% and 80% respectively compared with the same period last year; 560,000 classified trash cans were sold during the pre-sale period, and the pre-sale transaction volume increased by nearly 200% compared with the same period last year; in terms of green travel, consumers who purchase electric scooters and electric motorcycles increased by 109% and 522% respectively compared with the same period last year. (Webmaster's Home)

　　4. Suning Wukong's fourth day: Apple tops the sales list of mobile phone brands

　　On the fourth day of the fourth day of the Suning Wukong ranking, which monitors Suning's omni-channel brands, real-time sales and sales of single products, is open to Suning's fourth day. As of 12 noon today, the three heating equipment with the most sales are from Midea, Gree and Aux. Apple, Huawei and OPPO respectively rank among the top three in the mobile phone brand sales list. The top three liquor brands in sales are Wuliangye, Yanghe and Moutai, while the single product sales champion is Yanghehaizhilan. (36kr)

　　5. Li Jiaqi responded to the non-stick pan live broadcast overturn: Did not follow the instructions, and supervision is welcome

　　Regarding the "turnover" of live broadcast of non-stick pans that occurred a few days ago, Li Jiaqi explained that the phenomenon of sticking the pans in the live broadcast room recently was because when using this non-stick pan, the "boiling" process of "put in water before use and boiling and then pouring out" required in the instruction manual. In addition, Li Jiaqi said: "I welcome the relevant departments to supervise the industry of our e-commerce live broadcast. Live streaming is like e-commerce just appeared a few years ago. The public does not understand or even has misunderstandings about it, and there is also a lack of unified norms in the industry. Supervision will make this industry more standardized and standardized." (The Paper)

　　Internet Information

　　6. It is said that Miniso will be listed in the United States or Hong Kong next year, raising $500 million to $1 billion

　　According to Zhitong Finance, Miniso, a popular "10 yuan store" rumored to have hired Bank of America and Goldman Sachs to assist in the listing plan, raising $500 million to $1 billion (about $3.9 to 7.8 billion). It is expected to be listed next year, and the listing location may be in Hong Kong or the United States, but some sources say the company is more likely to go public in the United States. (Oriental Fortune Network)

　　7. Guilin Airlines responded to "female passenger entering the cockpit of the plane": the captain involved was stopped for life

　　On November 4, Guilin Airlines responded to the incident of "female passenger entering the cockpit of the aircraft": it decided to punish the captain for life for grounding, and to ground the other crew members involved indefinitely and accept further investigation by the company. (Tencent News)

　　8. Yunda Supply Chain and Beidian reach strategic cooperation to launch the Central China Intelligent Warehouse

　　On November 4, Yunda Supply Chain held a strategic cooperation launch ceremony with the social e-commerce platform Beidian on November 1, and the Beidian Central Huazhong Smart Warehouse was officially opened at the ceremony.

　　According to data, Beidian Central Huadian Smart Warehouse is jointly created by Yunda Supply Chain and Beidian. It has an area of ​​35,000 square meters. It is located in Xiaogan, Hubei. Its daily storage volume can exceed 10 million pieces. It is mainly responsible for logistics and distribution tasks in the central, southern and northwest regions. (Mobile Sohu.com)

　　9. Sichuan Neijiang develops green postal service, with the use rate of electronic waybills exceeding 98.5%

　　According to November 4, since the beginning of this year, Neijiang City, Sichuan Province has promoted the development of green postal services through "three increases and one decrease". At present, the city's electronic waybill usage rate exceeds 98.5%.

　　At the same time, Neijiang City advocates the reduction of express packaging and promotes direct delivery of merchants, so as to realize the original packaging for brand-name enterprises to deliver goods, significantly reducing secondary packaging. More than 50% of e-commerce express parcels in the city will no longer be packaged again, and the utilization rate of recirculating transit bags by express delivery companies exceeds 70%.

　　In addition, Neijiang City urges express delivery companies above a certain scale in the city to produce express packaging recycling boxes and establish packaging waste recycling points. As of September, green packaging waste recycling devices have been set up in more than 20 postal express outlets across the city.

　　Neijiang City also promotes enterprises to add or update new energy or clean energy delivery vehicles. As of the end of August, the city has replaced more than 300 postal express electric tricycles in the product catalog of the Ministry of Industry and Information Technology. (Yunzhang Finance)

　　Cross-border e-commerce

　　10. Japan plans to introduce new laws to restrict e-commerce and other trading platforms

　　On October 31, the Japan "Fair Transaction Committee" (Fair Transaction Committee) released a report on a large IT enterprise called "Platformer" and proposed specific violations. On e-commerce platforms and other platforms, when users search for products they want to purchase, the e-commerce platform operators' practice of operating the order of displaying products at will lack fairness, so the operating company is required to explain the mechanism to determine the order of displaying products. The "Fair and Introduction Committee" pointed out that it is necessary for platform companies to publicly decide the standards and proportions of search order. (Nikkei Chinese website)

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