E-commerce Evening News Briefing on August 15

"#Laogao E-commerce Newsletter# [E-commerce Evening News on August 15]" Tmall's new cultural and creative plan: let museums around the world go to Tmall within three years, cooperate with 10,000 brands; JD.com launches 100 investment promotion meetings for the national industrial belt; Suning.com and Tencent Video VIP launch joint membership services; WeChat test video original statement original video can get higher profit share; Tencent has increased its salary again, and its average monthly salary has reached 72,700...

E-commerce newsletter

1. Tmall’s new cultural and creative plan: let all museums around the world go to Tmall within 3 years, and cooperate with 10,000 brands.

Tmall released the "Tmall New Cultural and Creative 2.0 Plan" today, allowing the "treasures of the museums" of global museums to be put on Tmall in the next three years, and cross-border cooperation with 10,000 brands.

According to Tmall, 24 museums have been settled in Tmall, and the Forbidden City alone has opened 6 stores on Taobao and Tmall. Data shows that in the past year, the number of people visiting museums on Tmall and Taobao has exceeded that of people visiting museums for the first time. The number of people visiting museums online is 1.5 times that of museums in the country, and 100 million users are "post-90s". (Titanium Media)

2. JD.com Group Buy launches 100 investment promotion conferences for the national industrial belt

According to August 15, since August, JD.com Group has launched investment promotion conferences nationwide, and has conducted targeted exploration of factory-based merchants in the industrial belt. It is expected that hundreds of investment promotion conferences will be held in industrial belts in more than ten provinces and cities including Guangzhou, Zhejiang, Fujian, Jiangsu, Henan, etc. Previously, JD.com Group announced a comprehensive upgraded investment policy: merchants in all categories are open to free platform usage fees, and the deduction is reduced to 0.6%, and 6-hour review is provided, and merchants are provided with 1-to-1 introductory guidance. (E-commerce News)

3. Suning.com and Tencent Video VIP launch joint membership services

Recently, Suning.com and Tencent Video VIP launched a joint membership service of 98 yuan per year. Users can search for "Tencent" on the Suning.com App from the 15th to participate in the pre-sale event. It will be officially released at 20:00 on the 17th. The joint membership privileges include Suning.com's free shipping discounts, shopping rebates, sports football members, as well as Tencent Video's hot drama first watch, theater movies, advertising privileges, and extreme cache rights. (36Kr)

4. Dada-JD Home: Currently, more than 2,000 stores in Baiguoyuan have been launched on JD Home

On August 15, local instant retail platform Dada-JD.com announced that it has held its fourth anniversary in cooperation with the fruit chain brand Baiguoyuan. Currently, more than 2,000 stores of Baiguoyuan have launched the JD.com home delivery platform, covering 38 key cities. In the first quarter of this year, Baiguoyuan's sales on JD.com increased by 339% year-on-year compared with the first quarter of 2016. (Yibang Power)

5. Alibaba launches 2019 Harvest Festival

On August 15, Alibaba Group announced the launch of the 2019 Harvest Festival. According to Alibaba, Alibaba will gather the forces of 13 agricultural-related businesses in the economy and join forces with 1,000 agricultural production areas and 832 national-level poverty-stricken counties to create a "Double 11" for agricultural product sales. The Harvest Festival will last for about 50 days. At that time, Taobao, Tmall, Hema, RT-Mart, Sanjiang Shopping and other channels will launch the "Hundred Cities and Thousand Stores to Help Harvest" event. (E-commerce News)

Internet news

6. Original statement of WeChat test video original video can get higher profit share

On August 15, the WeChat team released the "Trial Operation Instructions for Original Video Statement Function of WeChat Public Platform" mentioned that original creators can choose "Declare Original" when uploading video materials in "Material Management". The videos that successfully marked original have many abilities, including: the "original" logo appears below the video content after mass sending, which is different from ordinary video mass sending; it will enter the WeChat public platform video original library. When other public accounts send the video in a mass sending manner, the original creator's official account will be displayed below; it will obtain a higher advertising revenue share. (E-commerce News)

7. Beijing launches 190 innovative measures for opening up in eight major fields including Internet information, finance, cultural tourism, etc.

On August 15, the Beijing Municipal Government Information Office and the Beijing Municipal Bureau of Commerce held a press conference on the three-year action plan for opening up reform in key areas for the comprehensive pilot of service industry expansion, and released eight three-year action plans for opening up reform in the comprehensive pilot areas of technology, Internet information, finance, education, cultural tourism, medical and elderly care, professional services, and comprehensive areas, with a total of 190 innovative measures for opening up. Among them, measures in the financial field include relaxing market access for financial institutions, expanding cross-border use of the RMB, and improving the internationalization of financial services; measures in the cultural and tourism field include further relaxing market access restrictions on cultural and entertainment industries, tourism industries, etc., and 144-hour transit visa-free. (Europe)

8. Forbes commented on the top ten technology trends in 2020, 5G, Internet of Vehicles, blockchain, etc. will dominate digital transformation

On August 15, Forbes magazine recently commented on the top ten trends in 2020: 5G benefits you and me; faster wireless networks and faster world; analytics is a competitive advantage; artificial intelligence and machine learning have become the power multiplier of data analytics; blockchain surpasses cryptocurrency; robot process automation is a second spring; conversational artificial intelligence has become a legitimate interface; ACPC has forever changed the laptop market; connected cars, automatic drones and smart cities have become new reality; digital transformation trends related to technologies such as Xaas, UX/CX and privacy will enter the center stage in 2020. Forbes believes: "The above ten trends will dominate the trend of digital change and make predictions for the future." (Titanium Media)

9. Tencent has increased its salary again, with an average monthly salary of 72,700 yuan.

On August 15, Tencent released its second quarter financial report for 2019, with net profit reaching 23.5 billion yuan and a year-on-year increase of 19%, and WeChat’s global users reached 1.133 billion, a year-on-year increase of 7.1%. At the same time, the financial report also disclosed the salary that has attracted much attention from the market.

In the first quarter of this year, Tencent's average monthly salary exceeded 70,000 yuan for the first time, and it rose again in the second quarter.

The latest financial report data shows that Tencent had 56,310 employees in the first half of 2019 (7,626 more people a year), and the salary cost was 24.259 billion yuan. Based on this calculation, the average half-year salary was 430,800 yuan, an increase of more than 20,000 yuan from 409,300 yuan in the first half of last year.

In the first quarter of this year, Tencent employees' average quarterly salary was 212,700 yuan, that is, the average monthly salary was 70,900 yuan.

By the second quarter, Tencent employees' average quarterly salary increased to 218,100 yuan, that is, the average monthly salary was 72,700 yuan, an increase of another 1,800 yuan. (Titanium Media)

Cross-border newsletter

10. Alibaba International Station’s new strategy: Focus on building 10 cross-border industrial belts

On August 15, at the "Digital Reconstruction of Cross-border Trade Alibaba International Station Digital Global Strategic Merchant Summit", Alibaba International Station announced its latest business actions: it will build 10 export benchmark industrial belts nationwide, and at the same time, it will deeply support and empower 100 industrial belts nationwide. In addition, Alibaba International Station will also cooperate with a number of business in Alibaba's economy, such as Alibaba International Station and Ant Financial to launch a new digital payment financial system. (E-commerce News)

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