#Laogao E-commerce Newsletter# [E-commerce Morning News on July 5] Is it becoming a trend to deploy mini programs on multiple platforms? Youzan entered Baidu ecosystem; Mixed Hand system: Nearly 60% of Kuaishou’s “old irons” spent more than 1,000 yuan on personal care makeup every month; Baidu responded to “Xiaodu Play plagiarized Tmall Elf”: malicious attack; an average daily refund of about 3,500 people, and the number of people who refunded the deposit online ofo Xiaohuang Car is still nearly 16 million; WeChat denies rumors of large-scale account bans, and has cracked down on millions of plug-in accounts since this year...
E-commerce newsletter
1. JD.com released the "Cool Home Appliances Consumption White Paper": High-end and intelligentization is the trend
On July 4, the "2019 Cool Home Appliances Consumption White Paper" jointly compiled by JD Home Appliances, National Information Center and Aowei Cloud Network, was released today. JD Online Data and Aowei offline data both reflect the trend of high-end and intelligent home appliance consumption. Taking air conditioning products as an example, in addition to the sales proportion of frequency conversion and first-level energy efficiency products has increased significantly, products with intelligent WiFi control, automatic cleaning, and windless sensing functions have also begun to attract consumers' attention. (E-commerce News)
2. Is it becoming a trend to layout mini programs on multiple platforms? Youzan entered Baidu Ecosystem
On July 5th, the latest news was that at yesterday's Baidu AI developer conference, Baidu showed the Baidu smart mini-program direct-operated e-commerce solution jointly created with Youzan, helping all types of direct-operated e-commerce companies to quickly open stores, accurately acquire customers, and continuously operate users in Baidu, establishing a new brand position and service closed loop.
At present, 100 brand owners, including Handu Yishe and Liangpinpu, have joined Baidu Smart Mini Programs. (Yibang Power Network)
3. ZTO Express has entered Hong Kong and officially launched Hong Kong parcel delivery service
On July 4, ZTO Express entered Hong Kong and the Hong Kong parcel delivery service was officially launched.
It is understood that Hong Kong has opened 18 areas, including the Central and Western District, East District, South District, Wan Chai District, Kowloon City District, Yau Tsim Mong District, Kwun Tong District, Sham Shui Po District, Wong Tai Sin District, Tai Po District, Tsuen Wan District, Tuen Mun District, Yuen Long District, Outlying Island District, Kwai Tsing District, North District, Sai Kung District, and Sha Tin District.
It should be noted that Hong Kong parcels are currently only available for delivery services from mainland China to Hong Kong, and the delivery services from Hong Kong to mainland China have not yet been launched. (Europe)
4. The cooperation between Cainiao, Tmall and Anxianda jointly builds fresh cold chain business has been terminated
On July 4, according to the logistics report, the anime and Tmall officially cut off Anxianda and drew a clear line with Anxianda.
Relevant people said that the termination of the cooperation between Tmall, Cainiao and Anxianda to jointly build a fresh cold chain business also means that Anxianda has officially become an abandoned child.
According to the risk warning letter for merchants issued by Anxianda, since June 2019, the cooperation between Shanghai Anxianda Logistics Technology Co., Ltd. and Tmall and Cainiao to jointly build a fresh cold chain business has been terminated. Anxianda will make corresponding adjustments and switches to the logistics services provided by merchants.
It is understood that this period's adjustment mainly involves two aspects. One is system switching: from the Cainiao ERP system to the Anxianda ERP system/third-party ERP system. If the merchant currently uses Cainiao ERP, he or she needs to use the ERP provided by Anxianda, or freely choose the existing ERP system on the market and complete the docking with Anxianda's supply chain system.
Another is the adjustment of the delivery carrier: the delivery carrier provided by Cainiao is adjusted to the delivery carrier provided by Anxianda. After the end of July, Anxianda will use new delivery carrier resources. It is recommended that merchants communicate with Anxianda about the choice of delivery carriers in a timely manner during the adjustment process. (Logistics refer to the news)
5. Second hand system: Nearly 60% of Kuaishou’s “old irons” spend more than 1,000 yuan on personal care makeup every month
According to the report on July 4, the "Research on the Marketing Value of the Kuaishou Platform Beauty Industry" released by the Mianjie System shows that 81% of Kuaishou's users said they used beauty products, of which nearly 60% of the "old irons" spent more than 1,000 yuan on personal care cosmetics every month, and 57% of online male consumers actively joined the "English Army of Love for Beauty". (E-commerce News)
Internet news
6. Baidu responds to "Xiaodu Play plagiarizes Tmall Elf": Malicious attack
On July 4, Li Jianye of the Artificial Intelligence Laboratory of Alibaba Damo Academy pointed out on the 3rd that the appearance of Baidu's new smart speakers plagiarizes the Tmall Ghost Sugar Cube R. In response, relevant persons inside Xiaodu responded that the allusions to Xiaodu smart speaker Play on Weibo are completely nonsense, and Xiaodu Play has its own independent design concept and basis. (E-commerce News)
7. The average daily refund is about 3,500 people, and the number of people who refund the deposit online ofo small yellow car is still nearly 16 million.
According to an "old employee" ofo small yellow car who did not want to be named, the average daily deposit refund of ofo is currently around 10,000. According to actual tests, the average daily refund number of ofo small yellow car is about 3,500, the number of refunds on weekdays is relatively small, and the number of refunds on weekends is relatively small. There are nearly 16 million people applying for online deposit refunds of ofo Xiaohuangche, and the total amount of deposits to be refunded is approximately 1.584 billion to 3.184 billion yuan. Based on the number of people who refund the deposit every day, it will still take about 12 years to refund the deposit for all users. (Global Network)
8. WeChat denies rumors of large-scale account bans, and has cracked down on millions of plug-in accounts since this year
In response to the rumors that WeChat has banned 30 million WeChat accounts in half an hour, WeChat's official account "WeChat Pai" posted yesterday that the large-scale ban is fake, but it is true that it is cracking down on illegal accounts using plug-ins. WeChat said, "For accounts that clearly use plug-in functions, they will follow the principle of ladder punishment based on the degree of violation, including but not limited to restricting functions such as friends, adding friends, saying hello, and restricting login; for accounts that violate regulations many times, penalties will also be increased." Since the beginning of this year, WeChat has cracked down on millions of accounts that clearly use plug-in. (36Kr)
9. SF Express responded to establishing an education company: Cooperate with Ezhou Airport's aviation training center
On July 5, in response to the establishment of a wholly-owned subsidiary Huanggang Xiufeng Education Investment Co., Ltd., SF Holdings responded that it mainly cooperates with the aviation training center of Ezhou Airport to provide aviation training, technology, operation and other support for the airport hub, and provides career development training and skills improvement for SF Express and employees across the network. Hubei Ezhou Airport is the fourth world and the first professional freight hub airport in Asia. (E-commerce News)
Cross-border newsletter
10. 2019 Amazon Prime Member Day will be opened on July 15th
July 4th news, Amazon announced today that the fifth Amazon Prime Member Day is scheduled to be launched globally on July 15th. This year's Prime Member Day will be held simultaneously in 18 countries around the world, bringing together more than one million exclusive offers, making it the longest Prime Member Day in Amazon's history. China's Prime membership day will start synchronized with Amazon Japan at 23 pm on July 14 and end synchronized with Amazon America at 15 pm on July 17. (E-commerce News)
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