#Laogao E-commerce Newsletter #June 13 E-commerce Evening News

#Laogao E-commerce News# [E-commerce Evening News Brief on June 13] Alibaba has submitted a listing application to the Hong Kong Stock Exchange, raising up to US$20 billion; Tmall: Before the NBA Finals, Raptors jersey transactions rose by more than 60 times; JD.com 618 consumption forecast report: sales in the sinking market doubled; Vipshop released 70% of the consumption report of post-90s focuses on the cost-effectiveness of the product; 58.com's "2019 College Graduates Employment Report": The average monthly salary is 6,423 yuan, and the acceptance of overtime is 93%...

E-commerce newsletter

1. Alibaba has submitted a listing application to the Hong Kong Stock Exchange, raising up to US$20 billion

According to people familiar with the matter, Alibaba Group has privately submitted an application for listing in Hong Kong. Alibaba submitted a listing application to the Hong Kong Stock Exchange this week without financial disclosure, people familiar with the matter said. The company has allegedly selected CICC and Credit Suisse to take the lead in the issuance. People familiar with the matter said the issuance can reach up to $20 billion, but Alibaba has not yet finalized its fundraising target. An Alibaba representative declined to comment. (Bloomberg)

2. Tmall: Before the NBA Finals, Raptors jersey transactions rose by more than 60 times

On June 14, the Raptors and Warriors will start the 6th game of the 2018-2019 NBA Finals. According to Tmall 618 data, since the start of the NBA Finals, the Raptors jersey transactions have soared by 60 times, which is 20 times the growth rate of the Warriors jersey transactions. Among them, nearly 10,000 people have lined up to buy limited-edge jerseys in the Raptors star Leonard, the official flagship store of the NBA Tmall. (Crowdfunding Home)

3. JD.com 618 consumption forecast report: sales in the sinking market doubled

On June 13, the domestic instant retail platform JD.com released the "JD.com 618 Instant Retail Consumption Trend Forecast Report" (hereinafter referred to as the report). According to big data analysis, the peak sales on 618 this year is expected to occur at 10 a.m. Big data shows that lychees will become the hottest fruit on June 18, and sales of domestic cherries will be higher than those of apples and cherries. Not only that, with the rapid decline in real-time consumption, sales in nearly half of low-tier cities are expected to double year-on-year on June 18. (E-commerce News)

4. Vipshop released a 70% consumer report on post-90s.

On June 13, Vipshop released the "China Social Newcomer Consumption Report" (hereinafter referred to as the "Report"), focusing on "social newcomers" who have graduated and entered society for the first time. Data shows that the two main factors that the post-90s who are just entering society pay attention to when shopping are "good quality" and "high cost-effectiveness", among which 65.6% of them pay attention to cost-effectiveness. (Europe)

5. Social e-commerce "Fenxiang" received millions of yuan in angel round financing

The social e-commerce platform "Fenxiang" has completed an angel round of millions of yuan financing in March this year, and the investor is Haofang Venture Capital. At present, Fenxiang social e-commerce platform has tens of thousands of XiaoB promotion members, covering millions of WeChat users, DAU reaches hundreds of thousands, and monthly GMV exceeds 50 million yuan. Currently, Fenxiang plans to raise RMB 10 million, which will be used for technology research and development, operation promotion, supply chain investment and management investment. (Europe)

Internet news

6. Meituan announced that the brand color will be changed to yellow, and offline and online scenarios such as shared bicycles will be unified.

Meituan posted on its official WeChat subscription account today that the theme color of the inner page of Meituan App will turn yellow. In addition, Meituan's offline scenes have also become yellow, including power banks, Pos machines, shared bicycles, etc. Meituan said that this change of color "is to visually unify all online and offline exposures, from traffic to brand integration." (36Kr)

7. JD Digital Research Institute and the National People's Congress Guofa jointly released the "Online Life Consumption Data Report"

The report shows that online sales in 2018 increased by more than 30% compared with 2017, and from a generational and regional perspective, the elderly over 60 and the people in the central and western regions have become a new growth point to drive consumption: specifically, the online sales of the elderly over 60 in 2018 increased by more than 65 percentage points compared with 2017; the online sales of the people in the central region in 2018 increased by more than 40 percentage points compared with 2017, both higher than the average level of online consumption growth. (E-commerce News)

8. Tencent Smart Retail and MissFresh reach strategic cooperation

MissFresh and Tencent Smart Retail reached a strategic cooperation today. Xu Zheng, the founder of MissFresh, announced the "SmartFresh 100 billion plan". With the help of Tencent Smart Retail, MissFresh aims to reach 100 billion in 2021, achieving smart marketing, smart logistics, and smart supply chain. Xu Zheng predicts that by 2025, the Internet online fresh food market will reach a trillion yuan. (interface)

9. 58.com's "2019 College Graduates Employment Report": The average monthly salary is 6,423 yuan, and the acceptance of overtime is 93%

Recently, the "2019 Employment and Residence Report for College Graduates" released by 58.com showed that 83.7% of graduates are looking for a job or have found a job. Computer/Internet/Communication professions are the most popular among graduates, and first-tier cities are still the most passionate city for college graduates in 2019. At the same time, college graduates pay the most attention to salary when looking for jobs, with an average expected salary of 9,154 yuan, which is higher than the actual monthly salary of 6,423 yuan. Most graduates choose to find a job immediately after graduation, and their acceptance of overtime work is as high as 93%. (Yangzi Evening News)

Cross-border newsletter

10. Alibaba jumped to the top 100 BrandZ global brands in China

According to June 13, the 2019 BrandZ Top 100 Most Valuable Brands in the World were released in New York a few days ago. Among the BrandZ Top 100, Alibaba's brand value rose two places this year, following Amazon, Apple, Google, Microsoft, Visa and Facebook, ranking seventh in the world's top 100 list, and jumped to China's first place.

In this year's list, Alibaba's brand value rose 16% in a year to $131.2 billion. Chinese companies that also include Tencent, China Mobile, Industrial and Commercial Bank of China, Moutai, Ping An, Huawei, China Construction Bank, Baidu, JD.com, Didi Chuxing, Xiaomi and Meituan. (E-commerce News)

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