As an e-commerce seller, the platform's big promotion activities must not be missed. Often, the sales of a big promotion can be as high as the efforts of several months.
As the largest promotion activity of the Taobao series in the year, Tmall 618 is an opportunity for merchants to sell well.
During the 618th period in 2018, the total sales of the entire network reached 284.47 billion yuan. After 10 minutes of sales on June 18, 2018, Lenovo flagship store exceeded the full-day sales of 618 last year; in 24 minutes, DJI drone sales increased by 500% year-on-year; in 40 minutes, Xiaomi flagship store exceeded the full-day sales of the 18th last year; Tmall Ghost Sugar Sales exceeded 1 million units.
Last year's Tmall 618 also became the training ground for Alibaba's new retail forces. Intime, Hema, RT-Mart, and more than 70 offline new retail business districts all participated in Tmall 618 simultaneously.

During Tmall 618 last year, RT-Mart's 100 stores nationwide completed new retail transformation, achieving one-hour delivery within three kilometers. A relevant person in charge of RT-Mart said that the 100 stores that RT-Mart completed the upgrade of new retail have increased by nearly 30% in the past week compared with last week, and the number of online orders has increased by 20%.
As one of Tmall 618 Ideal Life Carnival Season (referred to as "Tmall 618") in 2019, Tmall will work with various business departments of Alibaba Group to innovate shopping methods and jointly create an ideal life carnival season with thousands of brands.
Today (May 6) is the last day of registration for Tmall 618 event in 2019. Registration will be closed tonight, so businesses who want to register should seize the opportunity.
This time, Tmall's 618 no longer accommodates merchants as before. Tmall now plays a significant role in the hearts of users. Tmall 618 is no longer a means of Tmall promotion, but has become a festival that truly serves 7 users. Through Tmall 618, users can truly feel the advantages of Tmall e-commerce.
Tmall is developing rapidly. With the increasing competition of e-commerce today, Alibaba has occupied most of the territory of the e-commerce industry with Taobao and Tmall. The rise of Pinduoduo is also a wake-up call for Alibaba. No matter what Tmall 618 does, it should put user services first, because only by giving users sincere services can users be truly at ease about online shopping. The author is also looking forward to the arrival of Tmall 618 this year, hoping that you can also buy reliable products!