E-commerce newsletter
1. Alibaba Retail Network's target for 2019 is covering 1.5 million small stores
As of the end of 2018, Alibaba Retail's report card was: it covers more than 1 million small stores, and its GMV was three times that of 2017. According to the plan of Lin Xiaohai, vice president of Alibaba and general manager of the Retail Connect business department, Retail Connect will cover 1.5 million small stores in 2019. Lin Xiaohai said that half of the more than 6 million husband-and-wife stores are in rural areas and half in cities, and the more than 1 million retail stores are mainly in 4-6 cities. (Europe)
2. Bezos said he was "ranspeckled": Amazon's market value evaporated by $12 billion a day
On February 10, the world's richest man, Amazon CEO Jeff Bezos, recently posted a long article on the blog platform Medium website saying that he was "extorted" by the American Media Corporation (AMI), threatening that he would disclose his embarrassing private photos if he did not stop investigating the leak of his private text messages and photos. After the news of Bezos' extortion broke out, Amazon's stock price opened low and closed low on Friday (February 8), with an intraday drop of more than 2.5%, and the largest decline among the five major FAANG technology stocks in the early trading. (E-commerce News)
3. Tmall’s new product strategy adjustment: The opportunity for waist-level brand merchants is here
In 2019, Tmall will make gravity investment in new products, and new products will become Tmall's core strategy in 2019. If a new product can be found before it is released and knows how many people like and how many people want it, then its release time and investment will greatly change, and its possibility of success is self-evident. In order to let more brands use Tmall as the first launch base for new products, Tmall has incubated Tmall small black box products. Official data from Tmall shows that since the launch of the small black box, the number of new products in Tmall has increased by nearly ten times, and more than 60% of world-renowned brands have put new products on Tmall for the first time. In 2018, the number of new products in Tmall reached 50 million. At the 2019 Alibaba One Conference, Tmall President Jing Jie said that in 2019, Tmall will make gravity investment in new products, and new products will become Tmall's core strategy in 2019, and Tmall Xiaohei Box will also make related adjustments. (Yibang Power Network)
4. Pinduoduo's subsequent issuance of US stocks is priced at US$25/ADS
On February 8, Pinduoduo's subsequent issuance of US stocks (FPOs) was oversubsidized again, and the subsequent issuance price was set at US$25/American Depositary Receipts (ADS). It is reported that the number of orders received by Pinduoduo in this subsequent issuance will be strong, and the number of ADSs to be sold in the end will be slightly higher than the prospectus. The original shareholders, mainly investors in the company, maintained the ADS plan for the issuance remained unchanged. In addition, the underwriter has the right to exercise the oversubscription right within 30 days. This puts the net amount of Pinduoduo's final net fundraising in the FPO at US$1 billion and the upper limit is US$1.2 billion. The founding team, management and employees of Pinduoduo will continue to fulfill their previous "three-year lock-in" commitments and will not be included in this stock sale list. (Yibang Power)
5. iMedia Report: China's mobile e-commerce user base reached 510 million in 2018
The "2018 China Retail Report" recently released by iMedia Consulting pointed out that the number of mobile e-commerce users in China reached 510 million in 2018, and is expected to grow to 550 million in 2019, with huge consumption potential. The mobile transaction volume will reach 5.7 trillion yuan in 2018, an increase of nearly 21 times from the transaction volume in 2013.
The report also pointed out that with the increase in the penetration rate of the Internet, especially the mobile Internet, the scale of online shopping users in China has continued to expand. From 2013 to 2017, the total retail sales of consumer goods in China and the total online retail sales have continued to grow, and the traditional retail industry and the online retail industry have continued to develop in an integrated manner. (E-commerce News)
Internet Information
6. WeChat 2019 Spring Festival data report: 823 million people sent and received WeChat red packets
The 2019 Spring Festival data report officially released by WeChat shows that from New Year's Eve to the fifth day of the New Year, 823 million people sent and received WeChat red envelopes, an increase of 7.12% year-on-year. Beijing, Guangzhou and Chongqing became the top three red envelopes to receive and receive. From New Year's Eve to the fifth day of the New Year, all users of WeChat Sports took a total of 963 million steps, a year-on-year increase of 50%. Based on an average of 0.5 meters per step, all users of WeChat Movement have "completed" one round of the earth, of which 130 million people have made more than 10,000 steps. (36Kr)
7. Local opposition: Amazon may cancel the establishment of a new headquarters in New York
According to the Washington Post, Amazon is re-examining the option to build its new headquarters in New York because of local opposition from New York. After the news broke, New York Governor Cuomo held a press conference saying that New York State needed Amazon and criticized New York politicians for opposing Amazon's plans as "government malfeasance." Previously, Amazon had selected National Landing near Long Island, New York and Arlington, Virginia as its new headquarters on the U.S. East Coast in November. (E-commerce News)
8. Can you make money by reveling the news from Toutiao?
Toutiao recently launched a mini program for leaks. The applet portal is placed in the content release column of Toutiao. Users can upload leaked content and provide media creation clues to obtain cash rewards. According to the introduction of the mini program operation page, users can leak information after real-name authentication. The form of the leaked content is a short video of 10 to 15 seconds. After the user uploads the video, he needs to supplement information such as "revelation introduction", "geographic location", and "contact information". The content of the leak will be provided to the media and may be processed into news. In order to increase users' enthusiasm for participating in leaks, Toutiao has set up a reward mechanism for this. After the leaks are adopted, the provider can receive a reward of from dozens to hundreds of yuan.
9. People's Daily: Spring Festival consumption exceeded one trillion yuan for the first time
According to the news on February 11, it was learned from the Ministry of Commerce that during the 2019 Spring Festival Golden Week, the national commodity market maintained steady and rapid growth. According to the monitoring of the Ministry of Commerce, from New Year's Eve to the sixth day of the first lunar month (February 4 to 10), retail and catering companies across the country achieved sales of approximately 1005 billion yuan, an increase of 8.5% over last year's Spring Festival Golden Week. (Source: People's Daily)
Cross-border e-commerce
10. Amazon joins forces with TV Shopping Group: broadcast real-time streaming programs to promote products
February 10th news, according to the American technology media TechCrunch, Amazon teamed up with the famous American TV shopping group QVC to launch Amazon Live, which provides live streaming video programs from Amazon homemade and branded merchants through the new application Amazon Live Creator. On the live show, hosts talk about and showcase products available for sale on Amazon, just like they do on QVC. There is a scroll bar at the bottom of the screen, and shoppers can slide their mouse to browse product details and complete the shopping. (E-commerce News)
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