Lao Gao’s insights——Doing e-commerce, focusing on “products” and “users”

　　This year is my tenth year of e-commerce. I have accompanied many groups of e-commerce people. Many people, like me, have been from 27 or 28 to almost 40 years old, and have also turned e-commerce from an "emerging industry" to a "traditional industry". However, the concept of e-commerce today is completely different from ten years ago. At that time, e-commerce was equivalent to opening a Taobao store, and now e-commerce means a new way of thinking with multiple platforms, multiple channels and multiple dimensions.

　　What I want to tell e-commerce people is: Don’t be confused and don’t be hesitant. No matter what new gameplay and new skills are, you don’t have to be nervous. Instead of pursuing changing things every day, it’s better to look at things that are unchanging and will be more calm. Because the fundamentals of all business are whether you can help your users and whether you can continue to provide value to your users. As long as you are valuable to users and continue to be needed by users, it will definitely be better. So as long as you grasp the two key points of products and users , you won’t die. Let customers always need you and continue to need you, and you will not be abandoned by customers. It’s that simple!

　　I think I am qualified to say this, because we have experienced many e-commerce changes over the years. We have always stood firm because we have grasped the products and users, constantly upgraded our products and services, and made customers need you more inseparable from you, constantly do "altruism" to our customers, constantly grasping customers firmly and transforming them into loyal fans to win the "hearts of the people". As the saying goes, those who win the hearts of the people win the world, customers are like water, and water can carry a boat and can also overturn it! E-commerce Lao Gao wishes everyone good luck in 2019!

　　Laogao E-commerce Club Member Recruitment

　　E-commerce people are in the world, and it is a terrible thing to have no circle! If you have a circle, you can avoid detours, broaden your connections, expand your thinking, obtain the latest experience and information, cooperate with multiple parties, and join forces... What kind of people you are with will lead to a life like that. Everyone is welcome to join! How to apply to join the nationally renowned e-commerce network - Laogao E-commerce Club? Any merchants from all over the country, Tmall merchants, Taobao Crown Store, Jinguan Store, and other e-commerce platform merchants can apply to join!