#Laogao E-commerce Newsletter# [November 28 E-commerce Morning News]

　　#Laogao E-commerce Newsletter# [November 28 E-commerce Morning News] Major internal tests on Taobao: Access to Xiaohongshu content and conversion rate are the key; Pinduoduo App is restored to be launched in the Apple App Store; Zhuanzhuan Huang Wei: There are millions of sellers on Taobao, but there are tens of millions of personal sellers on Zhuanzhuan; Beijing closed 530,000 illegal live broadcast rooms and cleared more than 1.4 million short videos; Amazon: "Cyber ​​Monday" sales indicate a refreshing company history...

　　E-commerce newsletter

　　1. Major internal test of Taobao mobile: Access to Xiaohongshu content and conversion rate are the key

　　On the evening of November 27, Taobao began to conduct interoperable internal testing with Xiaohongshu. Users can directly view the notes shared by Xiaohongshu users below some products and leave messages to discuss. It is understood that this round of internal testing has started testing last week. In the following picture, a powder cake under the innisfree brand is used as an example. Consumers can see comments with the Xiaohongshu logo in the "Good Product Review Group" section. After clicking in, you can view the details. Also included are the comments from Taoist experts. (Yibang Power)

　　2. Pinduoduo App is restored to the Apple App Store

　　At around 23:00 today, Pinduoduo App was reopened on the Apple App Store. Previously, Apple suspended app downloads in 718 Chinese regions, including Pinduoduo, Sogou Map, etc. (36Kr)

　　3. Zhuanzhuan Huang Wei: There are millions of sellers on Taobao, but Zhuanzhuan has tens of millions of personal sellers.

　　Huang Wei, CEO of Zhuanzhuan, revealed that as of July this year, Zhuanzhuan has exceeded 200 million users. Huang Wei also said, "We are a platform with a lot of sellers, because Taobao only has millions of sellers, but there are tens of millions of individual sellers on our platform." (East China Online)

　　4. New Zealand's first Xiaomi flagship store opened with a long queue of 1,500 people

　　According to foreign media reports on November 27, New Zealand's first Xiaomi flagship store has been popular with consumers since its opening in Auckland for two weeks. But in fact, there are not only electric scooters in Xiaomi's flagship store.

　　On the day of opening, more than 1,500 consumers lined up to buy one of 400 electric scooters, with sales of more than US$250,000 (about RMB 1.735 million). A week later, consumers are still visiting the flagship store to book the next batch of electric scooters. (Global Network Technology)

　　Internet news

　　5. Apple’s launch of hundreds of applications such as Pinduoduo may be related to illegal “hot updates”

　　Today, the Apple App Store has launched application products from many companies such as Pinduoduo, Sogou, iFLYTEK, and Yuepaoquan. Data shows that as of 14:10, a total of 719 applications have been removed from the shelves and are continuing to increase. Sogou replied that it was verifying the reason with Apple and there was no response yet. iFLYTEK has not responded yet. Yuepaoquan said that it was removed from the shelves due to the "hot update" technology of 2.5.2. "Hot update" means that after the application is put on the shelves, it can modify the code or add new functions without updates. (Beijing News)

　　6. Beijing closed 530,000 illegal live broadcast rooms and cleaned up more than 1.4 million short videos

　　In accordance with the deployment requirements of the Ministry of Public Security’s “Clean Internet 2018” special action, Beijing’s network security system carried out special rectification of short video websites in the third quarter of this year, clearing out more than 1.4 million short videos, closing 530,000 illegal live broadcast rooms, 800,000 illegal accounts, and 3 illegal platforms were punished for administrative penalties. (Xinhua News Agency)

　　7. Jiaduobao was involved in Zhonghong's restructuring, and the president responded for the first time: No cooperation was discussed at all.

　　Zhonghong Holdings disclosed its restructuring plan several times before delisting. The restructuring plan with Jiaduobao was announced at the end of August, but was completely denied by Jiaduobao. Today, Jiaduobao President Li Chunlin responded for the first time: "We have never talked to Zhonghong to reorganize." Li Chunlin further admitted that being involved in the reorganization incident of Zhonghong Holdings did indeed bring Jiaduobao into a passive situation. In addition, Li Chunlin emphasized that the three-year listing goal proposed by Jiaduobao at the beginning of this year remains unchanged. (Economic Observation Network)

　　8. 360 Zhou Hongyi: The Internet is most suitable for young entrepreneurs who start from scratch

　　Zhou Hongyi, Chairman and CEO of 360 Group, said at the 2018 Internet Masters Macau Tour, "The Internet is the most suitable industry to start from scratch, the most suitable young people to realize their dreams, and the most suitable young people who are born with the Internet." He pointed out that Internet+, big data, and artificial intelligence are like the Hong Kong-Zhuhai-Macao Bridge, connecting the digital economy and the real economy, and China's digital economy has entered the era of big security, and the security issues of the digital economy cannot be underestimated. (Sohu.com)

　　Cross-border e-commerce

　　9. Amazon Offline Promotion of Amazon Pay

　　November 27th news, recently, media quoted people familiar with the matter as saying that Amazon is negotiating with physical retailers, hoping to convince the latter to accept its digital wallet service: Amazon Pay. Originally Amazon wanted to work with gas stations, restaurants and other businesses that have no direct competition with Amazon, the person said. (E-commerce News)

　　10. Amazon: "Cyber ​​Monday" sales indicate a refreshing company history

　　Amazon said Cyber ​​Monday sales set a new record for the company, with global orders reaching the highest level ever. Within five days from Thanksgiving to Cyber ​​Monday, Amazon merchandise sales increased millions compared with the same period last year, with Amazon customers ordering more than 18 million toys and 13 million fashionable items on Black Friday and Cyber ​​Monday. "Black Friday" sales of small and medium-sized enterprises worldwide increased by 20% year-on-year. (Bloomberg)

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