#Laogao E-commerce News# [October 16 E-commerce Evening News Brief] Tmall Double 11 Tips: "Original Price" description shall not be added in publicity; Alibaba sues the order brushing platform: make a profit of 8 million in the name of "free trial"; Carrefour cooperates with JD.com to create an omni-channel development format; the E-commerce Law will be implemented next year, industry insiders: the era of personal purchasing agents will end; Suning releases the Chongyang Consumer Report: The elderly love to buy smart products...
E-commerce newsletter
1. Tmall Double 11 Tips: "Original Price" description shall not be added in publicity
According to October 16, Tmall recently released a tip for preventing price violations on Double 11. Tmall said that this tip is to help merchants reduce store capital and to help merchants reduce consumer consultations and complaints caused by irregular marketing. It is worth noting that the use of the original price is prohibited, and merchants are not allowed to show "original price" descriptions in product titles, pictures, descriptions and other product promotions. If the above content is contained, Taobao will remove such products or information. (Yibang Power)
2. Alibaba sued the order brushing platform: Make a profit of 8 million in the name of "free trial"
According to October 16, on October 10, Alibaba sued the order-brushing platform "Beautiful Pa" to court, suing it for suspected unfair competition and claiming more than 8 million yuan. At present, the Hangzhou Intermediate People's Court has officially filed a case.
"Mei Pa" is a website platform that organizes merchants to brush orders and sell letters in the name of free trial of products. The parties involved collected more than 17.96 million yuan in merchant membership fees, service fees and other fees through the "Beautiful Pa" platform, and made a profit of more than 8.03 million yuan. (21st Century Business Herald)
3. Carrefour cooperates with JD.com to create an all-channel development business format
Recently, Carrefour announced that it had cooperated with JD.com, the leading domestic borderless retail instant consumption platform, as of the end of September, 158 stores in 31 major cities across the country have officially launched JD.comcom, and plans to extend to nearly 200 stores across the country this year. According to JD.com data, one month after Carrefour went online, its average weekly sales increased by 7 times from the beginning of its launch, and the GMV growth rate also showed a geometric increase. Taking Carrefour Chengdu Dashi Store as an example, the order volume in just one weekend has exceeded 1,000 orders. (Europe)
4. Suning releases Chongyang consumption report: The elderly love to buy smart products
On October 16, the Chongyang "Trend Life" consumption report jointly released by Suning.com and Suning Finance shows that the enthusiasm of the elderly to buy smartphones, smart watches, and SLR cameras has exceeded that of middle-aged people aged 45 to 60. This year, the number of elderly users in Suning.com increased by 2% year-on-year, and 92% of them like to place orders on their mobile phones. Since the beginning of this year, sales of elderly phones with single functions have dropped by 31%, and the number of smartphones purchased by the elderly has increased by 12.5% year-on-year. The most popular brand is Apple. (E-commerce News)
5. The E-Commerce Law will be implemented next year. Industry insiders: The era of personal purchasing agents will end
According to October 16, the E-Commerce Law, which lasted for five years and solicited opinions and four reviews, will be officially implemented from January 1, 2019. This legislation has made clear provisions on e-commerce business qualifications, tax payment, and penalties standards, and also defined the responsibilities and obligations of e-commerce platform operators. Some industry insiders believe that this means that the "individual purchasing era" is about to end, and in the future, only corporate operating entities will remain in the purchasing agent market. (Legal Daily)
Internet news
6. Apple responded to theft incident: It was a small number of users, and the application for false refunds has increased
On October 16, in response to the recent outbreak of user Apple ID stolen, at noon on the 16th, Apple officially responded that it had organized Apple engineers to find the root cause of the incident. The investigation found that a small number of users' accounts were subject to phishing fraud without turning on dual authentication. Meanwhile, Apple has found an increase in attempts to make profits through false and fraudulent refund applications.
Currently, Apple has taken a variety of measures to protect users and has prevented a considerable number of fraudulent transactions. For example, by reviewing purchase requests that occurred after recent account changes, Apple rejected high-risk orders. (China Business Network)
7. Double Eleven logistics upgrade, Suning's "on-time delivery" expanded to 100 cities
On October 16, Suning Logistics announced that it would comprehensively upgrade the precise delivery product to "reach on time". The upgrade content includes four aspects: expanding the service scope, creating a service benchmark, upgrading service speed, and expanding service categories.
The upgraded "on-time delivery" will cover 100 cities across the country, create 28 benchmark cities and sink to districts and counties, and "on-time delivery" and "on-time delivery" will also serve more consumers across the country. (Quick Technology)
8. Foxconn employee portraits: Most of them are young men under 30 years old, and their favorite mobile game is "Chicken Eating"
Aurora Big Data releases Foxconn employee portrait report. Through big data analysis and mining algorithms, Aurora discovered that among Foxconn employees: the proportion of male employees is more than 70%, mostly young people under the age of 30; iPhone is the most popular terminal; daily living areas are within 3 kilometers of the park; "Chicken Eating" mobile game has become the most preferred game app; shopping platforms are diverse, but Pinduoduo has not entered the shopping app preference top 20 * (36Kr)
Cross-border e-commerce
9. Japanese convenience store chain Rosen launches banking services
Rosen Group, a large Japanese convenience store chain, officially provided banking services to customers on the 15th, and its subsidiary Rosen Bank began to open. Rosen Group said that Rosen Bank mainly provides services such as current deposits, fixed deposits, online payments, ATMs, etc. to individual customers; in the next few years, it will provide new settlement means, including cashless settlement, building financial communities and open platforms. Analysts believe that the key to Rosen Bank's competitiveness in the future lies in cooperation with local financial institutions and the implementation of cashless settlement. (Xinhuanet)
10. Amazon will acquire nearly 10% of the equity of "Future Retail" in India's physical chain
According to foreign media reports, Indian media CNBC-TV quoted sources on Tuesday as saying that Amazon will acquire at least 7% to 8% of the equity of the "Future Retail" chain of India's physical retail store. The news said Amazon may complete the transaction in cash and stock form, with a total transaction price of about 25 billion rupees (about 388 million US dollars). The two sides are expected to sign an agreement as soon as possible within the next two weeks. As of now, neither Amazon India nor Future Retail immediately commented on this report. (Tencent Technology)
Click to register to apply to join the well-known domestic e-commerce network - Laogao E-commerce Club. Any merchants from all over the country, Tmall merchants, Taobao Crown Store, Jinguan Store, and other e-commerce platform merchants can apply to join!
,
EN
CN
