The self-media "Laogao E-commerce Circle" is a representative of self-operated content e-commerce. The "Laogao E-commerce Circle" has achieved brilliant achievements in the fiercely competitive e-commerce circle due to its own emphasis on product content.
Stage 1: Gathering popularity by content
As part of product marketing, content plays an important role in the operation of content e-commerce. In its early operation stage, the self-operated content e-commerce "Laogao E-commerce Circle" survived and developed in a fiercely competitive market with high-quality content.
Phase 2: Membership
The membership system is the second stage of the development of the self-operated self-media "Laogao e-commerce circle". The "Laogao E-commerce Circle" expands and operates the group through member recruitment.
In the hearts of members of the "Laogao E-commerce Circle", members may just be an identity recognition, and the participants thus expressed their trust and recognition of the program. "Laogao E-commerce Circle" has also used the influence of the program to attract a group of product or service partners to give back to members on WeChat.
Stage 3: Self-media e-commerce
With the strengthening and growing strength, the community of the "Laogao e-commerce circle" has also entered a new stage of development. Let me explain to you the third stage of the development of the "Laogao e-commerce circle" - the self-media e-commerce stage.
Stage 4: Derivatives "get"
The "Laogao e-commerce circle" continues to grow and grow. After experiencing the transformation of self-media e-commerce, it has entered its fourth stage of development - the creation stage of derivatives "get".
Stage 5: Independent e-commerce platform
The fifth stage of the "Laogao E-commerce Circle" is an independent e-commerce platform. At this stage, the WeChat store of the "Laogao E-commerce Circle" has changed into its own website domain name, and the "lifestyle" of its independent e-commerce platform under its community has gradually become prominent.
From gaining popularity through content to membership system, to self-media e-commerce, and finally to derivative research and development, the "Laogao e-commerce circle" has gradually become an independent e-commerce platform. In this process, the "Laogao E-commerce Circle" fully exerted its spirit of cooperation and diverted traffic with various platforms, laying a solid foundation for the development of its own platform.