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Fortune-telling industry, "Internet +" industry upgrade, how much business is behind online fortune-telling

2021-03-16

      In the past, when walking on the streets and alleys, there would suddenly appear a semi-immortal image, "Young man, I see your bones are so strange. Do you want to calculate a fortune?" Suddenly, he was dragged to tell a fortune, and obediently taught the money to others, ranging from a few dollars to dozens of dollars, which started his first fortune-telling in his life.

Now, fortune-telling has spread to the Internet and has long completed the "Internet +" industry upgrade. Open the shopping software and all fortune tellers come to your eyes. The "masters" of fortune-telling in e-commerce have price ranges from 30 to 2,000 yuan. The most popular store has more than 50,000 orders in a month, with a monthly income of at least 1.5 million yuan.

Fortune-telling search results

      The hidden house, the stalls on the overpass, and the mysterious "Book of Changes" map are many people's impressions of fortune telling, but now, you only need a mobile phone to communicate with the "master". The Internet fortune telling is not new. The word "free fortune telling" is written on a search engine, and there are as many as 60 million related results.

      The former street fortune teller has now turned to the front line and ushered in the second spring of his career. There is even "AI fortune telling" that looks at faces, which can generate a numerology analysis report that is longer than your graduation thesis in minutes.


Free fortune telling

      Nowadays, more and more young people are looking for the so-called answers to life on the Internet. According to some survey data, it is not difficult to see that contemporary people are very passionate about measuring peach blossoms, testing their studies, seeking careers, and seeking wealth. So, how do these stores operate and make profits by making customers?

      This market has been verified without doubting the ability to make money. There are many stores on Taobao that have made a lot of money. First of all, "fortune-telling" is a way that can be summarized in the combination of knowledge payment and psychological counseling. In terms of cost, it is invisible, has the characteristics of low cost, and has marginal effects. In terms of cost, it has inherent advantages. Therefore, it is almost zero cost.

      Then, the point is here. Acquisition of customers is the most important part. If you open up this link, you will see a steady stream of profits coming in. After visiting various platforms for a while, I went to many stores, chatted with customer service, and found out the various paths to disassemble them for everyone.

      On Weibo, many zodiac signs, tarot cards, and fortune tellers analyze various emotional problems for you under the banner of emotional consultation. Starting from the date of birth of two people, various calculations of birth dates and eight characters, some details in love analysis, saying that this is arguably not wrong, it will attract your attention, it seems to be talking about your heart, and then start adding WeChat or guiding you to a Taobao store. Professional teachers will answer you, help you solve your problems, let your lover change your mind or catch up with the male and goddess you like, so that you can pay willingly.

      On Douyin and Xiaohongshu, this kind of similar content will help you solve the problem of love and marriage. It only takes one lucky move to help you get rich, and only one master can help you with the whole process. Regardless of whether you get rich in the end, the master will definitely get rich.


      There are many similar contents on many platforms. To sum up, they probably have these common points:

      1. Create a personal image through some social platforms. Use professional noun knowledge to shape a seemingly convincing image, and then use cases to prove your predictions and problem-solving ability, and then continuously shape the image of a professional blogger to gain everyone's trust.

      2. After achieving image shaping, start to transform. Transfer to WeChat or Taobao from various channels. On the one hand, we are carrying out private domain traffic operations, and on the other hand, we are promoting transactions, and the preliminary work has come to an end.

      3. After acquiring fans, start the refined community operation. Pull members with the same problem into a group, discuss and communicate with each other, strengthen the emotional resonance between the two parties, and be cases of each other.

      4. How can you stop by cutting a wave of leeks? We will start to promote a series of services that will make you look beautiful, and become thinner, and “improve” your personal appearance/ability. There are many chains behind it, which can be said to be "great potential".


      Many phenomena that may be ignored are actually behind them a series of incredible but reasonable reality. There are still many parts to be explored behind online fortune-telling, and many ideas have a lot of reference significance in e-commerce operations. Regarding how to play traffic and more private domain traffic methods, there are many traffic experts in Laogao's e-commerce circle . If you want to see the traffic experts share, you can leave a message in the comment area and wait for their sharing.


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