[E-commerce Operation] How to quickly discover and extract the characteristics of popular products!

　　Recently, many e-commerce sellers have left us messages. To summarize, everyone has asked more questions about how to extract the characteristics of Taobao hot products. In fact, the question about how to extract is very simple. If you want to solve it, first of all, we need to know what the characteristics of hot products are? The editor has listed it below for you. If you want to know, come and have a look.

　　1. Keep up with popular colors, styles, and fabrics.

　　For example, the A-version is popular this year, and the popular products are usually followed by the popular ones (except for those with their own unique styles). In addition, no matter how good the style is, it is useless if the fabric is used in the wrong way. For example: A good summer dress cannot be used if the material is too thick or not breathable.

　　2. Easy to match

　　A versatile model, anything you can use can be one of the important genes of hits.

　　3. The price is moderate

　　Among the goods in the entire store, the most expensive styles are basically difficult to get through.

　　4. The only model

　　The styles that everyone is selling may be popular, but there are too many similar styles in their own store, and it is difficult to produce popular products if you fight (compete).

　　5. The style is relatively simple and not picky

　　If the style is too fancy and exaggerated, it will be difficult to run the volume if the buyer has too high requirements.

　　6. Quick turn orders and easy to replenish goods

　　The best-selling style has a long production cycle and it will be useless to make up for orders.

　　7. Long sales cycle

　　The longer a style can be sold, the easier it is to escape. Don’t forget that people sometimes rely on the weather to make a living.

　　8. Quality, good layout, and in-place details (this is the prerequisite for all the above conditions)

　　There are many defective products and the shape is deformed, just like the zippered placket of a pair of pants is not always close, the down jacket is fur, the collar is too thorny and makes the neck feel uncomfortable... etc. will seriously affect sales.

　　Finally, after understanding the characteristics of the hot products, you can choose the most appropriate characteristics from the above points based on the characteristics of the product and the specific situation in the sales process. This process is the process of successfully extracting the characteristics of the hot products of the product.

　　I don’t know if the above sharing steps solve everyone’s problem. In fact, it is not difficult to create a Taobao hot product and extract its characteristics. As long as you follow the above shared operations, it is easy to extract successfully.

　　E-commerce operation is a very tedious process, and we sellers also need to constantly learn and summarize in the operation. We cannot give up halfway. We must persist in doing operations and constantly learn new things. When encountering problems in e-commerce operation, we should think more about how to solve them. Only in this way can we truly do a good job in e-commerce operation.