#Laogao E-commerce Newsletter# [E-commerce Morning News on July 6]

　　#Laogao E-commerce Newsletter# [E-commerce Morning News on July 6] 1. It’s settled! Short videos entered Taobao’s main search; 2. Miya responded to rumors of listing in Hong Kong: There is no plan at present; 3. The box office of "I Am Not a God of Medicine" reached 358 million on the first day, and investors have recovered their capital; 4. The registered users of the Hong Kong version of Alipay reached 1.5 million, and the popularity still faces difficulties; 5. The unlisted market has been received, and Xiaomi’s stock price is 9.4% lower than the issue price...

　　E-commerce newsletter:

　　1. It’s settled! Short videos enter Taobao search

　　How important are short videos? It is not enough to have the main picture just. So soon, it will be logged in to the Taobao master to search. Although it is still in the grayscale testing stage, many users who have been "selected" can see that after searching for a keyword on Taobao, there is an additional "video" icon in the sorting method of the search page. After the user clicks, he will switch to the video page and present it in the form of a video stream. Users can swipe up and down to browse. This feature will gradually reach all Taobao users during July. (Tianxia Online Business)

　　2. Miya responds to rumors of listing in Hong Kong: There is currently no plan

　　On July 5, Miya responded to yesterday's news that the maternal and child service platform Miya will submit its statements on the Hong Kong Stock Exchange this month and will officially go public in Hong Kong before the end of the year.

　　Yesterday, according to the self-media public account "IPO Early Know", the maternal and infant brand Miya will submit statements to the Hong Kong Stock Exchange this month, and plans to be listed on the Hong Kong stock market before the end of the year, with a target market value of US$5 billion. However, in response to this, Miya said that the information was false, "There is no plan at present and no valuation-related information has been released. (E-commerce News)

　　3. The Cainiao Star Plan is launched with a star level, and the courier has a lifelong service coordinate system

　　On July 5, Cainiao disclosed the latest progress of the Star Plan. The courier star level has been launched in five major express companies, YTO, ZTO, Shentong, Best Express and Tiantian. From then on, users have the final say. This platform's technological innovation is bringing about a continuous improvement in the logistics experience. It is understood that the Cainiao Star Plan consists of star rating, star incentive and star empowerment. It is a lifelong growth system for couriers jointly launched by Cainiao and courier companies. It unifies service standards for 3 million couriers, unified incentives and technology empowerment. (Lianshang.com)

　　4. JD Logistics joins forces with Unilever to the countryside to open the warehousing network

　　On July 5, JD Logistics has officially signed a strategic cooperation agreement with Unilever. JD Logistics will open a nationwide warehousing and logistics network to Unilever, which will use this to increase its market share in township markets and some remote areas such as the northwest and southwest. Previously, many brands such as Mey Johnson and Procter & Gamble have used JD Logistics to expand their channels. As a basic service facility, logistics has a coverage density and extension breadth that affect the circulation of goods. The warehousing and logistics system of e-commerce logistics has become the key to whether e-commerce companies can expand to the supply chain side when cooperation with international companies. (Beijing Business Daily)

　　5. Suning announces the combat strategy of the 818 Fever Shopping Festival: Continue to "fever" for 21 days

　　According to July 5, Suning announced the combat strategy of the 818 Fever Shopping Festival at an internal exchange meeting on July 3. The 818 Fever Shopping Festival will start on July 25 and end on August 20, which means that this shopping carnival will last for 21 days.

　　It is understood that Ning plans to launch activities such as dual-line air conditioning sales, dual-line air conditioning, super brand groupings, etc. in July, and give a "cool price". During August, Suning will also carry out a series of activities such as bounty lions and cash red envelopes online.

　　In addition, in addition to the long-term home appliances and 3Cs, Suning will also focus on all categories this time, with supermarket fresh food, department stores men's clothing, and Hongzi Fast-to-FMCG categories that may become the main battlefield for promotional battles. (E-commerce News)

　　Internet Information

　　6. The box office of "I Am Not a God of Medicine" reached 358 million on the first day, and the investor has returned the money

　　According to Maoyan Movie, the first-day box office of the movie "I Am Not a God of Medicine" was 358 million. Previously, according to media reports, Beijing Culture invested a total of 75 million yuan in this movie, "the box office was over 300 million yuan, and all the investment quotas were almost the same as the capital." In other words, the investor has already made a comeback on the first day of the movie’s release. (36Kr)

　　7. The Hong Kong version of Alipay has reached 1.5 million registered users, and the popularity is still facing difficulties.

　　On July 5, the Hong Kong version of Alipay, Alipay HK, has registered 1.5 million users in Hong Kong, but it turns out that encouraging mobile payments is still a difficult task due to Hong Kong's attachment to traditional transaction forms and concerns about data privacy. (Titanium Media)

　　8. Meituan recruits drivers in Beijing, and may make arrangements for Meituan to take a taxi to Beijing.

　　It is reported that Meituan is recruiting drivers in Beijing, and its employment requirements include not working in the Internet industry. Some analysts believe that Meituan's move is a low-key plan for Meituan to enter Beijing for taxi. Meituan responded that the company is indeed recruiting drivers, but denied that it was recruiting for Meituan taxi, and did not disclose how many drivers it would recruit and the purpose of the drivers, but emphasized that many departments of Meituan may need drivers. (AI Finance and Economics)

　　9. Has been treated coldly before listing, Xiaomi's stock market bid is 9.4% lower than the issue price

　　Some institutional investors saw bids as low as HK$15.40 in dark trading on Thursday, with no one selling, according to three people familiar with the matter. This is 9.4% lower than Xiaomi's issue price. According to Andrew Jackson, head of Japan Securities at Soochow CSSD Capital Markets in Singapore, some people say the dark market price was HK$16.15, down 5%, but no company sold it. (Bloomberg)

　　Cross-border e-commerce

　　10. The second Amazon unmanned store is still open in Seattle

　　On July 4, Yibang Power learned that Amazon Go, the second store, has surfaced, has emerged. It is reported that the second Amazon Go is still open in Seattle, the city where Amazon's headquarters is located, located at the newly opened Madison Center at the intersection of Fifth Avenue and Marion Street.

　　"We are delighted to bring Amazon Go to 920 Fifth Avenue in Seattle, which will open in the fall of 2018," Amazon said in a statement.

　　The store is larger than the first one, with the two stores covering 3,000 square feet (279 square meters) and 1,800 square feet (167 square meters) respectively, according to approval documents issued by the Seattle government. (Yibang Power Network)

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