Opening a Taobao store can be said to be an e-commerce operation. The most basic entry in Taobao operation is now. Many novices will start from this step, because this early stage is easier to understand and easy to operate for novices! So if we want to do a good job in e-commerce operations, these are far from enough. So what aspects do we need to pay attention to in order to do a good job in Taobao operations!
When newbies try to start an e-commerce business, they need to understand some basic methods, work processes and auxiliary tools for e-commerce operation.
Then complete each step in a planned manner and constantly demonstrate and adjust during exploration. Let’s share each link below:
1. Choose the right product. To evaluate whether a product or type of product has the potential to promote, we can first track the popular Taobao products. Generally speaking, for beginners, we recommend engaging in ordinary and highly likely products.
2. Learn basic operation operations. Including basic work such as product loading and removal, title optimization, product description, store decoration, etc.
3. Obtain traffic. How to obtain traffic and improve conversion rates is the way for e-commerce to survive, including search ranking logic, direct train principles, order brushing and risk control, etc.
4. Conversion rate, improving conversion rate is the most important task after e-commerce traffic. The conversion rate may be because the price is set to be high or low, or there may be problems with the product description. It is necessary to put forward all the factors that affect conversion rate, make data models, and compare and analyze and demonstrate improvements one by one.
5. Customer management. Provide good customer service, including handling messages, shipping, and consumer satisfaction follow-up visits.
Based on the above work links, we summarized the use of some auxiliary tools in terms of traffic diversion, improving conversion rate and customer management.
About the product. A product will have its own specific life cycle from its initial release to its final delisting and elimination. Therefore, when newcomers are operating, it is particularly important to sensitively track the change of product popularity. In the entrepreneurial cycle, in order to save costs and reduce risks, it is very necessary for newcomers to copy other people's experiences, that is, if you sell similar products well, you will also sell similar products. If you have good traffic and high conversion rate, then the probability of success will be much greater than that of your own blind promotion. Here we recommend a software e-commerce picture assistant . E-commerce Picture Assistant is a software specially used to download product pictures in online stores. The current e-commerce picture assistant can download pictures from JD.com, 1688 Alibaba, Yilian, No. 1 Store, Yibei, Paipai, AliExpress, Taobao, Tmall, International Tmall, Meishuo, Suning.com, Mogujie and other online stores in batches and save them in categories. You can download them in the entire store, in the entire page or in the required category.
E-commerce picture assistant
About drainage. Basic strategies include: Taobao SEO, paid promotion (direct train, Taobao customer, diamond exhibition), order brushing (risk control), and continuous product renewal can also attract traffic.
Regarding improving conversion rates, the pricing strategy of the product is involved. You can try to model yourself. The price of a general product will have a relatively large relationship with sales volume. There will be a threshold between price and transaction volume. This threshold is a range, and this range can maximize the volume and price. Auxiliary tools can learn about business consultants, business practices, and direct train data analysis.
EN
CN
