There is only more than half a month left before Taobao’s mid-year promotion 618, and merchants are beginning to prepare closely. In fact, Taobao still has various promotional activities, so many people will choose to buy a large number of products during such large-scale shopping festivals. Please read the details below carefully!
Taobao’s mid-year promotions are still quite large overall. The activities that we already know include “Clothing Mid-year Promotion” and “68 Summer Hot Sale”. These two activities are exclusive activities on Taobao. Both activities support cross-store discounts, and free shipping is also supported in non-remote areas. In addition, according to the editor, Taobao’s mid-year event official also supports merchants to set up "group chat red envelope fountains", so buyers can ask the store if there is a red envelope fountain activity, so that they can have a chance to save another amount.
How to make a store stand out and make a profit?
1) Mobile phone details page design principles
1. The layout of the wireless details page should be concise and clear, because the wireless screen is limited, and only a concise and clear detail page can give customers a good user experience.
2. A brief summary of wireless content. The content should absorb the essence of the computer and have its own unique advantages. You can highlight the highlights of the product through product prices and other methods to increase the conversion rate, and you should also pay attention to font design.
3. The picture on the product details page should not be too large. It is thought that if it is too large, it will take a long time to open it, and no customer is willing to wait.
2) Choose a good product to optimize
1. If you open an online store to optimize your product, you can choose to use the popular online store, because the popular products have a certain foundation, and then set the exclusive price for your mobile phone.
2. You can also choose to use potential products on the wireless side, but you need to observe for a period of time and then choose the most potential products on the wireless side. You can use online store data to do a good job of analysis.
Taobao mid-year promotion

3) Refinement of wireless content layout
1. Wireless terminal main image
A tall and high-end main picture is an important factor in attracting customers to click, so a beautiful main picture is the first step in the transaction. The main picture can be a real photo, an outdoor picture, or a model picture, so you can choose it yourself.
2. Package matching
If you want to increase online store sales, the wireless side must be well-documented, because product related sales can effectively increase the average customer price, increase the depth of buyers' access, and improve the browsing video tutorials. This is a key to increasing the average customer price of the mid-year big promotion.
4)Produced details page
1. Selling point: price curve chart
How to attract customers' attention? The selling point of the product is the key. You must tell customers the advantages of the mobile phone so that sales can be quickly promoted. Sellers can make a product price curve chart to tell customers the highlights of your product, such as product hot sales, daily prices, and your mobile phone exclusive price. These data can stimulate customers' impulse to buy.
2. Outdoor image: Attracting the eye
When seeing a product on the wireless side, the first thing you see is the main picture of the product, followed by the product details and outdoor pictures. A brief description of the product and tell the customer a reason that she must buy. You can refer to some competitors from her peers, and then analyze the competitors, and finally absorb their selling points.
Taobao’s mid-year promotion can indeed bring greater discounts to all consumers. Of course, although such activities are relatively strong, the editor of Kaitao.com reminds you here that you still need to consume rationally and try to buy some essential supplies. Don't buy everything.