What should I do if I open a Pinduoduo store without sales?

　　With Pinduoduo's $3 billion financing, its traffic has also increased by one level compared to before. Many e-commerce companies also want to gain benefits on Pinduoduo and increase product promotion channels! However, although many people have opened a store in Pinduoduo, the store sales have not been increased. How should we adjust this? Below are some experiences on opening a store by the teacher from Xuanming.com to everyone!

　　Many Pinduoduo sellers will encounter situations where there is no sales, no evaluation and no order when opening a store. In order to break through this situation, merchants will choose to brush orders, but is this method safe? If you don’t brush orders, what should the store do?

　　The methods to increase sales of Pinduoduo stores are as follows:

　　First point: The picture should be different

　　Pictures are important factors that affect product click-through rate and conversion rate. It doesn’t matter if you can’t make pictures, but it’s very serious if you can’t make pictures after opening a store for a month. If a merchant who does not know how to use PS magic skills, he or she must at least learn to use Meitu Xiuxiu.

　　The pictures need to be standardized, beautiful and prominent selling points. If it is a new store, the image display form can be "different", that is, it is novel in color, details, and angle, attracting attention, and achieving the effect of improving product click-through rate.

　　Second point: Register for new product recommendation activities

　　The new product recommendation activity is the only entrance on the platform that does not have sales requirements, so merchants must know this. At the same time, new product recommendations are also the best test channel for the platform. You can find styles that suit consumers through this activity. Just create one to help the store increase sales.

　　The third point: WeChat group traffic

　　Why is it difficult to build a new store? Because there is no traffic. Then we need to expose the store products more, such as: official accounts, QQ, WeChat, etc., giving the product opportunities to be exposed, and generating clicks or even sales are possible.

　　Fourth point: Select products every day to add new products

　　It is really important to choose a model on Pinduoduo. Good models can also bring your own traffic without promotion or reporting activities. The mainstream product selection methods are:

　　① High cost performance (easy to buy);

　　② Covering a wide range of people (easy to pin);

　　③People have a need to buy (some people buy);

　　④Only there are hot products on non-platforms (less competition).

　　Recommending new products is one of the important ways to help shops choose models. Other products can also be selected by using "Shop Promotion". Later, through "product data", we can understand consumers' preferences and optimize targeted (price, pictures, titles, etc.) in the later stage with high click-through rates. It is recommended to add a few more products until you choose a style suitable for Pinduoduo consumers;

　　After selecting and testing the model, we must also cultivate new styles in a timely manner. As we all know, every product has a life cycle. In order to help the store continue to sell, we must make good use of the selected products and cultivate new product styles through store recommendations, product promotions, and details pages to make store orders endless.

　　Point 5: Provide customer service response

　　I have three important things to say, and I must make a good customer service reply.

　　1. Now the customer service response rate of all stores will affect your store’s activities, so if you do not reply to the consultation message, it will cause the store to be unable to register for the event, that is, there is no source of traffic, and the product will have no sales;

　　2. For new stores, only by providing customer service responses can consumers be willing to share your store and spread your products, and only by producing product fission sharing and group buying effects; (Simply put, you can only sell things)

　　3. If more than 100 individuals consult and fail to meet the customer service response assessment standards, a liquidated damages will be deducted.

　　4. Customer service is the killer weapon to retain customers. The quality of customer service directly determines the customer's stay or not. (In general, only if the customer service is good can you place an order early. E-commerce companies know that the customer service response conversion rate is the highest.)

　　In short, when a newbie of Pinduoduo wants to open a store, you can report all the activities you can report. You must optimize what you should optimize. If you have a method, you must try it. This will make the chance of increasing sales.