#Laogao E-commerce News# [May 9 E-commerce Evening News Brief] 1. Social e-commerce counterattacks the top spot traffic dividends may give birth to new giants; 2. Liu Qiangdong: E-commerce "choose one of two" does have an impact on JD's short-term finance; 3. It is said that "Beautiful United" seeks an IPO in the United States in the second half of the year, hoping to raise $500 million; 4. Guo Xiaomei's business has stalled in many places, and employees have revealed that its business in Beijing, Shanghai, Shenzhen and Hangzhou has been stopped; 5. Revealing the tragic trick of selling unsold fruits online: "Unsold Unsold" has been abused...
E-commerce newsletter
1. Social e-commerce counterattacks the top spot traffic dividend may give birth to new giants
As a "new species" in the post-e-e-commerce era, social e-commerce became a hot spot in 2018, and became a "hot commodity" that capital pursued. Social e-commerce brings consumers a more convenient and comfortable shopping experience, allowing more people who have never been exposed to e-commerce to enjoy the shopping experience of "buying all over the country with their fingers" through convenient operations, completing the leap in e-commerce coverage and penetration rate, and breaking the bottleneck that traditional e-commerce has never been able to break through.
Social e-commerce is rising rapidly and is eye-catching with its fission-like growth rate. "Social + e-commerce" is also considered to be the future development trend. Faced with this trillion-dollar market, both traditional e-commerce and emerging platforms want to get a share of the pie. The huge traffic dividend of social e-commerce may give birth to the "next giant" in the e-commerce industry. (Source: Meijing.com)
2. Liu Qiangdong: E-commerce "choose one of two" does have an impact on JD's short-term finance
According to May 9, JD.com (NASDAQ:JD) announced its first quarter financial report for the 2018 fiscal year ended March 31 yesterday. The report shows that the company's revenue for the quarter was RMB 100.128 billion (approximately US$15.963 billion), a year-on-year increase of 33%; according to US General Accounting Standards (GAAP), the net profit from continuing operations was RMB 1.5249 billion (approximately US$243.1 million), compared with the net profit of RMB 279 million in the same period last year, a year-on-year increase of 430%; the diluted profit per American depositary stock certificate (ADS) was RMB 0.52 (approximately US$0.08), a year-on-year increase of 550%.
After the financial report was released, JD Chairman and CEO Liu Qiangdong, CFO Huang Xuande and JD Mall CEO Shen Haoyu attended the analyst conference call to interpret the financial report and answered analyst questions.
The growth rate of our clothing category in the first quarter of last year was 92%, which is very high. This year, as Mr. Huang said, the growth of our entire clothing category has stagnated, and some of them are still negatively growing, such as women's clothing. So the short-term financial impact of "choose one of two" does exist. But I still want to reiterate that "choose one of two" will definitely not become a long-term competitive advantage. The management has the confidence and ability to solve the problem of two-choice within a certain period of time, which is a problem that will be solved sooner or later. (Source: NetEase Technology)
Liu Qiangdong: E-commerce "choose one of two" does have an impact on JD's short-term finance
3. It is said that "Beautiful United" seeks an IPO in the United States in the second half of the year, and wants to raise $500 million
According to foreign media reports, sources revealed that Meili Inc, a fashion consumer platform focusing on serving women, is seeking to hold an initial public offering (IPO) in the second half of this year to raise $500 million.
Meili United Group was established in 2016 by the merger of Meilishu and its competitor Mogujie. It now includes Mogujie, Meilishu, Unigravity, Ruisha, MOGU STATION and other products and services. Sources said Meili United Group has commissioned Morgan Stanley, Credit Suisse and China Renaissance to jointly lead the listing.
When Meili United Group was formed by Meilishuo and Mogujie, it was valued at approximately US$3 billion. According to sources, the company will be listed in the United States. Sources are reluctant to reveal their identity because the news is still confidential. (Source: NetEase Technology)
4. Guo Xiaomei's business has been stagnant in many places, and employees have revealed that its business in Beijing, Shanghai, Shenzhen and Hangzhou has been stopped!
It is reported that Guo Xiaomei has issued a nationwide notice of unmanned shelves suspension since April this year, and plans to lay off more than 2,000 employees. If the replenishment is calculated based on the cost of replenishment every 3 days and the replenishment cost is 30 yuan, the average monthly loss per shelf will reach 279.56 yuan, and there are 100,000 shelves nationwide, which means an average monthly operating loss of 27.956 million yuan! (Source: Beijing News)
Guo Xiaomei's business has stalled in many places. Employees revealed that their business in Beijing, Shanghai, Shenzhen and Hangzhou has been suspended!
5. Revealing the tragic trick of selling unsold fruits online: "Unsold Unsold" is abused
Recently, a statement issued by the Linyi County Government of Shanxi Province on the improper marketing method of "Linyi Apple is unsalable" stated that many e-commerce companies used the "tragic card" to market Linyi Apple, which had a serious impact on the local fruit industry brand image, and the marketing content had many exaggerations and incorrectness. In the official account and e-commerce platform, many merchants sell products on the grounds of "apple unsalable", "fresh bamboo shoots unsalable", and "pineapple unsalable", using photos of the same old man as promotional pictures. In response, e-commerce customer service stated that the merchant may be suspected of infringing on portrait rights, and the platform will also supervise the merchant's sales behavior.
The tragic trick of selling unsold fruits online: "Unsold Unsold" is abused
6. The online exposure of China Mobile's 517 Tmall promotion internal KPI will be sold for 320 million this year
The internal sales KPI of China Mobile Tmall flagship store was exposed. Screenshots show that China Mobile's sales target this year will reach a record 320 million. Mobile insiders revealed that 517 will launch multiple product strategies this time, including unlimited packages, traffic recharge starting from 3 yuan, phone bills and coupons, etc. Tmall also sent heavy troops to this year's 517 Communications Promotion. (Source: 36Kr)
Internet news
7. TikTok invites representatives from all walks of life to jointly formulate the "Community Convention": What is prohibited and what is promoted
Douyin launched the initiative of "Douyin Community Convention, invite you to formulate it" on the platform, and welcomes all sectors of society and users to participate in the formulation of the "Douyin Community Convention". It is reported that since the launch of the initiative, Douyin has collected a lot of opinions and suggestions from all walks of life and users. On this basis, on May 6, Douyin invited representatives from all walks of life, users and experts and scholars to discuss and formulate the "TikTok Community Convention" face-to-face. (Source: China News Service)
8. 2018 New Fortune 500 Rich List: Ma Huateng, Jack Ma, and Xu Jiayin ranked in the top three
The latest wealth list shows that the total net worth of the top ten reached 1718.15 billion yuan, Ma Huateng ranked first with a wealth value of 279.44 billion yuan; Jack Ma followed closely with a wealth value of 260.26 billion yuan; while Xu Jiayin ranked third with a wealth value of 228.51 billion yuan! (Source: Tianji.com)
9. Suning.com's proposal to sell Alibaba shares was approved by the shareholders' meeting
Suning.com, a listed company on the Shenzhen Stock Exchange, recently issued an announcement stating that the company's proposal to sell no more than 7.66 million shares of Alibaba shares at an opportunity was approved by the shareholders' meeting. The specific name of the proposal is "Proposal on Authorizing the Company's Management Team to Dispose Some Available Financial Assets for Sale at the Opportunity". (Source: TechWeb)
Suning.com's proposal to sell Alibaba shares was approved by shareholders' meeting
Cross-border e-commerce
10. Two voice assistants "combined" Amazon Alexa and Microsoft Xiaona officially integrate
According to foreign media reports, at Microsoft's annual developer conference, Microsoft CEO Nadella announced that Microsoft Cortana and Amazon Alexa were officially integrated. The digital assistants of the two companies will be able to "summon" each other and provide features that they do not have. For example, if the user can say to Alexa, "Alexa, open Cortana", the assistant of the Echo speaker will become Cortana; and if the PC assistant is said in front of the Windows PC, "Cortana, open Alexa", the PC assistant will also become Alexa. Users who use Amazon voice-controlled speaker Echo will be able to use Microsoft's artificial intelligence features and simply issue the command "Alexa, turn on Cortana" to view the Outlook calendar. (Source: Pacific Computer Network)
Click to register to apply to join the well-known domestic e-commerce network - Laogao E-commerce Club. Any merchants from all over the country, Tmall merchants, Taobao Crown Store, Jinguan Store, and other e-commerce platform merchants can apply to join!
EN
CN
