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4 aspects and operation skills that need to be done well in Pinduoduo's operations

2018-04-19

  The rise of Pinduoduo has allowed many people to see their future in e-commerce. Indeed, Pinduoduo can bring traffic and sales to e-commerce owners, but many people only know that Pinduoduo can bring traffic, but how can they get the traffic they want? They are still very confused! They don’t know what to do next or how to do it, as they will not be able to run a good store. So here I tell you that after opening a store, you must do these 4 operations well:

Pinduoduo store operation

  Position the product well

  Products are the success of Pinduoduo's store opening, and the soul of the products that sell advantageously. Just imagine how it can attract buyers if the product is not cost-effective? It will not stand out. Therefore, you must first position the product to attract accurate people. The most important thing is to achieve four words: good quality and low price.

  A product was recommended in the early stage

  After you have done a good job of product positioning, you must find a main product of the store, and focus on the investment in this main product in the early stage. Of course, you also need to choose products based on yourself and the market, understand product attributes, compare them with competitors, find out the advantages and shortcomings of your products, and learn from your strengths and weaknesses. Only when the market is interested in your main promotional model can you create a hot product and surpass your competitors.

  Select accurate express train keyword card ranking

  After accumulating a certain amount of basic sales, you can start a direct train to promote it. Currently, Pinduoduo’s parking space needs to be manually searched and then records are made. Don’t choose the keywords recommended by the system as soon as you start, but look at the accuracy of the keywords you bid and the product attributes. Manual addition is also possible. The title is very important for Pinduoduo products! Don’t underestimate the long-tail word. Even if there is only one buyer search, if you are the only one bidder, then you are in the first parking space and are exposed first, which is very likely to bring about conversion.

  Adjust keyword bids in real time

  After you have selected the title keywords, you have to bid. For keyword bids with high popularity, you can first place high-price cards in the early stage to increase the weight of the product; then you should always pay attention to the data, and then slowly reduce the bid at an amplitude of 0.05-0.1. Be careful to optimize the main picture, pricing and details page information. After all, it will have a certain impact to modify the product after it is put on the shelves.

  The above introduces how to operate a store after opening a Pinduoduo store, and how to better obtain the traffic you want, thereby increasing sales. If you still have questions about Pinduoduo store operation, you can consult the Promotion Network online ( www.shxuanming.net ), and we will answer them in detail for you!


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