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Annual marketing platform points clearance rules

2017-12-26

  According to the provisions of the "Marketing Platform Merchant Management Rules" on illegal deductions, illegal deductions will be cleared on December 31 of each year . The 2017 marketing platform's illegal deductions will be cleared at 24:00 on December 31, 2017 according to the following plan:

  1. Regarding the clearance of points deductions in violation of regulations

  All marketing platforms in 2017 will be deducted points for illegal marketing platforms at 24:00 on December 31, 2017. However, the node processing or other violation handling measures being executed will continue to be implemented until the violation handling expires.

  2. Regarding the handling of complaints

  For illegal points deductions caused before December 31, 2017, you can still initiate a complaint in accordance with the marketing platform regulations, and the marketing platform will continue to handle it. If you make a complaint successfully after the illegal score is cleared, the corresponding penalty will be revoked, and the corresponding violation score will be deducted from your 2017 violation score and implemented in accordance with the above-mentioned violation clearance plan; if the complaint is not successful, the illegal score will be calculated in 2017 and implemented in accordance with the above-mentioned violation clearance plan.

The annual marketing platform's deduction and zeroing rules are released

  [Note] In order to avoid affecting your normal operations, for the currently generated violations, it is recommended that you try to initiate a complaint before December 31, 2017, and the marketing platform will assist in handling it as soon as possible.

  3. Other precautions

  If the merchant’s violation occurs in 2018, the illegal points deductions generated by the merchant do not fall within the scope of this illegal score clearance, and will be accumulated in the marketing platform deductions in 2018 and will be cleared in the next year.

The annual marketing platform's deduction and zeroing rules are released

The annual marketing platform's deduction and zeroing rules are released

  A picture helps you sort out the key points and clearing plans for illegal deductions on marketing platforms:

The annual marketing platform's deduction and zeroing rules are released

The annual marketing platform's deduction and zeroing rules are released

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