#Laogao E-commerce News# Weekly Information (April 17-April 21) 1. The man did not answer the express phone number, and the package was written "No one answered if he died"; 2. AliExpress launched a brand support function; 3. Tmall merchants will put forward higher requirements for participating in marketing activities: 10 categories will improve the DSR standard; 4. Tmall published a "Rules Book"; 5. "Buy N and get N" is not banned!
1. The man did not answer the express phone number, and the package was written "No one answered because he died"
According to the news on April 20, a netizen posted that because he did not answer the call from Yunda Express deliveryman, the package was written "No one answered because he died." On the 19th, the reporter called the express delivery business point and the courier involved to inquire about this matter, and both replied that "the person died" was not written by the courier. Subsequently, the reporter learned from Yunda Express Headquarters that he had imposed a fine of 1,000 yuan on the business site and apologized to the parties involved. (Source: Beijing Times)
Comment: Strengthening management will destroy the service experience and corporate image.
2. AliExpress launches brand support function
According to April 17, AliExpress recently announced the launch of the "Top-Brand" label product as a seller evaluation tool. According to AliExpress, the "Top-Brand" tag will penetrate into AliExpress's search result page, store list page, store home page, baby details page and other cross-heavy application products, and is used to continuously strengthen buyers' awareness of the brand, as well as enhance store credibility and potential conversion rates. AliExpress said it hopes to produce a group of benchmark brands that have "good product quality, good industry reputation, and good after-sales service" throu
