How to go from selling goods online to building a brandⅧ
Whether it is any company or brand, it is impossible for it to eat up all the market. You may create this market. You are 100% of the market owner and your market share belongs to you. Then your market share may be 10 million or 100 million. When your big competitors and followers come in, they will help you expand this category and your category will rise to one billion. If you are a market leader brand, you still have 50% of the market share, you are 500 million, and you may be 100% of the original one, just 100 million. As long as you maintain the brand you created, you have the most feeling, you have a well-known advantage, constantly evolve, and do a good job in all aspects, then all the giants and all competitors will come to give you money and help your business grow.