Is CRM the only weapon to maintain old customers?

　　Now let’s talk about what others are talking about, CRM . More than a decade ago, the bosses of physical stores were doing it. Most of us e-commerce companies treated it as gods. Is the software you bought in others really the beginning? Do you understand customer relationships? For you, does the CRM business reflect data conversion for tourists? Is the efficiency of the people investing in CRM reasonable to implement the cost of the capital? Through CRM, have you calculated how much sales he has brought to you? Is CRM the only weapon to maintain old customers?

　　I think there are more and more communication tools now, including Weibo or WeChat, or we used to run physical stores or e-commerce. I sold the goods to him today, and it had almost nothing to do with him. Sometimes the news sank to the sea. What should I do? We can help you generate benefits immediately through WeChat and Weibo. I heard in some places that some people play on Weibo and they play very well, and their sales model has been played on TV.

　　I think we can learn from it. If your only idea is to make money, then you are not doing well.

　　Going back to the question just now, is CRM the only weapon to maintain old customers? I don't think so. I think the real CRM lies in the product itself. The mobile phones you use are either Apple or Samsung, but have they called you for feedback? The real product is good at speaking. When you use it, you will really think it is very advanced and user-friendly, and you will feel very different. The phone I use now is HTC, and I bought Apple for my wife. After using it for a while, I decided to buy Apple for my phone in the future.

　　Because you will have a meticulous experience of a good product, it doesn’t matter what you do. What’s important is that you need to conduct a survey before making it. A dedicated person will gradually feel your intention when using your product, and then recognize you. This is the real CRM.

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