Notice on the publication of qualification details for new Tmall store-type flagship store

2017-09-04

　　Dear merchants:

　　In order to adapt to the trend of consumption upgrading, Tmall welcomes more high-quality store-type stores to provide consumers with more abundant products. Tmall plans to add the "Tmall 2017 Store Flagship Store Qualification Rules" to build a clearer and more efficient entry channel.

　　The new rules will be announced on September 4, 2017 and will take effect on September 11, 2017.

　　Change details:

　　1. Added the "Tmall 2017 Store Flagship Store Qualification Rules"

　　2. According to the requirements of the latest store flagship store entry qualification requirements, the statement of the store flagship store entry qualification requirements in the "Tmall 2017 Annual Acquisition Rules", "Tmall 2017 Annual Acquisition Standards", "Snacks, Coffee, Alcohol, Grain, Oil, Rice, Fruit and Egg Qualification Rules", "OTC Drug Qualification Rules", "Tmall Food Management Standards", "Tmall Drug and Medical Device Management Standards", and "Tmall Cosmetics Management Standards".

　　3. "2017 Tmall Store Application for New Category"

Notice on the publication of qualification details for new Tmall store-type flagship store