Avoid Taobao violations, be sure to pay attention to these points

　　Taobao’s violations are a headache, and some violations occur without knowing them. Especially as a novice shopkeeper, making mistakes and violations are inevitable. From the beginning to now, Taobao's development has undergone some changes in rules. In order to avoid more sellers inadvertently violating the rules, the editor of Laogao E-commerce Club will share with you some of the interests of the rules here.

　　1. False transactions

　　Taobao has always been boycotting false transactions, especially over the past year, it has launched a crackdown on false transactions like cracking down on drunk driving. Therefore, the risk of false transactions is getting greater and greater, and the corresponding costs are also increasing. The reason why we do false transactions is just to break zero, sales volume, and weight. If sales volume exceed zero, we can find our old customers. First of all, they have a better understanding of my store and trust our products. If we can give the cost of false transactions to old customers, I think it will be effective.

I think the matter of weight　　swiping is a mistake in itself. Whether it is a direct train or a free search, your product and your pictures are the key to you. Blindly brushing without solving the fundamental problem will only make the situation worse and worse.

　　2. Repeat goods

　　At that time, Taobao did not have such perfect rules. As long as sellers publish more babies, they would have traffic, so a baby would be released many times, resulting in a large number of repeated babies on Taobao. The buyer's experience was extremely poor, so this rule was made.

　　In fact, there is no need for us to repeat the distribution now. Taobao rules are so perfect. Repeated distribution is not beneficial to our sellers. However, everyone should still pay attention to that sometimes we will release some similar products, or different specifications or colors of the same product must be released at the same time. We should pay attention to the generation of repeated distribution.

　　The main thing is to avoid using the same main image, title, and attributes, otherwise it will be judged as repeated distribution.

　　3. Miscategory

　　Regarding misplaced categories, it is a relatively low-level mistake. This kind of violation is generally only happening for novices. The way to avoid it is to understand your product category when publishing. If you don’t know that your category is released, you can search for it, refer to the recommended system, or refer to the categories of excellent sellers of similar products.

　　4. Abuse of keywords

　　Optimizing baby title keywords is a compulsory course for us to start promoting Taobao store. Each promotion has to go through the process of writing title optimization, so the keywords of the title often have problems. In the smallest, the system prompts and warnings are handled, and in the largeest, the baby is deleted for Class B deduction, resulting in the store being unable to do paid promotions and cannot participate in official activities.

　　V. New advertising law

　　Since the release of the new advertising law last year, many stores have added many violation prompts. I think Taobao is still very kind. Before the release of the advertising law, Taobao has been constantly publishing system messages requiring sellers to modify some banned words.

　　In order to avoid Taobao violations, the editor of Laogao E-commerce Club recommends that store owners pay more attention to Taobao timely rules to avoid unintentional violations and causing unnecessary trouble. I believe that as long as I go step by step, I will one day bring unexpected surprises.

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