"Tmall omni-channel service" merchant assessment standard notice

　　Dear merchants:

　　In order to better standardize the qualifications of Tmall's omni-channel service merchants and provide consumers with better services, Tmall has added the "Tmall omni-channel service" merchant assessment standards.

　　The new rules will be announced on August 22, 2017 and will officially take effect on August 29, 2017.

　　1. Assessment objects:

Merchants that open " Tmall omni-channel service " 　　after 0:00 on August 29, 2017 (hereinafter referred to as "new merchant");

　　Merchants that have opened "omni-channel O2O Service" before 0:00 on August 29, 2017 (hereinafter referred to as "old merchants").

　　2. Assessment cycle:

　　The new merchant will start from the 7th month after the launch of " Tmall omni-channel service" (the 4th month after the launch of "Tmall omni-channel service" in residential furniture, commercial/office furniture categories), and will be assessed every three months;

　　The old business starts at 0:00 on August 29, 2017 and is assessed every three months.

　　3. Assessment impact: If the two consecutive assessments fail to meet the standards, the store’s Tmall omni-channel service will be terminated on the 25th of each month (if there are holidays, it will be postponed to the next working day).

　　4. Other notes: Merchants involving cross-category operations shall be assessed according to the standards corresponding to the main business category of the store.

　　Definition and description:

　　1. The store sales in the "assessment standard" refers to the sum of all orders with a transaction status of "transaction successful" within the validity period of the agreement (except for false transaction orders and other illegal orders). This amount does not include freight, nor does it include the amount of failed transactions caused by rights protection, after-sales service, etc., and the amount of transactions under the first-level category name "Other".

　　2. Write-off rate: During the assessment period, the number of privileged deposit written-off items/number of payment items for privileged deposit orders.

　　3. Final payment rate: During the assessment period, the number of orders paid for the final payment order of the privileged deposit/the number of written-off items of the privileged deposit.

　　4. Store activity rate: Take the end date of each assessment cycle as the starting date, and trace the number of stores that have exceeded Qianniu Store shopkeeper login operation within the past 30 days/the number of stores that have imported and created sub-accounts in all backgrounds.

　　Thank you for your support and attention!

　　Tmall

　　August 22, 2017

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