Laogao E-commerce Newsletter on August 7

　　#Laogao E-commerce Newsletter# [E-commerce Evening News on August 7] 1. Sudden incident! Alipays were "incorporated"; 2. Ma Huateng surpassed Jack Ma to become the richest man in China; 3. The new Taobao purchasing regulations will be implemented tomorrow to create brands overseas; 4. "African children hold up their cards to video" violates the relevant provisions of the new advertising law; 5. Dong Mingzhu will spend money again, and Gree will issue high-temperature subsidies, with each person giving an additional 1,000 yuan.

　　1. Sudden incident! Alipays were "incorporated"

　　According to August 7, a document from the central bank brought a huge shock to the "online payment business" of "non-bank payment institutions". The central bank announced that starting from June 30, 2018, online payment services involving bank accounts such as Alipay and Tenpay must be processed through the "Network Payment Platform". (Source: Sina Weibo)

　　Comment: I think it is a good thing.

　　2. Ma Huateng surpasses Jack Ma to become China's richest man

　　According to August 7, Tencent currently ranks 8th in the global market value ranking, second only to Buffett's Berkshire Hathaway. According to Forbes' real-time rich rankings, Ma Huateng's current net worth is US$36.1 billion, surpassing Jack Ma's US$35.6 billion, becoming China's richest man. (Source: Internet)

　　Comment: All are similar.

　　3. The new Taobao purchasing regulations will be implemented tomorrow and the brand creation place must be overseas.

　　According to August 7, Taobao recently issued a standard announcement on the release of goods on behalf of others, which is scheduled to take effect on August 8. Taobao will also deal with products that do not meet the requirements on the entire network from August 8. It is understood that in order to ensure the healthy operation of the purchasing agent market, make the purchasing agent products truly meet consumers' expectations, and strengthen the effective governance of purchasing agent products, Taobao has made new requirements for the release of purchasing agent products. (Source: Lianshang.com)

　　Comments; consumption upgrade, standardization.

　　4. "African children hold up their signs" violates relevant provisions in the new advertising law

　　On August 7, videos of African children holding signs to send blessings and advertising have quickly become popular on social media such as WeChat and Weibo in recent days. The reporter called Taobao customer service to ask whether the video products of "African children holding signs" are compliant. The other party said: "This service is not officially launched by Taobao, but is published by a third party. This type of video has risks and may be investigated at any time." Customer service further explained: "When he shoots videos and advertises, we cannot rule out whether there are words that violate the new advertising law in the video, whether it complies with the normal transaction process of Taobao. Moreover, there are no reasonable categories for this type of video advertisements, and whether there are random messages. It is still to be verified." Customer service said that once it is confirmed that merchants violate the relevant provisions of the new advertising law, post categories incorrectly, and violate the normal transaction order of Taobao.com, etc., will be punished accordingly. (Source: Beijing Youth Daily)

　　Comment: New things need to be adapted.

　　5. Dong Mingzhu will pay another money, and Gree will issue a high temperature subsidy, each person will receive an additional 1,000 yuan.

　　On August 7, Gree issued an announcement today that a one-time subsidy of 1,000 yuan for peak season high temperature subsidy is issued to all employees on August 8. It is reported that the high temperature subsidy issued this time is issued on the basis of the original subsidy. The two do not conflict. All employees of the headquarters and subsidiaries who have been in office for more than one month can enjoy it. Public information shows that the issuance of high temperature subsidies is another payment of benefits after Gree gave 70,000 employees a monthly salary increase of 1,000 yuan per month in November last year. (Source: Tencent Technology)

　　Comment: After this news is out, how many people think of Gree going to work.

　　6. ofo provides deposit-free services in Weihai, Jinhua, Nanchang, 8 cities with no deposit-free deposit-free

　　On August 7, the shared bicycle platform ofo Xiaohuangche announced today that it will launch a credit deposit-free service in three cities: Nanchang, Jinhua and Weihai. Users can enjoy credit-free riding services with Sesame credit score of 650 points or above. In addition to the five cities of Shanghai, Hangzhou, Guangzhou, Shenzhen and Xiamen that have been opened, ofo has reached 8 credit deposit-free service cities. (Source: Tencent Technology)

　　Comment: The requirement for operating capabilities is relatively high without deposit.

　　7. The Ministry of Commerce released the China Convenience Store Prosperity Index for the Second Quarter of 2017

　　According to August 7, the Ministry of Commerce recently released the "China Convenience Store Prosperity Index Report" for the second quarter of 2017. According to the report, the overall prosperity index of convenience stores in the second quarter of 2017 was 73.95, higher than the boom and bust line of 23.95, an increase of 1.7 from the first quarter, reflecting that practitioners still maintain strong confidence in the development of convenience stores. (Source: Lianshang.com)

　　Comment: After e-commerce is stable, will convenience stores become the next trend?

　　8. 7-11. JD.com will cause trouble in office buildings when opening all stores

　　According to August 7, from August 7 to 11, all stores in Chengdu will be launched on JD.com. Currently, there are 15 stores in 4 districts that can provide delivery services. It is understood that from July to July, some stores in Chengdu launched JD home delivery service, mainly covering four main urban areas: Wuhou District, Qingyang District, Jinjiang District and Hi-tech Zone, with a total of 15 stores. The stores connected to JD.com are all located near office buildings with large traffic and dense user demand. Their main products include "Kanto Brew", bento, freshly ground coffee, snacks, beer and beverages, ice cream, yogurt, skin care products, daily necessities, etc., providing consumers with one-hour delivery service. (Source: Yibang Power Network)

　　Comment: Traffic interoperability.

　　9. As soon as JORDAN Tmall store opened, Nike urgently transferred goods to Chinese fans around the world

　　August 7 news, recently, Nike's most tone brand JORDAN announced its grand opening on Tmall with a large number of top-notch products. It only took 1 second to open on August 3, and limited edition sneakers such as AIR JORDAN11 SPACE JAM Sky Dunk and AIR JORDAN11 Champion Choice were sold out. After the main promotional Super fly was sold out, the brand still could not resist the influx of enthusiastic consumers, and immediately transferred all the goods on the official website to Tmall. "As a category store, the single-day sales of JORDAN's official flagship store exceeds the average monthly sales of JORDAN's best offline stores, and the average customer price is as high as nearly 1,000 yuan." A relevant person in charge of Tmall Sports Outdoor Industry said excitedly. (Source: Tianxia Online Business)

　　Comment: It is attractive to the brand, but consumers are actually very satisfied.

　　10. Jia Yueting posted on Weibo to confirm that Faraday Manufacturing Factory moved a new location next year

　　On August 7, according to foreign news, LeTV founder Jia Yueting posted an English Weibo on Monday, revealing the latest progress of the electric vehicle startup Faraday. Jia Yueting said on Weibo, "FF factory is a key step. Faraday's decision to invest in the construction of a boutique factory in Sequoia National Park, California, and Hanford City, between Los Angeles and Silicon Valley is strategically important. Los Angeles and Silicon Valley are also one of the well-known electric locomotive markets in the United States. We should thank the Nevada and California governments for their support for FF. FF's original long-term manufacturing plan in Nevada remains unchanged." (Source: Tencent Technology)

　　Comment: LeTV is a good research object, whether from the front or the back.

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