Speaking of copywriting, what merchants have recently reported the most are various complaints , complaints, complaints, complaints, complaints...the kind of complaints that have their own blackmail attributes.
At this time, everyone was in a daze and wanted to use a machine gun to send these complainants to TUTU.
Of course, there are also some merchants who don’t know the truth and are skeptical. They contacted the scammers in a state of uneasiness and transferred money to them based on the account left by the scammers in order to break money and eliminate disasters. If you really do this, then you are too stupid, because the following is the true feelings of the scammers after receiving your transfer: It’s too high!
Let’s talk about how to deal with such complaints:

1. First of all, the scammers take advantage of your lack of understanding of Tmall's attitude to dealing with such problems. They describe the problems very seriously. You may have just happened to have paid attention to the laws of the Advertising Law recently. In addition, the 315th consumer protection day is coming, and I am even more worried, afraid of something going on. So when we encounter this kind of problem, the first thing we do is not panic. The first thing we do when we receive a complaint is to contact 400 times in time to consult the response method of this kind of complaint. This will be answered on the customer service. Large businesses generally have full-time waiter customer service to provide services. Contact the corresponding waiter directly to obtain subsequent solutions.
2. Make timely rectifications. Currently, the platform usually deals with such malicious blackmail complaints that are not valid. The attitude is: as long as you make timely rectifications, you can let you go and prompt you to do further product screening. However, the platform also has its own difficulties. If you repeatedly encounter such problems, if you don’t make a good deal, you will really have to take some punishment measures. After all, think about it, have you received a long time ago the website letter and the push from you that you knew about before, reminding merchants to check and correct themselves? But from the perspective of protecting the legitimate rights and interests of merchants and cracking down on bad behavior, such complaints generally have no market. SO, if you receive such complaints, make rectifications immediately, and the platform will not make things difficult for you.
3. As for industry and commerce. At present, the country's industry and commerce are: Hangzhou industry and commerce, Beijing industry and commerce, and Guangzhou and Shanghai industry and commerce. When dealing with industrial and commercial complaints caused by the use of limit words on e-commerce websites, they usually call to notify the rectification first, and collect evidence at the same time. They are relatively tolerant because the e-commerce development is fast and they can see the various situations quickly. They are relatively open-minded in dealing with this kind of complaints, and they basically won't do anything randomly. The ones that are particular are legal and reasonable. Industry and commerce usually record first and then collect evidence, but think about it, you have already made any corrections at that time, so where is there any evidence? Then the industry and commerce will not be able to verify whether the information provided by consumers is accurate, and in the end it will be lost. However, professional experts generally look for several illegal links for you, and then complain to one of them, and the other two will temporarily lay mines for you. When you think you have corrected it, they will call out other evidence and give you ugly things on the spot. They will immediately make a final decision and have a case for you. Therefore, what we need to do is to investigate immediately and quickly screen all the limit words, especially the picture copy. As for the so-called fine of 200,000 yuan and fine of 1 million yuan that some anti-counterfeiters say, as long as you deal with it according to law, don’t wait for the industry and commerce to really look for you, you still ignore others and refuse to mediate. Otherwise, a fine of 500,000 yuan may be imposed according to relevant laws and regulations! Just talking about the matter, it is generally impossible to impose a fine if it is not serious violation of the law. This probability is lower than that you win the lottery.
4. The scammers usually leave misinformation because they dare not keep it true, otherwise the seller would have come to the door to dismantle him and fed him to the dog. Isn't that? So this kind of false information generally cannot be verified. Whether it is industrial and commercial or taxation, even if there is a kind of suing in the end, it is generally considered to be illegal and profitable anti-counterfeiting, and everyone understands what's going on.
5. SO, don’t make any compromises or single chats, there is no need.
Finally, I would like to remind all merchants that it is okay to exert subjective initiative when writing copywriting, but it must be reasonable and compliant! Don’t exaggerate it, what is written in the description or the copywriting is blown away, why don’t you go to heaven? !