Some people open Taobao stores with sales of tens of thousands per month, while others only sell for dozens of people. Each store has different styles and the effects produced are also different. So how do those Taobao stores with sales of tens of thousands per month position their styles? Today we will discuss style. What is the style? In ancient times, design appeared since humans had painting skills. In its development, each era has given it a unique style.

And today, there are even more controversial events in a hundred schools of thought, and our Taobao store style fully demonstrates these. There is a retro style full of luxurious temperament, a simple style with clear and generous style, a fresh style close to nature, a free and unrestrained European and American style, and even a funny style for entertainment, etc. Which style should be chosen to decorate the store has become a question for sellers to think about. How to deeply position their own store style is our topic today.
Our store style is determined by your product and positioning, and it reflects your style. The color matching should be in line with the theme of the entire store. Do not blindly match it, reflect the store's brand culture and image, so that customers can remember it, and learn to use pictures and texts to display and explain. The overall style is that you do European and American, simple, fashionable or academic style, etc. Then you should know what style you do. You can search for high-end sellers' stores to learn from, and then go to Alibaba to find the source of goods.
Store style positioning:
1. If we are in the style of literary youth, then we should grasp the characteristics of literary youth, be more niche and more bourgeoisie, share more life insights, avoid bright colors in decoration tones, and use more plain colors.
2. If we take the beauty route, then it is the beauty shop owner effect. Like some goddess-like selfies, goddess recommendations, travel notes on beauty food and scenery, paired with high-quality English songs. Use a single basic color tone, with real-life photos as the main focus.
3. If we are in the European and American style, then we can put some European and American street scene selfies, and the English songs we should have when entering the store. Of course, our models must also be from European and American. The poster when entering the store is used as a large picture of the model, and then the colors are casual and simple.
4. If you want to be cute, remember to decorate cute elements in our store. Use warm colors more often in decoration, and add small items and ornaments to embellish them inadvertently.
5. If you are in the 2b style, then show your funny and funny methods. I have seen a store before. The name is "Produced by Weigua" and the slogan is "Do you dare to buy something!" It uses handwritten text and funny illustrations in black bold, and it will carry out the unconventional route to the end, which will make people's eyes shine.
There are many store style positioning. We can choose to go to the big sellers' stores to learn from them, or position them by ourselves. However, when positioning our own store, we cannot ignore the connection with our products and try to conform to our product style. The main color of the brand is not chosen at will, but systematically analyzes the psychological characteristics of the audience of your own brand to find colors that are easy to accept by this group, and it must continue after the color is determined. Of course, in the later operation process, it feels that the color at the beginning is not good, so you can still make some adjustments appropriately. The main color does not accumulate its colors, but it will be very depressing. We should pay attention to priorities. After we determine the main color, we need to rely on auxiliary colors to set off so that the overall style does not deviate from this color, and at the same time it does not feel depressed. We should highlight our main color tone in the page color scheme. The auxiliary color can only be an auxiliary. Never scatter the main color to avoid affecting the brand's own visual system.
1. If we choose green.
Green itself is related to health, creating a fresh and natural feeling, so it is also often used in health-related online stores or educational sites. When paired with green and white, you can get a natural feeling, and when paired with green and red, you can get a vivid and rich feeling. At the same time, some color experts suggest that green can appropriately relieve eye fatigue and is one of the most attractive colors.
2. If we choose black.
Black has a noble and steady image. Many technological products use black tones. In daily necessities and clothing designs, black is mostly used to create noble or mysterious images. It is also a popular main color forever. The color matching of black is very adaptable. No matter what color matches black, it can achieve a distinct, gorgeous, and pleasing effect.
3. If we choose yellow.
Yellow itself has a bright and pleasant effect, so it can be recognized by most people. Yellow can give people a sweet and happy feeling. Yellow is mostly used to express a festive atmosphere and rich scenery. At the same time, yellow can also emphasize highlighting, so it is used for special offer logos or icon background colors that want to highlight. Taobao store style positioning.
4. If we choose red.
Color is a powerful and festive color, with a stimulating effect, which can easily cause people to become impulsive. It is a powerful spiritual manifestation, anger, passion and vitality. Red is used to highlight colors because the bright red is very easy to attract people's attention. High-brightness red can achieve a modern and radical feeling by using it with non-colors such as gray and black. The low-brightness red illuminates the classical atmosphere through a calm and calm feeling.
In today's era, the same style is no longer suitable for survival. Only by packaging yourself in a more stylish way can your products have added value like a "dream" and let consumers pay for your style. In this store style with different styles, find our own exclusive style to create our style. The above is related to how Taobao stores position their styles. This is all about the editor of Laogao Crown Club. I hope it will be helpful to everyone.
Thank you for your attention and support to Laogao Crown Club . Please indicate the source of the reprinting website www.shxuanming.net
Click to register to apply to join the well-known e-commerce network - Laogao Crown Club. Any merchants from all over the country, Tmall merchants, Taobao Crown Stores, Jinguan Stores, and other e-commerce platform merchants can apply to join!