We have done some work this year, and we also have a Stilt. Some of Stilt may not be particularly familiar with them, but they are also a relatively good image, and some of them have loyal fans. This is part of our products, Stille's products, followed by our Star Wars products, and some of them are tested for our efficient reflection.
For example, "The Return of the Great Sage", this movie is very interesting. What I feel most accomplished is not that we cooperated with this project or how much money we made, but the speed of our team's reaction, because "The Return of the Great Sage" was released at all. I think this movie is also a miracle in the film industry this year. It was almost promoted with reputation. It is not like "Mission: Impossible 5" had a very high box office on the first day. At the peak, the movie gradually went up. When the movie came out on the first day, I thought it was quite good, but on the second and third day, it felt like it came out. We signed the contract on the fourth or fifth day of the release. Before the movie was offline, we started selling it and sold it for about hundreds of thousands. Although it was not much for hundreds of thousands, I think it was still quite good because the profit was still good.
Because the people you like can still accept relatively high prices. For the sake of speed, I printed it with digital printing because I had zero inventory and pre-sale, which means I started the meal that day, and I made it after I sold it, and I sent it off after I finished it, which means I had zero inventory. Later, I left a little in the warehouse. I was afraid that my friends would care about me, but I didn’t have it yet. In other words, digital printing is like a photo shoot. In fact, we developed it very simple and violently, so I directly printed the material inside it on our quilt cover like a poster.
The few we cooperated with this year include Sean the Sheep, Return of the Great Sage, Stitch, Dabai, and one. It means that we are cooperating with five images this year, which has indeed raised our brand by a higher level. I think this is quite good. This is something I think I can talk about in 2015 years. What will I talk about next?
So far this year, I have been doing retail for about 14 or 5 years and e-commerce for four or 5 years. This year, especially 2014 and 2015, the Internet environment, including the environment of Internet retail, has changed a lot in the past two years. For me, I do not represent authority, but can only represent an e-commerce person or a retailer over the past two years. My feelings in my heart and the price I paid for it.
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