How to make money with shared bicycles?

　　In the past two years, the popularity of shared bicycles has been obvious to everyone, and both ofo and Mobike can be seen everywhere in major cities. Therefore, many people are more concerned about such a large investment, is the original intention of making shared bicycles to make money or do charity? In addition to deleting the deposit, the cost of using shared bicycles is relatively low. In addition, there are often free activities, and the cost of bicycle damage repairs. So, how to make money by sharing bicycles?

　　It is understood that from the perspective of car manufacturing costs, if the average cost of a car is calculated at 1,000, and each person spends an average of 100 yuan per year, and each car can get 10 customers on average, if this number is reached, you can make a profit in one year. Of course, you can also say that there are no 10 customers per car, or the average consumption per person is less than 100 yuan, which means that the profit will be postponed. Their current statement is that profit will be made in 3 years. The current free weekly event for waiting for bikes in Beijing is to strive for good policies, and the effect should be relatively obvious. Many aunts are riding Mobikes at the same level, which means that the market education period has passed.

　　On the other hand, the relatively large cost investment is maintenance. Ofo bicycle cost less than 500 yuan, and Mobike (light riding version) is about 1,500 yuan. The average cost of each car is 1,000 yuan. On the surface, Mobike looks heavier, but Mobike is installed with a smart lock. The well-known problem may be that the lock is not effective due to weather reasons. Ofo lacks many smart locks. Many cars are relatively light, and the opposite is that they cannot withstand torture and impatient! Therefore, ofo's maintenance cost is several times that ofo is several times that ofo. Losing a bicycle is also a large piece of hardware loss. At present, it seems that it is mainly divided into human theft and damage. Ofo smart locks have not yet been popularized and cannot find lost vehicles, and even the labor cost for maintenance will be higher because it cannot be accurately positioned; more laying, more losses are lost; this is a huge pit.

　　For cycling, ofo has a very important flaw compared to Mobike. Since the password issued by each ofo bike is the same, skipping the App in the campus market and unlocking it directly can achieve the effect of being the long-term free overlord bicycle. At this time, ofo is used frequently, but the actual income cannot achieve the money for every order. In an open environment, the vehicle operates at high pressure and is scrapped faster! Mobike must be able to ride this point by scanning. If you don’t close the lock, there will be no settlement, so users will actively close the lock and settle the settlement. This point is undoubtedly more mature in the closed loop of Mobike products!

　　The deposit for each customer Mobike is 299 yuan. If there are 10 million users, then Mobike's capital pool will be 2.9 billion yuan! Even if you don’t make any profit at this stage, and you have so much money, are you still worried about losing money? In addition to the bicycle rental economy, shared bicycles can still have other ways of making profits, such as: App advertising, serving as information portals for other offline stores, hotels, etc.

　　In fact, no matter whether shared bicycles are profitable or not, as users, it brings us convenience to a certain extent. For the benefits provided by the Internet, we must pay attention to our own qualities when using them!

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